Digitale transitie

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Piet Bakker, lector Crossmedia Content - De Digitale Transitie; ambities en strategieën van binnen- en buitenlandse uitgevers

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Digitale transitie

  1. 1. 3D business suite workshopPiet Bakker / Jan Bierhoff eReaders Tablets Hybrids
  2. 2. Key questions• Market dominance of one platform vs. competition between hardware producers• Strategic cooperation between publishers vs. competitive approaches dominance 2 3 guerilla popular front diversity content unity hardware 1 4 open battle crusade competition
  3. 3. Print / online business models & transistion print print mixed online online only leading model leading only
  4. 4. netzeitung.de Spits DAG Staatscouranthah-bladen TMG FD Emerce Marketing Factsnieuwsbladen Persgroep Bright Computable Nu.nl print print mixed online online only leading model leading onlyPA Daily Post Metro Int. Schibsted CS Monitor Huff. Post Bild WSJ Politico Taloussanomat Wired MyHeimat Seattle PI Guardian Rocky Mountain News Agrarisch Dagblad Taloussanomat Staatscourant spin off diversify re-focus exit print print mixed online online only leading model leading only backwards Nu.nl Computable
  5. 5. Integration print leading mixed model online leadingfull full integrationseparation
  6. 6. De Pers Het Parool DAG DR / BBC / NOS Spits Volkskrant FD Telegraaf Computablefull mixed full model integrationseparationDer Standard WSJ Politico Le Monde Guardian El Pais Blick Daily Telegraph

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