11 What is E-Commerce ?
Major Categories of E-Commerce
Multistage Model for E-commerce
How to Go Online ?
Basic Components of a Successful E-Commerce
How the E – Commerce Website Works
Technical Components of E-Commerce2
Advantages & Disadvantages Of E-Commerce
The Present & Future of E-commerce in India
Threats to E-Commerce
WHAT is E - Commerce 4
E - commerce = “Electronic Commerce”
E –Commerce is the purchasing ,Exchanging &
selling of goods & services over computer networks
through which transaction or terms of sale are
WHY E - Commerce 5
Low Entry Cost
Access to the Global
Secure Market Share
Major Categories of E-Commerce 6
1 ) BUSINESS-TO-BUSINESS (B2B) 
Online transactions between businesses.
Companies that specialize in Marketing , Advertising,
Example : Dell deals with Computer & other accessories
online but it does not make up all products.
Major Categories of E commerce (contd.) 7
2 ) CONSUMER-TO-CONSUMER (C2C)/PEER-TO-PEER 
Exchange between consumers.
It can involve third party.
Bid or sell.
Examples : olx.co.in, quickr.com
Major Categories of E commerce (contd.) 8
3 ) CONSUMER-TO-BUSINESS (C2B) 
Consumer present themselves as buyer.
Sites provide market strategies.
Example : speakout.com , melanzy.com, groupon.in
9How to Go Online ?
Buying domain from
godaddy, BigRock etc.
Search for web hosting
like godaddy, aws, or
Mobile application for Play
Store, windows, app store
10Basic Components of a Successful E-Commerce Model
Business Buying &
Economic News & Stock
11Multistage Model for E-commerce
1. Search &
Identification5. After Sales
4. Product &
2. Selection &
Define an effective e-commerce model and strategy
Need to change distribution systems and work
Integrate Web-based order processing with
Web sites must be designed to protect against
Denial-of-service (DOS) attack ( an attempt to make
a machine or network resource unavailable to its
intended users ).
14Technical Components of E-Commerce 
High Speed Connection
Server Operating System
Web Server Software
Technical Components of E-Commerce (contd.) 15
Web Server :
It is a hardware device that is used to host an E-
Web Browser :
It is a software application that is stored on
machine that allows someone to access the internet.
Example : Internet Explorer (IE), Google Chrome, Mozilla Firefox
Web Server Software :
Web servers need to run Web Server
Software that manages access attempts to a website.
Server Software Packages : Windows IIS (internet information
services) that runs on Windows based web servers and Apache
that runs on Linux based web servers.
Technical Components of E-Commerce (contd.) 16
A database system :
The database is used to store information about
the products that are for sale on the store.
Technologies : PHP (a programming script) and MySQL are
used to communication between the website and the database
management system (DBMS).
Technical Components of E-Commerce (contd.) 17
TCP / IP :
TCP (transfer control protocol) is a rule of how
connections are set up between two devices & IP stands for
Internet protocol and each device on a network has a fully unique
Ports allow a device with one IP address to access
another device with a different unique IP address.
Domain Name :
When starting an E-Commerce site it is important
to register a recognisable domain name that links to your
company and brand.
18Electronic Payment Systems
Electronic wallet :
A computerized stored value that holds credit
card information, electronic cash, owner identification, and
19Advantages & Disadvantages Of E-Commerce
Available 24 Hours a Day
Can Shop when It Is
Can Be Faster than the
Browsing Around The Street
Quick Comparison Between
Products and Prices
Search For Deals
Customer’s of Freedom of
purchasing Items instead of
stores at any time of a Day
Product must be shipped to the
Customer and Delay and
Uncertainty is a very important
No possibility of Checking the
Product before purchasing
Possibility of Credit Card
Risk of Fraud
Only 1/9th of the total stock is
Theft of intellectual property
Threats to E - Commerce
Theft On Patents on business processes
Phishing : Gibberish messages purportedly
from a legitimate institution to pry personal
information from customers by convincing them
to go to a “spoof” Web site.
Online auction fraud
Spam : e-mail sent to a wide range of people
and Usenet groups indiscriminately
E–Commerce Challenges In India some years back 
The Present & Future of E-commerce in India
Very Low Internet Penetration
Strong Offline or Traditional Shopping
Challenge with achieving Profitability
Dominance of Cash based Transactions
The Present & Future of E-commerce in India 22
The recent Scenario Of E-commerce in India
23The Present & Future of E-commerce in India
E-commerce industry as % of country’s GDP growth
According to Business World Estimate near
about 60,000 new Jobs will be created for the internet
world alone in the next 2 years.
The Present & Future of E-commerce in India(contd.)
E-Commerce Transactions have crossed Rs.
3500 crore milestone in 2011,a jump of 350% from the
2008-2009 figure of Rs. 1000 crore .
eBay said that Consumers are trending goods
worth almost Rs. 1 crore everyday , across the India.
We are living in a highly sophisticated &
mechanical world of 21st
century but still there are
millions of people who are still in darkness. If we want
the optimum development of our nation then the
infrastructure should be developed enough to give each
& every people the opportunity to access internet. And
not only that E- Shopping is good enough but still we
must not forget the good impacts of Offline finance too.
Because without it ,millions of citizen will be starved. We
should look forward so that our new inventions can
widen the scope of job opportunities of thousands of