68% of the business fail because;
It does not have right product/market match
Product does not create customer interest
Waste money in premature scaling
Get caught up in day to day
Using the models of business model generation, customer development, design and thinking and lean launch, one can certainly get to the perfect start of the business.
This presentation by me while addressing the TiE Members of Mumbai Chapter over the Business Builder Breakfast, I have captured the essence of realizing your true nature, challenges as an entrepreneur and using the components of the models to get started right.