Organization / Workplace
Miami, FL United States
Advertising / Marketing / PR
The Institute for PR's Commission on Public Relations Measurement & Evaluation was formed under the auspices of the Institute for Public Relations in 1998. The Commission exists to establish standards and methods for public relations research and measurement, and to issue authoritative best-practices white papers.
measurement barcelona principles public relations institute for pr media analysis survey research communications measurement ave social media measurement communications roi advertising value equivalency social media communications web analytics integrated marketing cipr icco prsa amec global alliance communications research stakeholder relations market mix analysis reputation management aves business outcomes integrated communicationsSee more
Users following Institute for PR Measurement Commission
Digital Curation Funding & Sponsorhip at In...•
Communication specialist at Apeiron Communicati...•