2. On Paramore’s website there are links to different pages which show videos of their live performances, music videos,
merchandise, tour and show dates, photos and links to blogs. Also there is an Instagram link which takes you to the bands
Instagram page and further down the page there are links to the bands pages on You Tube, Facebook and Twitter. This
means that their fans can connect to them through the internet and social media.
The black and
white gives
Paramore a
classic
representation.
However,
Paramore have
shown there
alternative side
through funky
fonts and
borders.
3. Blog
On this page updates are posted daily
about new about the band and what
they have been up to. This keeps their
fans up-to-date with their activities.
Also, there are posts promoting their
work and merchandise such as their
back to school sale on their
merchandise. This page is set out in a
list format conforming with the classic
blog look, rather than the modern day
style of a grid look blog. This portrays
the bands classic style.
4. Videos
On this page Paramore posts videos of all of their music videos, live performances and
announcements. They also use this page as a Vlog page by uploading Vlog’s that they have
filmed, which inform their fan about competitions, awards that the band have won or are
nominated for and announcements about their releases. This allows their fans to feel
connected to them.
5. Photos
The layout of this page is in a modern
day grid blog style. Every square shows
pictures of Paramore’s promotions for
their merchandise and their release and
pictures that the band members have
taken the selves showing events that
have happened in their lives. This give
their fans an insight into their lives. This
age contrast against the classic look
because of the layout of the gallery.
However, the black and white colour
scheme balances the two themes.
Which suggests that even though
Paramore are a classic band, they are
not and oldies band and act like they
were born in the present day.
6. Music and Live
On Paramore’s music page there is a
list of all of Paramore songs and
albums. The page allows their fans
to listen to their songs online for
free, view the lyrics to each song and
view the music videos for the songs
that have one. The page also allows
their fans to download their songs
On the websites show page there is
a list of the bands upcoming shows
informing their fans of where and
when they are performing,
advertising their concerts. It also
allows their fans to purchase tickets
on their website for their concerts.
7. Store
On Paramore’s website fans are able to
purchase their music by either buying their
albums on CD’s, on vinyl or buying digital
albums. Their store also sells clothing,
which includes hoodies, t-shirts and
bottoms. Their clothing merchandise
either has the bands name on, pictures of
the band, song/album names on, their
logo or their graffiti art. These things make
an obvious link between the band and
their merchandise. The store also sells
accessories such as books, blankets,
posters, bracelets, necklaces, phone cases
and bags. As Paramore has a wide product
portfolio their merchandise is targeted at
all the possible types of people that are in
their target audience.
8. About
On this page Paramore have
introduced themselves to their
website viewers by showing them
who they are, telling them the
story of how they became a band
and how they came to fame. At the
right hand side of all the pages
apart from the store page there are
links to the bands store, links to
their Facebook and Twitter page
and a section where their fans can
sign up for their newsletter. Even
though these things have their own
pages this bar makes them more
accessible to the viewr.
9. Community
This page is all about the Paramore
fan community. This page has all
the links to Paramore’s social pages
allowing their fans to follow them
easily. The page also has a section
about the bands newsletter and
allows their fans to subscribe to be
emailed their newsletter. The page
also informs the viewers about the
Paramore community and how you
can become a member of the
community.
Throughout the whole website the
same colour scheme and font has
been used showing the bands style
continuously throughout the
website.
10. Paramore’s album follows the characteristics of a album. This is because it has a image of the
band on the front, has the band name is big writing, which is in a style that is unique to them,
has a track list on the back of the album and has production and copyright details on the back.
The black portrays Paramore as a rock group but the bright colours represent them as a loud,
alternative rock band.