ISA11 - Martin Verzilli: Interaction Design for Emergencies and Disasters

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Todo desafio de design vem acompanhado de restrições. Temos que achar o denominador comum entre os usuários, prazos são apertados, as tecnologias disponíveis nem sempre são as que precisamos, os recursos físicos e políticos são escassos. Estes são apenas alguns exemplos de variáveis que podem influenciar um projeto.

E se todas as variáveis forem pouco favoráveis? Você não tem informações sobre os usuários, há pouca verba, e você deve fazer a entrega já. O que você faria?

Nesta palestra queremos compartilhar histórias e lições aprendidas com nossa experiência desenhando em implementando soluções em ambientes desafiadores.

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ISA11 - Martin Verzilli: Interaction Design for Emergencies and Disasters

  1. 1. Interaction Design for Emergencies and D isasters rg rz illi alatina.o Ma rtín Ve ilabameric n@ marti tam rg La tina.o @iLab bamericala w ww.ilaThursday, December 15, 11
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  24. 24. ED APP 10 0 TR L ICHE IN ST M P ITAL HOSThursday, December 15, 11
  25. 25. 17.65,-69.90 family trapped in Pharmacie du Rosaire 20.02,-70.18 18 .24,-72.54 100 Trapped in St Michel Hospital_Thursday, December 15, 11
  26. 26. 100 TRAPPED IN ST MICHEL HOSPITAL (18.24,-72.54)Thursday, December 15, 11
  27. 27. Hi Nigel, e vi vors of th of the r escued sur [...] Now, Tonight on e nk the OSOCC. e c ame to tha ally of 13 2 earthquak nd ed with a t e the SAR p hase has e he lp from th p articular rescued . [...] With so phisticate d D (who p rovided a been able to NGO InSTED m), we hav e ar ch syste incomplete l ocation se of ten rough, rdinat es to the li es of thos e put coo y the fami sent in b ( desperate) addresses ag ed to send wh o have man th e SAR team s trapped ut these, u t. Witho s very much messages o y and time i a rch blindl have to se ried. [... ] bu ag ainst the Hamish e Por t-au-Princ HaitiThursday, December 15, 11
  28. 28. Sophisticated?Thursday, December 15, 11
  29. 29. Sophisticated? AdequateThursday, December 15, 11
  30. 30. "Agility requires the courage to do whats right instead of what you had planned" Eduardo Jezierski, InSTEDD´s CTOThursday, December 15, 11
  31. 31. Understanding the context Usual techniques and their gotchasThursday, December 15, 11
  32. 32. Ethnographic Interviews To understand users and their goalsThursday, December 15, 11
  33. 33. Ethnographic Interviews To understand users and their goals No timeThursday, December 15, 11
  34. 34. Card Sorting To understand how users organize information and conceptsThursday, December 15, 11
  35. 35. Card Sorting To understand how users organize information and concepts Too complexThursday, December 15, 11
  36. 36. Card Sorting To understand how users organize information and concepts No time Too complexThursday, December 15, 11
  37. 37. Personas To understand user behaviors, attitudes, aptitudes, goals, etcThursday, December 15, 11
  38. 38. Personas To understand user behaviors, attitudes, aptitudes, goals, etc No g uessingThursday, December 15, 11
  39. 39. Personas To understand user behaviors, attitudes, aptitudes, goals, etc No g uessing No archetypesThursday, December 15, 11
  40. 40. Personas To understand user behaviors, attitudes, aptitudes, goals, etc No g uessing No time No archetypesThursday, December 15, 11
  41. 41. “It is as deadly for a mind to have a system as to have none. Therefore it will have to decide to combine both” Karl Wilhelm Friedrich Schlegel, poetThursday, December 15, 11
  42. 42. Thursday, December 15, 11 8 Be there
  43. 43. “If you don´t go, you don´t know” Eric Rasmussen, InSTEDD´s Board MemberThursday, December 15, 11
  44. 44. Thursday, December 15, 11 7 Be ready
  45. 45. “In preparing for battle I have always found that plans are useless, but planning is indispensable” Dwight D. Eisenhower, 34th President of the United StatesThursday, December 15, 11
  46. 46. Food Water Fuel Sol ar panels Radio BGAN ( internet) H ealth kit TentThursday, December 15, 11
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  48. 48. Be carefulThursday, December 15, 11
  49. 49. Be careful Resp onders eat disaster tourists for dinnerThursday, December 15, 11
  50. 50. Thursday, December 15, 11 6 Think small, act fast
  51. 51. “Critical thing about design is to identify the scarcest resource and optimize it” Fred Brooks, computer scientistThursday, December 15, 11
  52. 52. ObserveThursday, December 15, 11
  53. 53. Observe Design / refineThursday, December 15, 11
  54. 54. Observe Prototype Design / refineThursday, December 15, 11
  55. 55. Publish Observe Prototype Design / refineThursday, December 15, 11
  56. 56. Publish Observe Prototype Design / refine w1 w2 w3 w4 w5 w6 FIRST RELEASEThursday, December 15, 11
  57. 57. Observe Build & Design / Publish refine d1 w1 w2 w3 w4 w5 w6 FIRST RELEASEThursday, December 15, 11
  58. 58. Thursday, December 15, 11 5One user to rule them all
  59. 59. "I dont know the key to success, but the key to failure is trying to please everybody" Bill Cosby, comedianThursday, December 15, 11
  60. 60. Thursday, December 15, 11 4 Get feedback in short bursts
  61. 61. “Let each man exercise the art he knows” Aristophanes, Greek philosopherThursday, December 15, 11
  62. 62. Interview durationThursday, December 15, 11
  63. 63. Feel comfortable with whats on the tableThursday, December 15, 11 3
  64. 64. “If you aint got no axe, you caint cut no wood” John Eaton, U.S. SenatorThursday, December 15, 11
  65. 65. Low-end cellphones, radio & GPSThursday, December 15, 11
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  68. 68. PaperThursday, December 15, 11
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  76. 76. Print Walk Scan EditThursday, December 15, 11
  77. 77. Thursday, December 15, 11 2 Divide & Conquer
  78. 78. "Continuous improvement is better than delayed perfection" Mark Twain, writerThursday, December 15, 11
  79. 79. Incremental designThursday, December 15, 11
  80. 80. ent communicati lu on F Incremental designThursday, December 15, 11
  81. 81. Optimal team utilization ent communicati lu on F Incremental designThursday, December 15, 11
  82. 82. Thursday, December 15, 11 1 Train
  83. 83. “Don’t bullshit… just play.” Wynton MarsalisThursday, December 15, 11
  84. 84. ZZ S N IA JA IC S U M RehearseThursday, December 15, 11
  85. 85. N DER PO S ES D IS R R A ST E ExerciseThursday, December 15, 11
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  88. 88. Everyday design and Eme rgency IX "Catastrophic or otherwise extreme events often bear the fruit of new ideas." Anders Ramsay, UX designerThursday, December 15, 11
  89. 89. Extreme constraints bear good ideasThursday, December 15, 11
  90. 90. catalyzerThursday, December 15, 11
  91. 91. Feature DarwinismThursday, December 15, 11
  92. 92. Fundamental product essenceThursday, December 15, 11
  93. 93. Conclusion.Thursday, December 15, 11
  94. 94. Hi Nigel, e vi vors of th of the r escued sur [...] Now, Tonight on e nk the OSOCC. e c ame to tha ally of 13 2 earthquak nd ed with a t e the SAR p hase has e he lp from th p articular rescued . [...] With so phisticate d D (who p rovided a been able to NGO InSTED m), we hav e ar ch syste incomplete l ocation se of ten rough, rdinat es to the li es of thos e put coo y the fami sent in b ( desperate) addresses ag ed to send wh o have man th e SAR team s trapped ut these, u t. Witho s very much messages o y and time i a rch blindl have to se ried. [... ] bu ag ainst the Hamish e Por t-au-Princ HaitiThursday, December 15, 11
  95. 95. Thursday, December 15, 11
  96. 96. Questions? Mart ín Ve mart rzilli in@il @iLa a bLata bamerica www m latina .ilaba .org meric alatin a.orgThursday, December 15, 11

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