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Iolanda Pensa, Heritage Management 2018, Structure of a proposal

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Iolanda Pensa, Heritage Management 2018, Università di Bergamo. Structure of a proposal.

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Iolanda Pensa, Heritage Management 2018, Structure of a proposal

  1. 1. Critical analysis 1.The Concept of Heritage 2. Structure of a Proposal 3. Implications of Heritage 4. Legislation and Copyright 5. Critical Analysis 6. Context Analysis 7. Services and Interpretations 8. Stakeholders 9.Target Groups 10.Authenticity Map a territory (identify heritage) Context analysis proposal budget Analyse Message(s) promoted Identify legislation and rights SWOT References and Wikipedia Identify Services Identify Stakeholders Analyze Target groups involved Identify Existing Gaps Lessons Assignment Competence As-is analysis Critical analysis As-is analysis Critical analysis Estimated time 20 hours Concepts and proposal Iolanda Pensa, Heritage Management, Università di Bergamo, 2018. iolanda.pensa@supsi.ch - http://iopensa.it
  2. 2. how do you change the world?
  3. 3. Bessengue, Douala. Photo Sandrine Dole, 2002, cc by-sa. analysis of the needs (standard strategy)
  4. 4. Prince Claus Fund culture as a need (strategy of Prince Claus Fund)
  5. 5. Bessengue, Douala. Photo Sandrine Dole, 2002, cc by-sa. people do not dream of a sewer people dream of a Ferrari
  6. 6. © Lara Baladi. heading for the exceptional (not a standard strategy)
  7. 7. © Iman Issa, Going Places, Cairo, 2003. art and culture open scenarios (experimentation, exceptional)
  8. 8. Still dal video.Alessandro Serravalle, Wikipedia dietro le quinte, 2015, cc by-sa.
  9. 9. Niccolò Caranti,Wikimania Esino Lario, cc by-sa, 2016.
  10. 10. 2006 Harvard University 2012 George Washington University 2009 Centro Cultural San Martín, Buenos Aires 2015 Hilton, Mexico City 2008 Bibliotheca Alexandrina, Egypt 2011 Haifa Auditorium Complex, Israel 2013 Hong Kong Polytechnic University 2007Youth CenterTaipei 2016The entire village of Esino Lario, Lake Como area, Italy 2014 Barbican Centre in London 2010 Polish Baltic Philharmonic, Gdańsk 2005Youth Hostel Frankfurt, Germany 2018 CapeTown 2017 Montréal
  11. 11. 600300 100 100 50 100 38 100 200 38 100 100 150 Esino Lario, Provincia di Lecco, Regione Lombardia, Italia. MeetupsPanels Support
  12. 12. 16 14 12 8 5 3 21 6 Photos https://commons.wikimedia.org/wiki/Category:Esino_Lario 9 4 13 10 7 15 2 1 3 4 65 7 8 9 10 11 1216 15 14 13 Villa Clotilde Primary school Multimedia room museum Bar restaurant 58 Theatre of the Kindergarten Former Hotel Italia Bar restaurant Oasi Bar restaurant Centrale Meeting Bar restaurant Montanina Collaborative space City hall Montecodeno Former cinema Bar La sosta Sport Hall MeetupsPanels Support Activating community, resources and knowledge of a territory.
  13. 13. x • x Niccolò Caranti,Wikimania Esino Lario, cc by-sa, 2016.
  14. 14. x • x Niccolò Caranti,Wikimania Esino Lario, cc by-sa, 2016.
  15. 15. Niccolò Caranti,Wikimania Esino Lario, cc by-sa, 2016.
  16. 16. Texaner,Wikimania Esino Lario, cc by-sa, 2016.
  17. 17. Sebastiaan ter Burg,Wikimania Esino Lario, cc by-sa, 2016.
  18. 18. Context Objective Activities Expected results Structure of a project. Evaluation Calendar Budget
  19. 19. Context Objective Activities Calendar Budget Expected results Problem solving Intercultural dialogue Cultural industries Active citizenships Freedom of expression Participation Public Engagement Infrastructures Development Quantitative Qualitative Metrics Number of people Coherence with the expected results Structure of a project. Evaluation Biennial = 2 years Triennial = 3 years Research and experimentation? Culture Value
  20. 20. As-is analysis Context analysis Feasibility study The structureYour personal research How is the situation? 1. 2. 3. What is missing? What is wrong? What can/should change? Critical analysis Your proposal Your proposal. Wikipedia Target Groups Message(s) Gaps Concept Heritage New Services Budget (excel) SWOT Area Heritage Services Wikipedia References Legislation Stakeholders
  21. 21. Some Elements of Graphic Design
  22. 22. The Budget Estimate and Make a Plan

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