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TECH & DIGITAL
TRENDS 2017
2016
35.000 ChatBot pronti a parlare su FB Messenger
2x retention degli utenti in app con il deep linking
10.000 aziende s...
BOTS
DEEP LEARNING
COGNITIVE COMPUTING
SMART VIRTUAL PERSONAL ASSISTANTS
ALGORITHMS
AMBIENT PROXIMITY & AMBIENT INTERFACES...
BOTS
DEEP LEARNING
COGNITIVE COMPUTING
SMART VIRTUAL PERSONAL ASSISTANTS
ALGORITHMS
AMBIENT PROXIMITY & AMBIENT INTERFACES...
AI & MACHINE
LEARNING
Machine learning programs run on
neural networks and analyze data in
order to help computers find new...
DEEP
LEARNING
Programmers use deep learning
algorithms alongside a corpus of data
(typically many terabytes of text,
image...
COGNITIVE
COMPUTING
Cognitive computing systems
use natural language processing
and artificial intelligence in order
to und...
CONVERSATIONAL
INTERFACES
Computers and human beings don’t speak the same
language, so we rely on graphical user interface...
BUSINESS
BOTS
There are now 35,000 Facebook
Messenger bots available, as well as a
number of platforms that make it easy
f...
MIXED
REALITY
Mixed Reality (MR) combines the physical and
digital realms and encompasses a number of
technologies: augmen...
GESTURE-BASED
CONTROLS
Movement-based UI is turning the body into
a controller and making digital experiences
both immersi...
OMNICANALITÀ
Omnichannel is the ability to have a continuous experience across brands, across format
and across devices.
T...
MOBILE
COMMERCE
Mobile as a channel is growing in importance for the Retail industry.
The increase in use of mobile as a s...
MOBILE ONLY
CUSTOMER EXPERIENCE
Companies that invest in mobile-first programs will lead.
Sophisticated companies are begin...
DEEP
LINKING
Deep mobile linking make it easier to find and share data across all
of the apps in your phone.
Contextual dee...
VIDEO 360°
360° video has transformed the viewing experience from a
passive one to an active one, more engaging and exciti...
REAL-TIME
FACT CHECKING
Buoyed by new technologies and our
recent election cycle, real-time fact-
checking will be a prior...
SYSTEM
INTEGRATION
A total system integration is able to
optimize the information flow and
management between company
syste...
DIGITAL
TRANSFORMATION
The need to build an organization that can change its technology and its culture
rapidly is no long...
EXPERIENCE
BUSINESS
Experience is the key to our future
relationships with customers.
Bringing customers closer to
experie...
COSA CI ASPETTIAMO?
DUEMILADICIASSETTE
INTERFACCE CONVERSAZIONALI
BUSINESS BOTS
AI & MACHINE LEARNING
COGNITIVE COMPUTING
...
MASMERRY HAPPY NEW YEAR.&
info@iquii.com http://iquii.com|
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Tech & Digital Trend 2017

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Discover the tech & digital trends to watch in 2017 based on our experience: AI & Machine Learning, Deep Learning, Cognitive Computing, Conversational Interfaces, Bots, Mixed Reality, Gesture-based controls, Omnichannel, Mobile Commerce, Mobile-only Customer Experience, Deep Linking, Video 360°, Real-time Fact Checking, System Integration, Digital Transformation and Experience Business.

Published in: Technology
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Tech & Digital Trend 2017

  1. 1. TECH & DIGITAL TRENDS 2017
  2. 2. 2016 35.000 ChatBot pronti a parlare su FB Messenger 2x retention degli utenti in app con il deep linking 10.000 aziende stanno sviluppando un BOT dotato di AI 65% del tempo speso online è su mobile 644 mln generati dal mercato dell’Intelligenza Artificiale 90% del tempo speso su mobile messaging 62% dei retailer è dotato di mCommerce download di app al giorno 224 mln nuove app al giorno 40.000 di smartphone in uso 3Miliardi spese sullo smartphone Oltre 5h messaggi ogni giorno in WA 42Miliardi foto su FB al giorno 300mln3Miliardidi like al giorno su Instagram byte generati al giorno 2.5qln
  3. 3. BOTS DEEP LEARNING COGNITIVE COMPUTING SMART VIRTUAL PERSONAL ASSISTANTS ALGORITHMS AMBIENT PROXIMITY & AMBIENT INTERFACES INTELLIGENT CAMERAS VR & AR PERSONALITY ANALYTICS DATA CLOUD INTERNET OF X AND WEARABLE SECURITY PRIVACY VERTICAL COLLABORATIVE SOFTWARE LEADERSHIP & SHARING VIDEO MOBILE COMMERCE SOCIAL PAYMENTS DEEP LINKING & APP ECOSYSTEM PUSH SMARTHOME & HOME ENTERTAINMENT COME SIAMO PARTITI? DUEMILASEDICI
  4. 4. BOTS DEEP LEARNING COGNITIVE COMPUTING SMART VIRTUAL PERSONAL ASSISTANTS ALGORITHMS AMBIENT PROXIMITY & AMBIENT INTERFACES INTELLIGENT CAMERAS VR & AR PERSONALITY ANALYTICS DATA CLOUD INTERNET OF X AND WEARABLE SECURITY PRIVACY VERTICAL COLLABORATIVE SOFTWARE LEADERSHIP & SHARING VIDEO MOBILE COMMERCE SOCIAL PAYMENTS DEEP LINKING & APP ECOSYSTEM PUSH SMARTHOME & HOME ENTERTAINMENT COME SIAMO PARTITI? DUEMILASEDICI
  5. 5. AI & MACHINE LEARNING Machine learning programs run on neural networks and analyze data in order to help computers find new things without being explicitly programmed where to look. Within the field of AI, machine learning is useful because it can help computers to predict and make real- time decisions without human intervention.
  6. 6. DEEP LEARNING Programmers use deep learning algorithms alongside a corpus of data (typically many terabytes of text, images, videos, speech etc.). The system is trained to learn on its own. What’s changed recently is the amount of computer power and the volume of data: this means that more and more human processes will be automated, including the writing of software, which computers will soon start to do themselves.
  7. 7. COGNITIVE COMPUTING Cognitive computing systems use natural language processing and artificial intelligence in order to understand our intentions and to enable people and machines to interact more naturally. Cognitive systems like IBM Watson super-charge our human ability to think through complex problems.
  8. 8. CONVERSATIONAL INTERFACES Computers and human beings don’t speak the same language, so we rely on graphical user interfaces (GUIs). But GUIs come with a natural barrier: people have to learn to use them. Through conversational interfaces we are on a path that could make interaction with digital services more intuitive, more accessible and more efficient.
  9. 9. BUSINESS BOTS There are now 35,000 Facebook Messenger bots available, as well as a number of platforms that make it easy for anyone to build a bot. Many brands are using chatbots for marketing and customer service because they are capable of intimate conversations with users and able to remember details from previous conversations.
  10. 10. MIXED REALITY Mixed Reality (MR) combines the physical and digital realms and encompasses a number of technologies: augmented reality (AR), virtual reality (VR), 360-degree video and holograms.
  11. 11. GESTURE-BASED CONTROLS Movement-based UI is turning the body into a controller and making digital experiences both immersive and interactive.
  12. 12. OMNICANALITÀ Omnichannel is the ability to have a continuous experience across brands, across format and across devices. The brands who can best interpret omnichannel data and understand all customers are the winners. There will be a new dimension of customer decision. As a final decision is being made to purchase, price, relationship, service and continuity will all be considered.
  13. 13. MOBILE COMMERCE Mobile as a channel is growing in importance for the Retail industry. The increase in use of mobile as a shopping tool is having a real impact on retailers who are trying to keep up with consumers’ rapidly changing shopping behavior.
  14. 14. MOBILE ONLY CUSTOMER EXPERIENCE Companies that invest in mobile-first programs will lead. Sophisticated companies are beginning to explore a mobile- only approach in addition to integrating cross-channel strategies with omni-channel experiences.
  15. 15. DEEP LINKING Deep mobile linking make it easier to find and share data across all of the apps in your phone. Contextual deep links offer much more robust information: they take you from site to app, app to site, or app to app, and they can also offer personalized information.
  16. 16. VIDEO 360° 360° video has transformed the viewing experience from a passive one to an active one, more engaging and exciting. It brings the viewer into the action and gives them authority in choosing how to navigate the video content. Creating content with the use of a panoramic video camera is a major evolution in how brands can use video to engage with their viewers.
  17. 17. REAL-TIME FACT CHECKING Buoyed by new technologies and our recent election cycle, real-time fact- checking will be a priority in 2017. News organizations have a tremendous opportunity to use AI along with social media data and their own article databases, to build tools for real-time fact checking, adding a critical editorial layer that’s both good for the public interest and good for building brand reputation.
  18. 18. SYSTEM INTEGRATION A total system integration is able to optimize the information flow and management between company systems (eCommerce, CMS, legacy etc.) and the processes with the aim of enhancing omnichannels and efficiency.
  19. 19. DIGITAL TRANSFORMATION The need to build an organization that can change its technology and its culture rapidly is no longer an option. Digital Transformation will be core to not only surviving in the time of business disruption, but building a business model that is agile, adaptable and designed to thrive long into the future.
  20. 20. EXPERIENCE BUSINESS Experience is the key to our future relationships with customers. Bringing customers closer to experiences is the key to driving true value. Bringing them personalized experiences is the key to the future of business.
  21. 21. COSA CI ASPETTIAMO? DUEMILADICIASSETTE INTERFACCE CONVERSAZIONALI BUSINESS BOTS AI & MACHINE LEARNING COGNITIVE COMPUTING DEEP LINKING CONTROLLI GESTURE-BASED VR & AR SYSTEM INTEGRATION DIGITAL TRANSFORMATION VIDEO 360° REAL-TIME FACT CHECKING OMNICANALITÀ EXPERIENCE BUSINESS MOBILE COMMERCE MOBILE-ONLY CUSTOMER EXPERIENCE
  22. 22. MASMERRY HAPPY NEW YEAR.& info@iquii.com http://iquii.com|

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