Love your supporters, raise millions alison gregory - refugee action

1,343 views

Published on

Published in: Education, Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
1,343
On SlideShare
0
From Embeds
0
Number of Embeds
412
Actions
Shares
0
Downloads
14
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Love your supporters, raise millions alison gregory - refugee action

  1. 1. Love your supporters: raise millions
  2. 2. Welcome email
  3. 3. Deeper engagement
  4. 4. Emotive
  5. 5. Thank you telephone calls•Brought in house in autumn 2011•Increased average gift to £50•Kept Christmas appeal above target•Tailored communications to individualsupporters
  6. 6. World Food Night event - acquisition• Conversion rate 60%• Handwritten messages• Welcome phone call
  7. 7. Social media…
  8. 8. Thank youAny Questions?
  9. 9. Thank you!

×