Art. Nr.: 92503-001YOUR CHANCE TO CHANGE LR Health & Beauty Systems Pty Ltd – Australia & New Zealand        AU  Unit 1& 2...
CONCEPT TO SUCCESST I P S FOR YOUR lR BUSINESS   l R Ma R kE T I N g Pl aN
Dear LR Partner,Congratulations!With your decision to become an LR partner, you’ve taken the firststep in seizing a great ...
Your Partner LR                  4 – 13The Industry                      4–5The LR Success Story              6–7LR Values...
Your Partner LR                                                                                         4The Industry“Dire...
Your Partner LR   5              70People in                 Number of business partners worldwidemillions      60        ...
4               The LR Success Story                LR Health & Beauty Systems is one of the world’s                most s...
Your Partner LR   7                 2009               turnover    *               371 M €  2008turnover           *335 M ...
LR ValuesLR’s success is based on clear-cut values:                          Passion                         Trust        ...
Your Partner LR   9At LR, people are the focal point. All of the operations andactivities in our company revolve around th...
LR Success FactorsThese values determine LR’s business practicesthroughout the world. They combine with the5 success facto...
Your Partner LR   11Fair, transparentmarketing plan– which has existed for 25 years now and has only been changed to the a...
The Vision      Based on the LR Values and carried by the 5 Pillars      of Success, the LR Vision is born:               ...
Your Partner LR   13  The Business Model at a glance  LR business activities offer LR partners a full spectrum of  advanta...
The LR Marketing Plan Bonuses for Own Sales and Group Sales What is it?                                         How does i...
The LR Marketing Plan   15Example 3: Development of a smallsales organizationInstead of selling LR products to friends, fa...
Leader BonusWhat is it?A reward for the excellent support provided forthe sales organization, and an incentive on theway t...
The LR Marketing Plan   17
21%Special Bonus                                   Special Bonus                                                7%-10%    ...
The LR Marketing Plan   19Example 5: Special Bonus for direct 21%er                              21%                      ...
Depth BonusWhat is it?                                            How does it work?A reward for the successful development...
The LR Marketing Plan         21Example 8: Depth bonus with 10 direct 21% levels                                          ...
Top Depth BonusWhat is it?                                         How does it work?A reward for the successful developmen...
The LR Marketing Plan    23Example 9: Organization leader with 4 direct 21% and amongst has an           organization lead...
Annual BonusWhat is it?                                                   How does it work?A reward for successful work in...
The LR Marketing Plan   25
LR Career Ladder                                                                                                          ...
27                                                                                                                        ...
Recognition through LR   29Recognition–Training and Seminar BonusBuilding and training of Leaders are the alpha andomega f...
Recognition through LRLR Incentives – The LR Car PlanGermany drives LR because successful LR partnersparticipate with the ...
Recognition through LR   31Exclusive for LR PartnersVW Polo                                                 MercedesLR spe...
Highlights from previous trips to Bali, Costa Rica and Mauritius as well as with the AIDA
Recognition through LR   33LR Incentives – LR TripsRelaxing in Mauritius or motivation and fun inSouthern Spain, LR reward...
1. Steps with LRPre-requisites     1. Goals     A goal is the target you hope to achieve in the future. A goal must be amb...
1. Steps with LR   353. Business-like appearanceDon’t forget: you are offering people the opportunity to make a positive c...
List of Names & AppointmentsOn the previous page, we already briefly            Do you think that’s a lot? It has beeninfo...
1. Steps with LR   37Correct conversing                              The names list will first be of great value to you   ...
Service   Contact / LR locations worldwideFor orders, please do nothesitate to send an email to:     Albania              ...
Service    39Luxembourg                         Poland                                   SpainLR Cosmetic Belgium b.v.b.a ...
Q&AHow much money can I earn with LR?                 LR ProductsIn general it can be said that the profit marginof 40% on...
Service   41Purchase and salesIs it allowed to sell LR products at tradefairs?No. The LR business lives from personalappro...
Glossary21% Level                                              BonusLevel achieving 12,000 PV total sales in one          ...
Service   43Business Volume                                   InactivityBusiness Volume (BV) is a value assignedto each pr...
Side VolumeTotal sales including personal sales which apartner can generate without his 21% level.Sponsor/sponsoringSponso...
Service   45Terms of Delivery & Payment1. Methods of payment                               specifying grounds to return th...
Success plannerYour most important contactsYour SponsorNamePhoneemailAddressYour Organization LeaderNamePhoneemailAddressY...
Service   47Your goal1) Visualize your goals2) Make sure that you frequently see your “target image“, i.e. as screensaver ...
Au concept to_success
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Au concept to_success

  1. 1. Art. Nr.: 92503-001YOUR CHANCE TO CHANGE LR Health & Beauty Systems Pty Ltd – Australia & New Zealand AU Unit 1& 2, Keilor Park Drive Tullamarine Victoria 3043 Australia www.LRworld.com
  2. 2. CONCEPT TO SUCCESST I P S FOR YOUR lR BUSINESS l R Ma R kE T I N g Pl aN
  3. 3. Dear LR Partner,Congratulations!With your decision to become an LR partner, you’ve taken the firststep in seizing a great opportunity. The chance to change your life.The chance to make your dreams come true. With our businessconcept, which has proven itself over a period of 25 years,countless individuals have realised both small and large dreams.Independent of previous experience or professional training,LR offers everyone the opportunity to achieve what they wish toachieve.At LR, success can be planned. Our business concept rewards your dedicated efforts in a fair and transparent way. You are currently holding in your hands our“Concept to Success” and are therefore about to take the second step in your LR career. The Concept to Success, presents our business concept with the aid of case studies. It is a brochure that we’ve put together to support your success.Take advantage of the opportunities that LR can offer you. Makeyour dreams come true. You’ve already taken the first steps!We wish you maximum success!Sincerely,Dr. Jens M. Abend Thomas HeursenChief Executive Officer Global Sales Director
  4. 4. Your Partner LR 4 – 13The Industry 4–5The LR Success Story 6–7LR Values 8–9LR Success Factors 10 – 11The Vision 12The Business Model 13The LR Marketing Plan 14 – 27Bonus for Personal Sales and Group Sales 14 – 15Leader Bonus 16 – 17Special Bonus 18 – 19Depth Bonus 20 – 21Top Depth Bonus 22 – 23Annual Bonus 24 – 25LR Career Ladder 26 – 27Recognition through LR 28 – 33Training and Seminar Bonus 28 – 29LR Car Plan 30 – 31LR Trips 32 – 331. The First Steps with LR 34– 37Requirements & Qualifications 34 – 35List of Names & Appointments 36 – 37Service 38 – 49Contacts &LR Locations Worldwide 38 – 39Questions & Answers 40 – 41Glossary 42 – 44Terms of Delivery & Payment 45Success Planner 46 – 47
  5. 5. Your Partner LR 4The Industry“Direct sales is a business segment that, in comparison to other sales channels, has enormous growth potential.”(CEO Dr. Jens M. Abend)Globally, around 70 million people are actively Advantages for end-consumers:involved in direct sales; together they generate • Independence from business and store hourssales of over 120 billion US$ annually. A trend • Comfort aspect of home shoppingthat is sharply on the rise. • High quality of advice and supportIt’s no wonder that direct sales is a globallybooming industry. The idea behind it is as Advantages for LR partners,simple as it is ingenious: Products or services among other factors:are sold by independent business partners. • Long-term additional or principle incomeThat saves cost-intensive advertising measures, • Flexible working hoursexpensive licences and fees for distributors: • Minimal start-up capital for founding amoney that is invested by LR in the development commercial enterpriseof top-quality, innovative products, and in thecompensation and training of its businesspartners.The LR product range is perfectly suited todirect sales: Exclusive consumables for growingmarkets that are easily sold, and that require nostorage. More and more people are enjoyingthe benefits of direct sales and thereby a trendthat is steadily growing.The LR product range: innovative and prize-winning merchandise
  6. 6. Your Partner LR 5 70People in Number of business partners worldwidemillions 60 Around ¾ lock-in a solid extra income. 50 ¼ have succeeded in becoming fully independent. 40 30 20 10 0 1988 1991 1993 1995 2000 2004 2007 120 Sales trend figures worldwideSales trendfigures 100worldwidein billion 80US$ 60 40 20 0 1988 1991 1993 1995 2000 2004 2007 160Percentages Sales trend comparison 150 Direct sales – Retail 140 Dynamic growth in direct sales as opposed to stagnation in retail 130 120 110 100 1995 2000 2004 2007 Source: Branchenreport Direktvertrieb, 2009
  7. 7. 4 The LR Success Story LR Health & Beauty Systems is one of the world’s most successful direct sales enterprises 25 years of continuous growth, market presence currently in 31 countries, and market leader in many of these – factors that clearly indicate the uniqueness of LR’s performance. 2005 25 years of success are reflected in the following figures: turnover * 308 M € 2002 turnover * 175 M € 1997 turnover 141 M € * 1994 turnover * 120 M € 1985turnover *0.4 M € Since the founding of the company in 1985, year for year growth in sales * Based on SRP
  8. 8. Your Partner LR 7 2009 turnover * 371 M € 2008turnover *335 M € … more than 25,000,000 shipped packages! Lined up together, they form a bridge from LR Headquarters in Ahlen to the subsidiary in Manila … more than 6,000,000 kilos of glass used for perfume bottles! With this amount of glass, the entire Frankfurt skyline can be freshly glazed … more than 40,000,000 sold bottles of eau de parfum! Enough perfume to completely flood LR Headquarters in Ahlen … more than 30,000,000 Aloe Vera Drinking Gels sold! A row of these bottles would be enough for a bridge from Ahlen to New York … more than 2,000,000 litres of honey processed! More honey than the Olympic swimming pool in Athens can hold … more than 750,000,000 € bonuses paid out!
  9. 9. LR ValuesLR’s success is based on clear-cut values: Passion Trust Responsibility
  10. 10. Your Partner LR 9At LR, people are the focal point. All of the operations andactivities in our company revolve around the success of ourpartners.LR has turned its passion into making other people successful.The truly successful LR partners have recognized:LR isn’t about work – LR is a way of life.LR is a completely trustworthy partner. LR is fair, transparentand honest.LR doesn’t conduct business on the backs of people, buttogether with and for people.At LR, everyone has the chance to be number 1 throughcommitment and determination.LR is a sustainable enterprise. LR products are certified and fulfillthe highest standards.Although an international company, LR nevertheless thinks locally,and has a sense of responsibility for the people and countries inwhich it is active.With the LR GLOBAL KIDS FUND, LR has also taken on itsshare of responsibility in providing support for local charityprojects.
  11. 11. LR Success FactorsThese values determine LR’s business practicesthroughout the world. They combine with the5 success factors to make LR unique. Quality products “Made in Germany” – in a growing range of categories, with extensive certification from independent institutes, developed in close cooperation with the LR Science Advisory Board. Cooperative ventures with top names and artists – for many years now, a convincing advertising factor at LR, also representing a singular mark of confidence. Stars work closely with LR and are members of the LR family.Marcus Schenkenberg & Leona Lewis
  12. 12. Your Partner LR 11Fair, transparentmarketing plan– which has existed for 25 years now and has only been changed to the advantage of LR partners. Every single bonus is paid on time. The “Concept toSuccess” embodies the marketing plan.Unique car concept– starting with the LR Polo in recognition of first success, and which proceedsfrom there with a broad selection fromthe Mercedes Benz car fleet for leaders, reaching its pinnacle with the LR Porschefor the most successful LR partners.Training and service– are written in capital letters at LR. The company’s own LR Academy accompaniesyou individually and professionally, from one career step to the next. LR service is exemplary: from speedy package deliveryto answering individual questions, and much, much more.
  13. 13. The Vision Based on the LR Values and carried by the 5 Pillars of Success, the LR Vision is born: The LR Vision is to become, through enduring passion and the valuesthat we live by, the leading direct sales enterprise worldwide. Cooperative Fair,Top quality ventures transparent Unique Top training Made in with top marketing car concept and service Germany names and plan artists Passion Trust Responsibility
  14. 14. Your Partner LR 13 The Business Model at a glance LR business activities offer LR partners a full spectrum of advantages: Recognition, flexibility, independence and, a solid income. The LR Business Mode Difference Bonus 21.00 % Leader’s Bonus 3.00 % Special Bonus 10.00 % Depth Bonus 3.00 % Top depth Bonus 3.00 % President’s Bonus 1.20 % Annual Bonus 2.50 % Total Bonus up to 43.70 %The individual bonus are explained on the succeeding pages with examples.
  15. 15. The LR Marketing Plan Bonuses for Own Sales and Group Sales What is it? How does it work? A reward for developing the business. LR Health & Beauty Systems offers sales- related bonuses. The values of the Business Volume (BV) and Point Value (PV) are Who is eligible? significant for the calculation of bonuses and indispensable for the international commission Every partner who reached at least 100 point calculation. To determine the bonus level, all value in Personal Sales in a month’s time, and sales transacted within a calendar month are at least 250 Point Value in Total Sales. added together. The bonus you receive is for the attained business volume of a calendar month, the percentage level of which is determined through the total PV turnover of your sales organization. Bonus table: 12,000 PV 21 % 8,000 PV 16 % 4,000 PV 14 % 2,000 PV 11 % 1,000 PV 9% 500 PV 6% 250 PV 3% Example 2: Higher personal sales, i.e. through product sales to friends Example 1: Personal sales only: and relatives Purchase for $ 400.00 Purchase for $ 1,000.00 Sales for $ 560.00 Sales for $ 1,400.00 Profit margin from Profit margin from Product sales $ 160.00 Product sales $ 400.00 $ 400 net purchase price =400 BV = 400 PV $ 1000 net purchase price = 1000 BV = 1,000 PV 400 PV 3 % bonus 1,000 PV 9 % Bonus 3% bonus on 400 BV $ 12.00 9% bonus on 1000 BV $ 90.00 Total earnings: $ 172.00 Total earnings: $ 490.00All examples are calculated before tax.To simplify the calculations we assume that $1 = 1BV = 1PV and 40% margin.
  16. 16. The LR Marketing Plan 15Example 3: Development of a smallsales organizationInstead of selling LR products to friends, family Notes:members and colleagues, you can also offer • A has achieved group sales of 5,000 PV. Bythem the possibility of becoming LR partners so doing, A has reached the 14% bonusthemselves and thereby profit from the level; without B, C, D and E he would havechances that the LR business has to offer. remained in the 9% level.What’s in it for you? • B, C, D and E each achieved 9%. As A is inWhen you sponsor a new partner, you increase the 14% bonus level, there is a 5%your LR business prospects enormously, since difference between A and each of hisyou also have a stake in their sales: You can partners. A receives this supplementary 5%achieve a turnover of 1,000 PV per month, as a difference bonus to the respectivewhich is equal to 1,000 BV. turnovers achieved by B, C, D and E. Total earnings: Your earnings: Profit margin $ 400.00 Profit margin $ 400.00 Bonus (14% from 1,000 BV) $ 140.00 Bonus (9% from 1,000 BV) $ 90.00 Bonus difference for B,C,D,E (4 × 5% from 1,000 BV) $ 200.00 Total $ 490.00 Total $ 740.00If you were to acquire 4 partners, each ofwhom also achieves 1,000 PV in a month,your account would look a bit different: 14% 1,000 PV A 1,000 BV 9% 9% 5% difference = $ 50 5% difference = $ 50 B C 1,000 PV 1,000 PV 1,000 BV 1,000 BV 9% 9% 5% difference = $ 50 5% difference = $ 50 D E 1,000 PV 1,000 PV 1,000 BV 1,000 BV
  17. 17. Leader BonusWhat is it?A reward for the excellent support provided forthe sales organization, and an incentive on theway to becoming a manager. How does it work?Who is eligible? The leader bonus is intended as a reward for the support of the structure and to help withEvery bonus eligible partner with at least 8 the development of “healthy” lower tiers.bonus lines and: Therefore, the leader bonus is paid on the basis of the entire lower tiers, but not on own sales. The leader bonus is clearly• 16,000 PV Group Sales or achievement-oriented, and increases in proportion to turnover.• with 1 direct 21%er line and 12,000 PV side volume or• minimum of 2 direct 21%er linesExample 4: Leader bonus without direct 21%er A 21% 1,000 PV 14% B 1000 BV 14% C 4,000 PV 7% difference 7% difference 4,000 PV = $ 280 = $ 280 4,000 BV 4,000 BV 14% D 14% E 7% difference 7% difference 4,000 PV = $ 280 = $ 350 5,000 PV 4,000 BV 5,000 BV 6% F 15% difference = $ 75 6% G 15% difference 500 PV = $ 75 500 PV 500 BV 500 BV 6% H 3% I 500 PV 250 PV 15% difference 18% difference = $ 75 = $ 75 5000 BV 250 BV 1. Personal Bonus of 21% on 1000 BV = $ 210.00 2. Difference Bonus = 3 × $ 280 + $ 350 + 3 x $ 75 + $ 45 = $ 1,460.00 3. Leader Bonus of 3% on 18,750 BV = $ 562.50 Total earnings (without profit margin) = $ 2,232.50
  18. 18. The LR Marketing Plan 17
  19. 19. 21%Special Bonus Special Bonus 7%-10% Side VolumeWhat is it?A reward for the development of direct 21%levels and for the motivation of new leaders. 21% 6% 9% 12%Who is eligible?Every bonus eligible partner who fulfills thecriteria (see below) How does it work? All direct levels receive difference bonus, the amount of which is calculated from the difference between one’s own bonus level and the bonus level of the direct levels. For the development of a direct 21%er you will receive special bonus up to the next partner who is eligible for special bonus. The special bonus as well is staggered, as demonstrated in the following table: Number of direct Side Volume Special bonus 21% levels 1 < 4,000 PV No special bonus 4,000 – 11,999 PV 7.00% on the side volume ≥ 12,000 PV 7.00% on the 21%er sales 2–3 < 4,000 PV No special bonus 4,000 – 11,999 PV 7.50% on 50% of the 21%er sales ≥ 12,000 PV 7.50% on the 21%er sales 4 – 6* 8.00% 7 – 9* 8.50% 10* 9.00% on the 21%er sales 12* + 1 Million PV sales or 3 Silver levels 9.50% 12* + 2 Million PV sales or 2 Platinum Lines 10.0%* if the side volume is less than 12,000 PV the lack of sales to 12,000 PV will be deducted from special bonus-eligible volume (based on the BV).
  20. 20. The LR Marketing Plan 19Example 5: Special Bonus for direct 21%er 21% 1,000 PV A 11% 1000 BV 14% B C 2,000 PV 10% difference 7% difference = 4,000 PV = $ 200 $ 280 2000 BV 4000 BV 14% 21% 7% difference 4 x 15% Difference 7% special D E 6,000 PV = $ 420 = 4 x $ 75 bonus 12,000 PV 6000 BV 12000 BV 4 x 6%er with total of 2000 PV FG 2000 BV H I 1. Personal Bonus of 21% on 1,000 BV = $ 210.00 2. Difference Bonus = $ 200 + $ 420 + 4 x $ 75 = $ 1,200.00 3. Leader Bonus of 3% on 16,000 BV = $ 480.00 4. 7% Special Bonus on 21%er sales (12,000 BV) = $ 840,00 Total earnings (without profit margin) $ 2,750.00Example 6: Special Bonus for two direct 21%er 21% 1,000 PV A 21% 21% 1,000 BV B C 12,000 PV 12,000 PV 12,000 BV 12,000 BV D E F Special Bonus for A: a) if D + E + F together achieve sales of b) if D + E + F together achieve sales of 4,000 PV, but less than 12,000 PV: 7.5% over 12,000 PV: 7.5% special bonus special bonus on 50% of the cumulated on the cumulated sales of direct 21%er, sales of direct 21%er, i.e. i.e. 7.5% on 24,000 BV = $ 1,800.00 7.5% x 50% x 24,000 BV = $ 900.00 You will also receive: + Personal Bonus + Difference Bonus + Leader Bonus (in case of 8 Bonus Lines) + Training and Seminar Bonus (with 12,000 PV Side Volume for 2 direct 21%er)
  21. 21. Depth BonusWhat is it? How does it work?A reward for the successful development of Entitlement for a depth bonus exists in theleaders. respective month in which the organization leader has achieved and upheld the set amount of direct 21% lines, as specified in theWho is eligible? table.Every organization leader who has achieved atleast 4 X direct 21% lines.Type of Depth Bonus Direct 21% lines Percentage of Depth BonusSilver Bonus 4 2.0 % Platinum Bonus 10 1.0 %The Depth Bonus is paid on all indirect 21% lines (exception: there is no Depth Bonus on indirect21% lines into which special bonuses has been paid through to the direct 21% lines of the nextOrganization Leader with commensurate Depth Bonus qualification).Example 7: Depth Bonus with 4 direct 21% levels A (SOL) B C D E 20,000 PV 20,000 PV 20,000 PV 20,000 PV 10,000 BV 10,000 BV 10,000 BV 10,000 BV F G H I 20,000 PV 20,000 PV 20,000 PV 20,000 PV 80,000 PV 10,000 BV 10,000 BV 10,000 BV 10,000 BV Depth bonus for A Silver bonus entitlement on 80,000 PV, that is 2.0% on 80,000 BV = $ 1,600.00 Depth bonus = $ 1,600.00 You will also receive: + Personal Bonus + Difference Bonus + Leader Bonus (in case of 8 bonus lines) + Special Bonus (with required side volume)
  22. 22. The LR Marketing Plan 21Example 8: Depth bonus with 10 direct 21% levels A (POL) B C D E F G H I J K20,000 PV 20,000 PV 20,000 PV 20,000 PV 20,000 PV 20,000 PV 20,000 PV 20,000 PV 20,000 PV 20,000 PV10,000 BV 10,000 BV 10,000 BV 10,000 BV 10,000 BV 10,000 BV 10,000 BV 10,000 BV 10,000 BV 10,000 BV L M N O P Q R S T U20,000 PV 20,000 PV 20,000 PV 20,000 PV 20,000 PV 20,000 PV 20,000 PV 20,000 PV 20,000 PV 20,000 PV 200,000 PV10,000 BV 10,000 BV 10,000 BV 10,000 BV 10,000 BV 10,000 BV 10,000 BV 10,000 BV 10,000 BV 10,000 BV Depth bonus for A Silver bonus entitlement on 200,000 PV, that is 2.0% on 200,000 BV = $ 4,000.00 Platinum bonus entitlement on 200,000 PV, that is 1.0 % on 100,000 BV = $ 2,000.00 Depth bonus = $ 6,000.00You will also receive: + Personal Bonus + Difference Bonus + Leader Bonus + Special Bonus (with required side volume)Organization leaders who are fully qualified to be President will receive each month in which theyare qualified a supplementary Depth Bonus as per table below: * ** *** **** ***** President President President President President President Bonus Bonus Bonus Bonus Bonus Bonus 0.2% 0.2% 0.2% 0.2% 0.2% 0.2% = 1.2% 0.2% 0.2% 0.2% 0.2% 0.2% = 1.0% 0.2% 0.2% 0.2% 0.2% = 0.8% 0.2% 0.2% 0.2% = 0.6% 0.2% 0.2% = 0.4% 0.2% = 0.2%
  23. 23. Top Depth BonusWhat is it? How does it work?A reward for the successful development of Silver and Platinum is differentiated in themanagers. same way as the Depth Bonus. The top depth bonus is paid for levels where partners already receive Depth Bonus (Silver and PlatinumWho is eligible? Bonus) through the next organization leader with commensurate top depth bonusEvery Organization Leader who has developed qualification. If the partner has adequateat least 12 bonus lines, at least 4 of which are qualification (starting with platinumdirect 21% lines and who has a partner in his/ organization leader) for Top Silver and Topher downline who receives Depth Bonus. Platinum Bonus, he/she receives of course both Top Depth Bonuses (Silver and Platinum Top Bonus) direct 21% Percentage of Percentage of Qualification lines Silver Bonus Platinum Bonus *****Star President 12 2.00% 1.00% ****Star President 12 2.00% 1.00% ***Star President 12 2.00% 1.00% **Star President 12 1.75% 1.00% *Star President 12 1.50% 1.00% President 12 1.25% 0.75% Vice-President 12 1.00% 0.50% Platinum-OL 10 0.75% 0.25% Gold-OL 7 0.50% Silver-OL 4 0.25%
  24. 24. The LR Marketing Plan 23Example 9: Organization leader with 4 direct 21% and amongst has an organization leader with 4 direct 21% lines in the downline A (SOL) Silver Bonus for A on 80,000 PV 2% bonus on 80,000 BV = $ 1,600.00 B C D E 20,000 PV 20,000 PV 20,000 PV + Top Silver Bonus on 180,000 PV 10,000 BV (SOL) 10,000 BV 10,000 BV (J, K, L) 0.25 % on 180,000 BV = $ 450.00 Total depth bonus = $ 2,050.00 F G H I 80,000 PV 20,000 PV 20,000 PV 20,000 PV 20,000 PV 10,000 BV 10,000 BV 10,000 BV 10,000 BV Your recieve also + Personal Bonus + Difference Bonus + Leader Bonus J K L 180,000 PV (in case of 8 bonus lines) 80,000 PV 60,000 PV 40,000 PV + Special Bonus 40,000 BV 30,000 BV 20,000 BV (with required side volume)Example 10: Organization leader with 10 direct 21% lines and amongst has an organization leader with 10 direct 21% lines in the downline You will recieve also + Personal Bonus A (with enough + Difference Bonus (POL) side volume): + Leader Bonus (in case of 8 bonus lines) + Special Bonus B C D E F G H I J K 20,000 PV 20,000 PV 20,000 PV 20,000 PV 20,000 PV 20,000 PV 20,000 PV 20,000 PV 20,000 PV(POL) 10,000 BV 10,000 BV 10,000 BV 10,000 BV 10,000 BV 10,000 BV 10,000 BV 10,000 BV 10,000 BV L M N O P Q R S T U 200,000 PV 20,000 PV 20,000 PV 20,000 PV 20,000 PV 20,000 PV 20,000 PV 20,000 PV 20,000 PV 20,000 PV 20,000 PV 10,000 BV 10,000 BV 10,000 BV 10,000 BV 10,000 BV 10,000 BV 10,000 BV 10,000 BV 10,000 BV 10,000 BV V W X 180,000 PV 80,000 PV 60,000 PV 40,000 PV 40,000 BV 30,000 BV 20,000 BV Silver Bonus + Platinum Bonus for A on 200,000 PV, 3% on 200,000 BV = $ 6,000.00 + Top Silver Bonus on 180,000 PV, 0.75 % on 180,000 BV = $ 1,350.00 + Top Platinum Bonus on 180,000 PV, 0.25 % on 180,000 BV = $ 450.00 Total depth bonus = $ 7,800.00
  25. 25. Annual BonusWhat is it? How does it work?A reward for successful work in a calendar Starting from 1,000,000 PVyear and a kind of additional “Christmas 1.00% Annual SalesBonus”. Starting from 2,000,000 PV 1.50% Annual SalesWho is eligible? Starting from 3,000,000 PV 2.00% Annual SalesEvery organization leader who meets the Starting from 4,000,000 PVfollowing requirements: 2.25% Annual Sales1.) Achieving a minimum of 1,000,000 PV + total sales Starting from 5,000,000 PV 2.50%2.) The strongest lines accounts for max. 60% Annual Sales of the Total Sales or at least 1,000,000 PV sales without the strongest line3.) Achieving minimum 250,000 PV side volume within a calendar year4.) Still remains LR partner by at least 31st of March of the subsequent year6-digit “Christmas Bonus“ for the best of the best: from left to right: Charalampos Daniilidis, Willi & Renate Fausel,Andrea & Bernd Schlothauer, Marko Riedel, Haiko Nuhn, Holger & Tanja Kunath, Patrik König, Ulrike Paulsen &Jürgen Zinkel, Bernd Vogelhuber, Ilhan Dogan
  26. 26. The LR Marketing Plan 25
  27. 27. LR Career Ladder Organization Leader Team Qualification 6 months in Leader succession 12 bonus-eligible lines Junior Team Qualification with 24,000 PV 3 months in Leader succession 6 total sales or 12,000 PV residual bonus-eligible lines sales at 1 × 21% Manager Qualification and 16,000 PV lines 12,000 PV group total sales Qualification sales, 250 PV own 8,000 PV group Bonus Junior sales and 6 bonus- Bonus Special Bonus, sales, 250 PV own eligible lines leader bonus – Leader Bonus, – Manager sales and 4 bonus- bonus on personal bonus on personal eligible lines sales Qualification Bonus sales 11% 4,000 PV group bonus manager Bonus bonus – bonus on Extras Qualification sales, 250 PV own bonuses on own Extras sales and 3 bonus- personal sales Team leader day, LR Mercedes Benz 2,000 PV total sales sales eligible linesl Concept Level 1, Bonus Extras Organization3 – 9% Extras VW Polo Car Leader Academy bonus on Personal Bonus VW Polo Car Concept ConceptQualification sales and group bonus on Aus $ 200/Nz $ 250 Aus $ 300/Nz $ 375250 – 1,000 PV sales Personal sales Junior Team Leadertotal sales Academy Extras ExtrasBonus extra quick start VW Polo Car ConceptBonus on Personal bonus Aus $ 100/Nz $ 125Sales and Group Junior Managersales Academy, Estimated Annual earnings $ 3,200 to $ 7,000 to $ 14,000 to $ 14,000 to $ 28,000 to $ 8,200 $ 14,000 $ 35,000 $ 49,000 $ 63,000
  28. 28. 27 Star President * to ***** President Qualification Qualification 6 months in 6 months in Vice succession 12x succession 12 × 21%-Lines out of President 21% lines, there which 3 must be from 2 platinum OL BOL or Platinum Qualification lines or 12x 21% 12 × 21%-Line lines + 2,000,000 Organization 6 months in 12x succession PV sales, + 4,000,000 to 12,000,000 PV Leader 21% lines, whereas therefrom at least Atleast sales of Gold 3 silver OL lines or 1,200,000 residual 2,400,000 to Organization Qualification 12x 21% lines + group sales 7,200,000 6 months in 1,000,000 PV Sidevolume Leader Bonus Silver succession 10x sales 21% lines President bonus, Bonus Organization Qualification Bonus top platinum President bonus 6 months in Leader Bonus top platinum bonus, Top-PlatinumBronze succession 7x top platinum bonus, platinum platinum bonus, Bonus 21% lines + bonus, top silver top silver bonus,Organization Qualification 12,000 PV or 8 bonus, platinum annual bonus, Platinum Bonus 6 months in bonus, top silver bonus, annual Top-Silver bonusLeader succession 4x and more 21% bonus, annual bonus, silver silver bonus, Annual Bonus lines bonus, special special bonus, 21% levels + bonus, silver Silver BonusQualification 12,000 PV or 5 bonus, special bonus, manager manager bonus – Special Bonus6 months in Bonus bonus, manager bonus – bonus on bonus on personal and more 21% Leadership Bonussuccession 2x 21% top silver bonus, personal sales sales levels bonus, – bonus onlines + 12,000 PV annual bonus, special bonus, personal sales Extrasresidual sales or 3x Bonus Extras Extras LR Porsche21% lines manager bonus – Top Silver Bonus, Extras LR Porsche LR Porsche Concept bonus on personal Concept Concept Annual Bonus, LR Porsche Events & TripsBonus sales Events & Trips Events & Trips Special Bonus, ConceptAnnual Bonus, Events & Trips Leader Bonus –Special Bonus, Extras bonus on personalleader bonus, – LR Porsche salesbonus on personal Boxster orsales Mercedes CLK Concept Level 3 ExtrasExtras LR Mercedes BenzLR Mercedes Benz Concept Level 2Concept Level 1,Silver OL Academy $ 56,000 to $ 90,000 to $ 280,000 to above above above above $ 100,000 $ 280,000 $ 440,000 $ 460,000 $ 900,000 $ 1,200,000 $ 1,900,000
  29. 29. Recognition through LR 29Recognition–Training and Seminar BonusBuilding and training of Leaders are the alpha andomega for the LR success. As a Leader you’ll getan additional fixed monthly Bonus. The Training andSeminar Bonus! 21%er Training and Seminar Bonus 2 150 € 3 200 € 4 400 € 5 500 € 6 600 € 7 700 € 8 800 € 9 900 €• With 2x21% a minimum side volume of 12,000 PV is required. with 3 or more 21%er, no side volume is required.• Bonus will be automatically converted into Php and stated on the Bonus Statement.• The bonus is only applicable for partners with 2 - 9x21%er (Gold OL).• Partner with 10x21% or more are getting Platinum Bonus.• Seminar attendants sheets are required.
  30. 30. Recognition through LRLR Incentives – The LR Car PlanGermany drives LR because successful LR partnersparticipate with the following cars concept accordingto qualification:• VW Polo LR special edition• Mercedes Benz, B-Class, (Level I)• Mercedes Benz C-Class, (Level II)• Mercedes Benz CLK, Porsche Boxster (Level III)• Porsche 911 Coupé, Porsche 911 Convertible, Porsche Cayenne, Porsche PanameraLR is a key client of Volkswagen, Mercedes Benz and Porsche
  31. 31. Recognition through LR 31Exclusive for LR PartnersVW Polo MercedesLR special edition Benz 1) Junior Manager: Aus $100.00/ NZ $125.00, Level II“Car Bonus“, for each month following the qualification to Junior Manager. If one or Silver Organization Leaders will receive several lines have achieved the 14% bonus- Aus $1,250.00/ NZ $1,475.00 “Car Bonus“ eligible level or above, the sales outside this each month that they achieve 12 bonus- level must at least amount to 2,000 PV. eligible levels, 4x 21% levels and 20,000 PV 2) Manager: Aus $200.00/NZ 250.00 “Car residual sales. If this qualification is not Bonus“, for each month following the achieved but at least the qualification for a qualification to Manager. If one or several lines Mercedes Benz level I, they will receive have achieved the 14% bonus-eligible level or Aus $ 780.00/ NZ$ 920.00 above, the sales outside this level must at least amount to 4,000 PV. If sales outside the Mercedes14% level amounts to at least 2,000 PV, the manager is granted Aus $100.00/NZ $125.00 Benz allowance. Level IIINote: The above bonus only applies to LR Partners who Gold Organization Leaders will receive participate in the Polo Car Concept. Aus $1,750.00/ NZ $2,050.00 “Car Bonus“ each month that they achieve 12 bonus-eligibleMercedes levels, 7x 21% levels and 20,000 PV residual sales. If this qualification is not achieved but atBenz least the qualification for a Mercedes Benz level II, they will receive Aus $1,250.00/Level I NZ $ 1,475.00Organization Leaders will receiveAus $780.00/NZ $ 920.00 “Car Bonus“ eachmonth that they achieve 12 bonus-eligiblelevels, 24,000 PV group sales and 20,000 PV Porscheresidual sales with 1 x 21% level or 8,000 PVresidual sales with 2 x 21% levels. Platinum Organization Leaders will receive Aus $2,050.00/ NZ $2,420.00 “Car Bonus“, for each month in which they meet the qualification for Platinum Organization Leader. If this qualification is not achieved but at least the qualification for a Mercedes Benz level III, they will receive Aus $1,750.00/ NZ $2,050.00
  32. 32. Highlights from previous trips to Bali, Costa Rica and Mauritius as well as with the AIDA
  33. 33. Recognition through LR 33LR Incentives – LR TripsRelaxing in Mauritius or motivation and fun inSouthern Spain, LR rewards its successful managerswith dream trips.Conditions of participationAll Organization Leaders are qualified by moving up the next rung of theOrganization Leader ladder, for instance from Organization Leader to BronzeOrganization Leader, from Bronze Organization Leader to Silver OrganizationLeader, etc.Original testimonials from the past few years:“I still have to smile today when I think about how I sat atop a camel gently swaying back and forth while travelling through the sands of the Dubai desert.”“When I informed my parents that I had decided in favor of LR, they thought I had lost my mind. Today, they proudly say: Our boy has already seen half the world.”
  34. 34. 1. Steps with LRPre-requisites 1. Goals A goal is the target you hope to achieve in the future. A goal must be ambitious, yet also realistic. Goals make work meaningful. Set your goals in such a way that your LR business takes on meaning. Distinguish between short-, middle- and long-term goals. • Define your goals concretely! • Establish concrete points in time! • Fix your goal and visualize its fulfillment! • Create strategic objectives! LR can help you with all of these. The first goal is the fast-starter premium. Every partner who has reached the 11% bonus level in the month in which he/she started or the succeeding month, receives a top quality gift premium in recognition of their efforts. If the partner already has a level with 2,000 PV, then at least a 1,000 PV turnover towards this level is required. The 2nd goal is a VW Polo Special Edition. For additional information and the exact requirements for this, please refer to page 29. 2. Using the products yourself Only when you use the products yourself you can really inspire others, since what you say will be more authentic and more convincing. Over the course of time, you will discover your favourites in the product range. Make these products the focus of your efforts.
  35. 35. 1. Steps with LR 353. Business-like appearanceDon’t forget: you are offering people the opportunity to make a positive change. Ifyou are dressed poorly while you’re talking about the chances for success with LR,you will make a less plausible impression than when you present with a business-like appearance.You don’t get a second chance to make a first impression!4. Name listThe name list is the list that contains your future business partners. Meaning that it isof extreme importance. We therefore describe this name list separately on thefollowing pages.5. Investing timeWhat are you willing to invest in order to reach your goals? As mentioned above, yourgoal must be realistic. Let’s say, for instance, that your middle-term goal is to earn$ 1,000 per month with LR. Then imagine how it would be if your current employeroffered you a raise of $ 1,000 to work an additional 2 hours a day. You would of courseaccept, wouldn’t you? Well, rather invest these 2 hours in your LR business – becausewith 10-15 hours per week, you can earn much more that $ 1,000 in themedium-term!6. TrainingNo one is born a master. Every success on the job is dependent on the right training.Have you ever undergone a training yourself? Have you pursued a course of studiesor earned a degree in order to be “successful”? The message that your LR trainingalso carries for you: Learn! That’s why LR offers an excellent seminar programme. Inaddition to this, you should also take part in seminars offered by LR partners whoare already successful. Learn from their accomplishments!
  36. 36. List of Names & AppointmentsOn the previous page, we already briefly Do you think that’s a lot? It has beeninformed you about the importance of the statistically proven that a thirty-year old mannameslist. A full name list is your first step on has already made around 2,000 contacts inthe road to success. In order to reach the his lifetime.highest bonus level, your list needs to containaround 150 names with telephone numbers. Who belongs on your name list? Quite simply: EVERYONE! And how do you get those names? There are various “tricks” that can prove helpful: • Photo albums: Browse through your photo albums. • CV: Read through your CV and consider who you still know from the various stages of your life. • First names: Think about who you might know with the names Andre, Anna, Anne, Andy … etc. • Mobile phone: Search through your contacts. Purposefully select and write down various names! • Relatives • People who “live” you for example, hairdresser, baker, car mechanic, newsstand owner, insurance salesperson • People who you know from associations, clubs, groups, training courses • People from your neighborhood, including landlord, architects, previous tenants
  37. 37. 1. Steps with LR 37Correct conversing The names list will first be of great value to you when you actually begin to work with it – and working with it means making appointments.• Positive greeting • In addition to your name list, you need a telephone, a personal organiser and quiet• Arouse curiosity place. • Run through your telephone call in your mind• Suggest an appointment first. Your call shouldn’t last more than 2 minutes.• Invite the partner • Make sure that your voice brings across the necessary enthusiasm. • Believe it or not, the person on the other end of the telephone can “see” your smile. So, always smile. • Talk very naturally, but never loose sight of your goal to set a date for a business presentation. Here’s a suggestion on how to start a conversation: Victor: Hey, Anna, we recently discovered something new, and my wife immediately said: You’ve got to show it to Anna and Peter! Anna: Hi, sounds exciting. What’s it all about? Victor: I would love to show it to you. What are you guys doing on Friday evening? Anna: Friday is ok for me but I’ll have to ask Peter. He’s not here right now, but when he gets home I’ll let you know... Victor: Great, talk to you then. Or: Lena: Hi Meike, I have a surprise for you both. What are you doing on either Wednesday or Friday evening? Meike: What kind of a surprise? Lena: Well, if I told you now it wouldn’t be a surprise anymore. So, when do you have time? Or even like this: Eva: Hi George, I need your advice. George: Hello. Sure, what’s up? Eva: I have this business idea that almost sounds too good to be true. I would love to have your opinion. When do you have time this week so that I can go over it with you?
  38. 38. Service Contact / LR locations worldwideFor orders, please do nothesitate to send an email to: Albania Faroe IslandsEmail: Order.au@LRworld.com LR Health & Beauty Systems LR Health & Beauty Systems ApS Ermou 50 C/o Bjørgvin Sp/FTel. 03 9310 5166 14452 Metamorfosi Attikis Heygsvegur 4, 490 StrendurFax: 03 9310 5177 Griechenland Färöer Inseln T: 0030 211 200 22 31 T: + 45 74 31 00 33Service Fax: 0030 211 200 22 32 Fax: + 45 74 31 00 35If you have any questions abour email: service.al@LRworld.com email: info@LRworld.dkservice related queries, please Australia Finlandcontact our office on 03 9310 LR Health & Beauty Systems Pty Ltd LR Health & Beauty Systems Oy5166 or send us email to: Aerolink Businesspark Joukahaisenkatu 6, 20520 Turkuservice.au@LRworld.com 1&2 / 85-91 Keilor Park Drive Finnland Tullamarine Victoria 3043 T: 00358 (0) 2 2759300 Australia Fax: 00358 (0) 2 2343336Managing Director T: 0061 (3) 9310 5166 email: info.fin@LRworld.comBurkhard Meffert Fax: 0061 (3) 9310 5177Australia/NZ email: order.au@LRworld.com FrancePhone: +64 03 9310 5166 LR Cosmetic Belgium b.v.b.aEmail: B.meffert@LRworld.com Belgium Stenehei 30, 2480 Dessel LR Cosmetic Belgium b.v.b.a Belgien Stenehei 30, 2480 Dessel T: 0032 (0) 1 447 09 90Office Manager Belgien Fax: 0032 (0) 1 447 09 91Nella Demou T: 0032 (0) 14 47 09 90 email: order.fr@LRworld.comPhone: +64 03 9310 5166 Fax: 0032 (0) 14 47 09 91Email: N.Demou@LRworld.com email: order.be@lrworld.com Greece LR Health & Beauty Systems Bulgaria Ermou 50, 14452 Metamorfosi AttikisSales & Support LR Health & Beauty Systems GriechenlandFor all sales support related 60, Tzarigradsko shose Blvd. T: 0030 210 2 85 24 85enquiries, pls contact: 1784 Sofia Fax: 0030 210 2 84 73 09Cahl Randhawa Bulgaria email: service.gr@LRworld.com T: 00359 (0) 2 870 8159Sales Manager Fax: 00359 (0) 2 971 2182 IcelandAustralia/NZ service.bg@LRworld.com LR Health & Beauty Systems ApSPhone: 0409 920 887 Lundsbjerg Industrivej 8Email: C.Randhawa@LRworld. Denmark 6200 Aabenraacom LR-Health & Beauty Systems ApS Dänemark Lundsbjerg Industrivej 8 T: + 45 74 31 00 00 6200 Aabenraa Fax: + 45 74 31 00 35Commercial Manager Dänemark email: order.is@LRworld.comPaul Mauro T: + 45 74 31 00 33Phone: 03 9310 5166 Fax: + 45 74 31 00 35 ItalyEmail: P.Mauro@LRworld.com email: info@LRworld.dk LR Health & Beauty Systems Srlu Via Marconi 93/95 Germany 20020 Magnago (MI) LR Health & Beauty Systems GmbH ItalienProduct Related Enquiries: Kruppstr. 55, 59227 Ahlen T: 0039 0331 79 02 51Resh Randhawa Deutschland Fax: 0039 0331 77 33 97Product Manager T: 0049 (0) 23 82 70 60 - 0 email: service.it@LRworld.com Fax: 0049 (0) 23 82 70 60 - 311Australia/NZ email: info@LRworld.com LiechtensteinPhone: 0412 129 882 LR Health & Beauty Systems AGEmail: R.Randhawa@LRworld.com 4 Towers Turmstrasse 30. 6300 ZugNew Zealand Schweiz T: 0041 (0) 749 80 20 (deutsch)Phone: +64 9 837 5303 T: 0041 (0) 749 80 22 (französisch)Fax: +64 9 837 5304 Fax: 0041 (0) 749 80 30Email: LRhealth@xtra.co.nz email: info.ch@LRworld.comP.O. Box 79-423 Royal HeightsAuckland NZ 0614
  39. 39. Service 39Luxembourg Poland SpainLR Cosmetic Belgium b.v.b.a LR Health & Beauty Systems Sp. z o.o. L. de Racine - International Iberia -Stenehei 30, 2480 Dessel úl. Kościuszki 227, 40-950 Katowice Cosméticos e Marketing Unipessoal Lda.Belgien Polen Rua Gil Vicente, 26 - Apto 316T: 0032 (0) 1 447 09 90 T: 0048 32 351 12 50 Quinta Nova de São RoqueFax: 0032 (0) 1 447 09 91 Fax: 0048 32 351 12 55 2670-513 Louresemail: a.rooyakkers@LRworld.com email: service.pl@LRworld.com Portugal T: 0034 901 900 776The Netherlands Portugal Fax: 0034 901 900 740LR Health & Beauty Systems BV L. de Racine - International Iberia - email: info.es@LRworld.comPostbus 14, 5060 AA Oisterwijk Cosméticos e Marketing Unipessoal Lda.Nederland Rua Gil Vicente, 26 - Apto 316 Czech RepublicT: 0032 (0) 1 447 09 90 Quinta Nova de São Roque LR Health & Beauty Systems, s.r.o.Fax: 0032 (0) 1 447 09 91 2670-513 Loures Závodní 2, 70030 Ostrava-Hrabůvkaemail:order.be@LRworld.com Portugal Tschechische Republika.vangompel@LRworld.com T: 00351 21 982 57 20 T: 00420 59 578 31 31 Fax: 00351 21 982 57 25 Fax: 00420 59 578 31 32New Zealand email: info.pt@LRworld.com email: service@LR-cosmetic.czLR Health & Beauty SystemsP.O. Box 79-423 Royal Heights Romania TurkeyAuckland 0614 LR Health & Beauty Systems S.R.L. LR Health & Beauty SystemsNeuseeland Nicolae Romanescu 112, 200738 Craiova Pazarlama ve Tic. Ltd. Şti.T: 0064 (9) 837 5303 Rumänien İkitelli Organize Sanayi BölgesiFax: 0064 (9) 837 5304 T: 0040 (0) 251 426 000 Atatürk Bulvariemail: order.nz@LRworld.com Fax: 0040 (0) 251 426 001 Fatih Sitesi, 5A Blok No. 4 email: service.ro@LRworld.com 34306 Basaksehir - IstanbulNorway TürkeiLR Health & Beauty Systems AS Sweden T: 0090 (0) 212 485 27 26Kartverksveien 7, 3511 Hønefoss LR Health & Beauty Systems AB Fax: 0090 (0) 212 485 07 94Norwegen Box 604 / Strandgatan 28 email: order.tr@LRworld.comT: 0047 (0) 32 11 29 00 531 16 LidköpingFax: 0047 (0) 32 11 29 80 Schweden Ukraineemail: service.no@LRworld.com T: 0046 (0) 510 290 10 LR Health & Beauty Systems, I.t.d. Fax: 0046 (0) 510 291 70 ul. Dragomirova 4, office 123Austria email: order.se@LRworld.com 01103 KiewLR Health & Beauty Systems GmbH UkraineEduard-Bodem-Gasse 9 Switzerland T: 0038 044 536 03 556020 Innsbruck LR Health & Beauty Systems AG Fax: 0038 044 536 03 55Österreich 4 Towers email: service@lr-ua.comT: 0043 (0) 512 57 75 75 Turmstrasse 30, 6300 ZugFax: 0043 (0) 512 57 75 75 21 Schweiz Hungaryemail: info.at@LRworld.com T: 0041 (0) 41 749 80 20 (deutsch) LR Health & Beauty Systems Kft. Fax: 0041 (0) 41 749 80 30 H-1191 Budapest, Ady E. út 42-44,Philippines email: info.ch@LRworld.com UngarnLR Health and Beauty Systems T: +36 1 477 42 45Philippines, Inc. Slovakia Fax: +36 1 477 42 48Ground Floor, Eurovilla 4 Bldg. LR Health & Beauty Systems, s.r.o. email: service.hu@LRworld.com#853 A. Arnaiz Ave., Makati City Turzovka Stred 422Philippines 02354 Turzovka CyprusTel. No. : +632 8121160 Slowakei LR Health & Beauty SystemsFax. Nos.: +632 8121146 or T: 00420 59 578 31 31 Ermou 50 +632 8936889 Fax: 00420 59 578 31 32 14452 Metamorfosi AttikisEmails: service.ph@LRworld.com email: service@LR-cosmetic.cz Griechenland order.ph@LRworld.com T: 00357 22 34 64 35 Fax: 00357 22 73 06 78 E-mail: service.cy@LRworld.com
  40. 40. Q&AHow much money can I earn with LR? LR ProductsIn general it can be said that the profit marginof 40% on average constitutes direct earnings. Are LR products subject to animal testing?An additional bonus is granted for purchase LR does not test its products on animals,value starting from $ 250 net/month. Earnings neither on its own nor by third parties. The aimalways depend on the commitment. Hundreds of LR is to keep the environmental impact to aof thousands of partners have a sound minimum through use of environmentally-additional income with LR. However, a 6-digit friendly and resource-saving manufacturingmonthly income is also possible with LR. The processes.model cases illustrated in the examples in thefirst part show the possible earnings of an LR Are all LR products tested?partner. However, not all alternatives are Yes. All LR products are subject to internaloutlined due to the complexity of the LR quality assurance. All LR skin care productsmarketing plan. In case of doubt please do not are tested by the independent Dermatesthesitate to contact LR directly. Institute. Moreover, Aloe Vera products are tested by the IASC (International Aloe ScienceWhen does LR remit the bonus? Council). Aloe Vera Drinking Gels haveThe bonus is paid retrospectively, punctually additionally received the INSTITUTby 20th of the subsequent month. FRESENIUS quality seal. What will happen if the product does not meet the expectations? All LR products are subject to continousInternational business internal quality assurances as well as external tests. If the product does not meet theIn which countries is LR represented? expectations, LR Health & Beauty Systems willLR has branches/subsidiaries in 31 countries accept product returns if the are in perfect andworldwide. Addresses can be found on the resellable condition up to 60 days after youprevious double page spread. receive your products from LR Health & Beauty Systems.Is it possible to find new partners in othercountries (i.e. during holiday)?Yes, absolutely. The LR business model isoriented internationally and also allows fortrans-border businesses.Is it possible for me to acquire newpartners in each LR country using mypartner number?Yes, it is possible.Where can I find information on theindividual countries?General information on LR subsidiaries abroadcan be found in the internal area of the LRwebsite at LR worldwide.
  41. 41. Service 41Purchase and salesIs it allowed to sell LR products at tradefairs?No. The LR business lives from personalapproach and consulting. However, it ispermitted to exhibit and provide informationon LR products at trade fairs after priorconsent of LR and in the presence of theorganization leader, but the products may notbe sold at trade fairs. Is it permitted to sell LR products via Internet? You can operate your own website and areIs it permitted to sell LR products in allowed to sell LR products in your ownstationary trade, i.e. pharmacy, hairdresser, “online shop“. This website requires LR’s priorfitness studio? approval.You are not permitted to directly sell LRproducts in such establishments. Is it allowed to place ads or create flyer for the products? Yes, but it is subject to the following restrictions: LR partners are not permitted to use neither the LR logo or product images nor the “LR Health & Beauty Systems“ name for ads, flyers, brochures or similar.
  42. 42. Glossary21% Level BonusLevel achieving 12,000 PV total sales in one In addition to the profit margin LR remits eachmonth. partner a bonus retrospectively on the sum of all sales transacted per month. Bonus must be approved for payment of bonus on own sales100 PV Regulation or group sales, by the fulfilment of the 100 PV regulation and total sales of at least 250 PV/Each partner must at least achieve 100 PV month.own sales per month in order to receive abonus. Bonus LineAcademy The bonus-eligible level is each direct level achieving at least 250 PV total sales perThe LR Academy comprises LR‘s entire month.training offer. LR’s training is unsurpassed inthis industry. Target-oriented, individual andintensive. It starts with training offers for JuniorManagers (Junior Manager Academy) via DownlineJunior Team Leader Academy, Team LeaderDay, Organization Leader Academy through to Downline is the course of the structure of eachSilver Organization Leader Academy. The partner downwards, i.e. all partners registeredseminar offer is supplemented by product by A, their partners and the partners thereoftraining, sales training, online seminars and belong to ”Downline”. The Downline branchesonline knowledge tests. continuously downwards at lower tiers.Car Bonus Own salesSpecial payment for partners who achieved LR Own sales are viewed as order values which acar qualification and have leased an LR car. partner generates himself in his own name and own account. Orders generated through end consumers also account for qualification toCar Plan own sales of the respective partner.The LR car plan comprises a uniquecooperation with Volkswagen, Mercedes Benzand Porsche. LR grants the car bonus as anallowance to the respective leasing ratesdepending on the qualification of the partner.
  43. 43. Service 43Business Volume InactivityBusiness Volume (BV) is a value assignedto each product. The percental bonus level A partner is viewed as inactive if he has noachieved through the generated PV shall be own sales for 12 months in succession.calculated on the corresponding BV and paidout to the respective partner in AUD. Level A level is a part of a structure and branchesTotal Sales continuously downwardsTotal sales of a partner comprise of his ownmonthly sales as well as the total monthly Partnersales of his structure developed by that time. Independent sales partner of LR who entered into a partner agreement with LR and runs theGroup Sales LR business in his own name and on his own account.Group sales comprise the total order volumeup to the developed and active downline bythat time. In terms of calculation: group sales= total sales – own sales Point Value Point value (PV) is the value assigned to everyProfit Margin LR product. Based on the PV a partner achieves specified qualification and bonusProfit margin is the difference between the end levels.consumer price for the customer and thepurchase price of the partner.
  44. 44. Side VolumeTotal sales including personal sales which apartner can generate without his 21% level.Sponsor/sponsoringSponsoring means winning new partners forthe LR business. Sponsor is the respectiveintermediary of the new entrant.StructureStructure means the entity of all levels in thedownlineUplineUpline is the opposite of downline anddescribes the sponsor, his sponsor etc.The individual bonuses and titles used byLR are illustrated in example on therespective pages and are therefore not partof the glossary.
  45. 45. Service 45Terms of Delivery & Payment1. Methods of payment specifying grounds to return the new andc) Credit card – Master/VISA/Bankcard/Amex saleable goods in original packaging within Please keep in mind that credit card data two months following date of invoice against are not saved. We therefore kindly ask for product voucher. The date of expiry of the your understanding that your credit data product voucher shall be one year and shall must be collected again for every order paid be automatically offset against the next orders. via credit card. Sales aids and documents shall be precluded from return. d) Place of performance and jurisdiction is2. Dispatch 59227 Ahlen.All orders of $250 and above FREE Delivery e) Alterations of range and prices shall beOrder below $ 250. (Aus $9.00 + gst) reserved.(NZ $10.00 + gst) freight charges f) The legal provisions shall otherwise apply. g) Your contract partner:Essential details LR Health & Beauty Systems GmbH,> Your partner number Kruppstraße 55, 59227 Ahlen,> Your code number (only required if you prefer HRB 9874 AG Münster bank collection for orders placed via phone) Geschäftsführer: Dr. Jens M. Abend,> Order number incl. sub-number Thomas Heursen, Thomas Kircher,> Article description Tilo Plöger, Andreas G. Rutsch> If required, details on fragrance, sizes and colours> Required order quantity> Delivery address (insofar it deviates from the delivery address provided). Please observe: Invoice is in the parcel3. Othera) LR Health & Beauty Systems GmbH reserves the title of goods until full payment of the purchase price has been made. The partner shall be entitled to make use of the goods with due commercial prudence as long as he fulfils his obligations from the business relationship in a timely manner.b) Claims of LR Health & Beauty Systems GmbH can be offset against bonus and royalty claims of the partners.c) In addition to the relevant legal provisions, the partner shall be entitled without
  46. 46. Success plannerYour most important contactsYour SponsorNamePhoneemailAddressYour Organization LeaderNamePhoneemailAddressYour Seminar SchedulesCompany presentationProduct trainingsJunior Manager AcademyJunior Team Leader AcademyTeam Leader DayOL AcademySOL Academy
  47. 47. Service 47Your goal1) Visualize your goals2) Make sure that you frequently see your “target image“, i.e. as screensaver on the PC or a photo in your walletYour schedule1) Keep a diary2) Jot down all business and private appointments and take additional notes Calendar 13, 29.03. - 04.04. Fr: 17.30 - 19.00h Badminton danach ins alex (Starbox einpacken!) der Sa bine Ra Sa: 13.30h BP bei Herrn und Frau krämer 8 792 0176/6655 18.00h Happy Hour Party bei Daniela So: 16.00h geburtstag Ma Mo: 17.30- 19.00h Badminton 21.00h Elke wegen neuer Deko Di: 19.00h Happy Hour Party bei Sabine Rader Mi: leona lewis für Ma bestellen Do: Steffi M. die neue Deko sa laris ! präsentieren fen ! -> Uhrzeit fix machen! anru

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