Entrepreneurship

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Intro to entrepreneurship and its applications in agriculture.

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Entrepreneurship

  1. 1. 1 © Mayank Rathi
  2. 2. AGENDA  ENTREPRENEURSHIP  ENTREPRENEURS  CHARACTERISTICS  NEED  ENTRPRENEURSHIP IN AGRICULTURE
  3. 3. ENTREPRENEURSHIP “Entrepreneurship is a systematic innovation, which consists in the purposeful and organized search for changes and systematic analysis of the opportunities such changes might offer for economic and social innovation” PETER DRUCKER
  4. 4. HISTORY  Nearly 2000 years ago the Greeks used water wheels to grind wheat into flour  Appleton, Wisconsin became the first operational hydroelectric generating station in the United States, in 1882, producing 12.5 kilowatts (kW) of power .  In India, First Hydro Power Plant was constructed at Darjeeling in 1898 named as “ SINDRAPONG ” having capacity 130kW.
  5. 5. ENTREPRENEURS "An entrepreneur is the most important agent of production who provides continuing management and brings together the factors of production. S/he must have judgments, perseverance, the knowledge of the world as well as that of business.“ JEAN BAPTIST
  6. 6.  Entrepreneur is an innovative person who maximizes his profits by following new strategies or venturing into new products or services.  An entrepreneur is one who always searches for change, responds to it, and exploits it as an opportunity.
  7. 7. ENTREPRENEURIAL CHARACTERISTICS BEING AN ENTREPRENEUR REQUIRES SPECIFIC CHARACTERISTICS AND SKILLS THAT ARE OFTEN ACHIEVED THROUGH EDUCATION, HARD WORK, AND PLANNING.  RISK TAKER BUSINESSES FACE RISK. ENTREPRENEURS MINIMIZE RISK THROUGH RESEARCH, PLANNING, AND SKILL DEVELOPMENT.  PERCEPTIVE ENTREPRENEURS VIEW PROBLEMS AS OPPORTUNITIES AND CHALLENGES.
  8. 8.  CURIOUS Entrepreneurs like to know how things work. They take the time and initiative to pursue the unknown.  IMAGINATIVE Entrepreneurs are creative. They imagine solutions to problems that encourage them to create new products and generate ideas.  PERSISTENT True entrepreneurs face bureaucracy, make mistakes, receive criticism, and deal with money, family, or stress problems. But they still stick to their dreams of seeing the venture succeed.  GOAL - SETTING Entrepreneurs are motivated by the excitement of staring a new business. Once achieved, they seek out new goals or ventures to try.
  9. 9.  HARDWORKING Entrepreneurs need a great deal of energy to see a venture start and succeed. Yet they are not deterred by the long hours to achieve their goal.  SELF – CONFIDENT Entrepreneurs believe in themselves. Their selfconfidence takes care of any doubts they may have.  INDEPENDENT An entrepreneur’s desire for control and the ability to make decisions often makes it difficult for them to work in a controlled environment.
  10. 10. FUNCTIONS TO BE AN ENTREPRENEUR Riskbearing function Decision making function Innovative function Organizatio nal function Managerial function
  11. 11. ENTREPRENEURIAL OPPORTUNITIES IN AGRICULTURE  DIVERSIFICATION  ORGANIC FARMING  FOOD PRESERVATION, PROCESSING AND PACKAGING  PRODUCTION OF AGRO-INPUTS  FLORICULTURE
  12. 12. DIVERSIFICATION Diversification in agriculture involve shift in cropping pattern from traditionally grown less remunerative remunerative oilseeds, crops, crops to crops more like pulses,fodder horticulture, medicinal and aromatic plants, floriculture
  13. 13. ORGANIC FARMING The importance of organic farming is growing very fast particularly in international market. This sector provides great business opportunities to agro-based entrepreneur. Area under organic farming is increasing but unable to meet the demand of organic produce.
  14. 14. FOOD PRESERVATION, PROCESSING & PACKAGING  Large proportion of agricultural produce is wastage due to improper storage and warehousing, lack of transportation and food processing facilities.  There is a significant shift in consumer food preference towards processed food products. Entrepreneurs can add value with proper management and marketing initiatives. The processed food market opens a great potential for entrepreneurs be it fast food, packaged food or organic food.
  15. 15. FLORICULTURE  Floriculture is a very lucrative sector. India's share in world trade of floriculture is just 0.18 per cent.  This is a huge market to be tapped considering the rising demand for fresh flowers.
  16. 16. AGRO - INPUTS FARMERS CAN START ENTREPRENEURIAL ACTIVITIES IN THE PRODUCTION OF SEED, ORGANIC FERTILIZERS AND PESTICIDES.
  17. 17. THANK YOU

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