Business Valuein Game Development               Igor Khotin       E-mail: khotin@gmx.com
Background● 11+ years in the IT industry● Scars from game development● Flexible design promoter● Agile-junkie
Business goals
Business Value
Enterprise vs. Entertainment
Top Game Developers
Top Game Developers       Conservative?
it is allaboutemotions
THE GOALcatch and dont let go
Irritation kills gameplay
Emotions MUST FLOW
Prototyping
a game is a series of interesting choices
a game is a series of interesting choices                             (Sid Meier)
Spore Prototypes
Play
Minecraftlook for minimalism in games
Defconsimple graphics
simple gameplay
PURE CONCEPT
Observe
Find the sources of frustration
Create emotion stories
Resources●   Flow in Games by Jenova Chen    http://www.jenovachen.com/flowingames/flowtheory.htm●   The Truth About Game ...
ContactsIgor KhotinE-mail: khotin@gmx.comBlog: www.ikhotin.comTwitter: chaostarter
Questions
Business value in game development
Business value in game development
Business value in game development
Business value in game development
Business value in game development
Business value in game development
Business value in game development
Business value in game development
Business value in game development
Business value in game development
Business value in game development
Business value in game development
Business value in game development
Business value in game development
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Business value in game development

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Emotion flow as a key business value in game design.

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Business value in game development

  1. 1. Business Valuein Game Development Igor Khotin E-mail: khotin@gmx.com
  2. 2. Background● 11+ years in the IT industry● Scars from game development● Flexible design promoter● Agile-junkie
  3. 3. Business goals
  4. 4. Business Value
  5. 5. Enterprise vs. Entertainment
  6. 6. Top Game Developers
  7. 7. Top Game Developers Conservative?
  8. 8. it is allaboutemotions
  9. 9. THE GOALcatch and dont let go
  10. 10. Irritation kills gameplay
  11. 11. Emotions MUST FLOW
  12. 12. Prototyping
  13. 13. a game is a series of interesting choices
  14. 14. a game is a series of interesting choices (Sid Meier)
  15. 15. Spore Prototypes
  16. 16. Play
  17. 17. Minecraftlook for minimalism in games
  18. 18. Defconsimple graphics
  19. 19. simple gameplay
  20. 20. PURE CONCEPT
  21. 21. Observe
  22. 22. Find the sources of frustration
  23. 23. Create emotion stories
  24. 24. Resources● Flow in Games by Jenova Chen http://www.jenovachen.com/flowingames/flowtheory.htm● The Truth About Game Development http://www.kloonigames.com/blog/games/tagd● The Art of Computer Game Design by Chris Crawford
  25. 25. ContactsIgor KhotinE-mail: khotin@gmx.comBlog: www.ikhotin.comTwitter: chaostarter
  26. 26. Questions

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