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1
Colin Miles
Director of IT Technical Services
Léon Benjamin
Social Collaboration Lead
17th
September 2013
Workplace Tran...
2
Virgin Media
3
Virgin Media – The Challenge
200+ Perm manned sites
High T&E (growing)
Email-centric
Heavy Voice Conferences
Great People
The Step Change - Video
4
From this…..
To this…..
The Step Change - Video And this…..
The Step Change – Collaboration
…and this…..
7
Vertical & Horizontal Collaboration
The same rules exist!
Social Media – Nature of work is changing
9
The Approach – Finding Super Connectors
The Adoption Team
The Adoption Effect – A large number of small things
DEEP SUPPORT GAP
The Adoption Effect – It still takes time!
2010
2013
2014
2015
FLEXIBLE WORKING PILOT CONDUCTED TO
PROVE BUSINESS CASE WIT...
The Results – Numbers count but it’s also about emotion
12
9,497 users9,497 users
4,900 active users per
month (peak)
4,90...
13
Today’s way of working – Twitter issue
14
Tomorrow’s way of working – Twitter issue
15
Real use cases
What it will means for us
Lessons Learned
17
• Value creation is the point of collaboration, not the act or tool of
collaboration itself
• Culture a...
Virgin Media Presents at Gartner PCC London Sept 2013
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Virgin Media Presents at Gartner PCC London Sept 2013

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A description of Virgin Media's social collaboration journey and Sei Mani's adoption role in creating extraordinary high levels of participation.

Published in: Business
  • Excellent presentation Leon and Colin. I have had the privilege of observing and experiencing the truth of your observations first hand. Collaboration involves people and is dependent on trust. Virgin Media's culture had much to do with this success and the tool was an amplifier.
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Virgin Media Presents at Gartner PCC London Sept 2013

  1. 1. 1 Colin Miles Director of IT Technical Services Léon Benjamin Social Collaboration Lead 17th September 2013 Workplace Transformation The next small thing?
  2. 2. 2 Virgin Media
  3. 3. 3 Virgin Media – The Challenge 200+ Perm manned sites High T&E (growing) Email-centric Heavy Voice Conferences Great People
  4. 4. The Step Change - Video 4 From this….. To this…..
  5. 5. The Step Change - Video And this…..
  6. 6. The Step Change – Collaboration …and this…..
  7. 7. 7 Vertical & Horizontal Collaboration
  8. 8. The same rules exist! Social Media – Nature of work is changing
  9. 9. 9 The Approach – Finding Super Connectors The Adoption Team
  10. 10. The Adoption Effect – A large number of small things DEEP SUPPORT GAP
  11. 11. The Adoption Effect – It still takes time! 2010 2013 2014 2015 FLEXIBLE WORKING PILOT CONDUCTED TO PROVE BUSINESS CASE WITH 1,000 EMPLOYEES OPEN BETA 5,000 EMPLOYEESLEADERSHIP EDGE TEAM CONDUCTS FLEXIBLE WORKING FEASIBILITY STUDY 2011 2012 TRANSFORMATION (INTRANET PHASE OUT)BUSINESS CASE & PILOT SOFT LAUNCH PRODUCTION SERVICE COMMUNICATIONS 20,000 EMPLOYEES
  12. 12. The Results – Numbers count but it’s also about emotion 12 9,497 users9,497 users 4,900 active users per month (peak) 4,900 active users per month (peak) 8,600 Posts8,600 Posts 22k Comments22k Comments 630 Communities630 Communities 1,407 users active single day (peak) 1,407 users active single day (peak)
  13. 13. 13 Today’s way of working – Twitter issue
  14. 14. 14 Tomorrow’s way of working – Twitter issue
  15. 15. 15 Real use cases
  16. 16. What it will means for us
  17. 17. Lessons Learned 17 • Value creation is the point of collaboration, not the act or tool of collaboration itself • Culture and ethos – Social collaboration doesn’t change your culture, it reveals it • Virgin values are alive and well • Communications – tone of voice is everything – Speak with a human voice • It’s the small things that matter – Think consumer launch! • Time is everything – ‘Time makes more converts than reason’ – Adoption happens ‘one conversation at a time’

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