IntriMarketing

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Local Store Marketing That Works

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IntriMarketing

  1. 1. Hi, I’m Scott,And I’m Not Giving You This Fish…
  2. 2. In A Few Minutes, You’ll Find Out How This Old Idea Helped Me Deliver My Local Marketing Ideas To Restaurant Owners…
  3. 3. Watch This Short Video Until The End , To Discover The 3 Fastest Ways To AttractCustomers To Your Restaurant Like Moths To A Campfire…
  4. 4. Without Wasting Another DimeOn Advertising Gimmicks That Lose Money…And Definitely Without Ever HavingTo Lose Sleep Worrying AboutHow To Fill Your Restaurant…
  5. 5. Watch This Short Video Until The End To Discover The 3Restaurant Marketing Myths YouAbsolutely Must Avoid At Every Turn…
  6. 6. Just A Bit Of Fair Warning:I Do Not Know How Long This Video Will Be Online…
  7. 7. I’m Giving Away So Much Free And Hard-To-Find Local StoreMarketing Information That I May End Up Making This A Paid Presentation…
  8. 8. So Watch This Now, WhileIt’s Still Online…And Still Free…
  9. 9. Now, You May Think You’veSeen And Heard It All When It Comes To Local Store Marketing…
  10. 10. Yet I Can Guarantee You ThatYou’ve Never Seen These Little- Known Local Store Marketing Tips Before…
  11. 11. This Is Entirely Different: It’s Nothing Like The PopularLocal Store Marketing Books You May Have Seen…Or Even Tried…
  12. 12. And It Is Certainly Not Like TheAdvertising Agency Advice You May Be Following…
  13. 13. This Information Is Even Different From The Corporate Franchise Plans You May Be Following…
  14. 14. ..(Unless I Wrote Those Corporate LSM Plans Since IHave Written LSM Programs For National Franchisors)
  15. 15. So Prepare To Be Shocked By What I Reveal To You Today…
  16. 16. And Remember: What I’m Sharing Will FinallyAllow You The Ability To AttractCustomers To Your Restaurant Like Moths To A Campfire Without Cramping Your Lifestyle…
  17. 17. And I’ll Give You Some Of My Best Local Store Marketing Secrets To Make Sure YouContinue To Attract CustomersTo Your Restaurant Day After Day, Month After Month…
  18. 18. …Quickly, Painlessly, And In A Unique Way That’s Actually Fun To Do!...
  19. 19. First, I Need To Tell You A Story…
  20. 20. It’s A Story That I’m Pretty Embarrassed To Share…
  21. 21. Yet It’s One You Absolutely Need To Hear Because It WillReveal More About How You Too Can Attract Customers To YourRestaurant, More Than Anything I Know… Deal?
  22. 22. Now, I Was Not Always ALocal Store Marketing and Restaurant Expert…
  23. 23. …Who Is Sought After ByRestaurant Chains FromCalifornia To New York…
  24. 24. And Certainly Not As SuccessfulWith Local Store Marketing As I Am Today…
  25. 25. In Fact:Far, Far From It…
  26. 26. Actually, I Knew Nothing About Local Store Marketing For Restaurants Up Until About 2006…
  27. 27. …Even Though I Was ASuccessful Consultant With LocalBusiness Owners Prior To That…
  28. 28. …I Had Never Even Heard TheTerm Local Store Marketing Until 2006…
  29. 29. …Quickly Though, Back To My Story…
  30. 30. I Remember The Day When I Discovered What Was Truly Missing In My System...
  31. 31. I’m Going To Share This StoryWith You Now, Even Though It’s Really Embarrassing...
  32. 32. You Need To Know How DeepDown In The Rabbit Hole I WentBefore I Discovered The Stuff I’m Going To Share With You Today...
  33. 33. The Strategy That Allows Me To Live This Amazing Life- Helping Restaurant Owners Succeed...
  34. 34. As A Former Marketing StudentAt The University Of Cincinnati ...
  35. 35. …I Graduated And SoonDiscovered I Was A Terrible Employee…
  36. 36. …Which Translated Means I’m A Serial Entrepreneur…
  37. 37. …Most Of My Adult Life Has Been Spent On Starting Companies…
  38. 38. …Selling Some Of Those Companies…
  39. 39. …And Running Some Straight Into The Ground
  40. 40. …But In All Of My Experiences, I Was Able To Cultivate OneMagic Formula That Worked…
  41. 41. …Which Is A Unique LocalMarketing System Designed ForEach Area And Each Business…
  42. 42. …More About That Formula In A Moment- First, Back To My Story…
  43. 43. I Remember It Was August, 2006 And I Was Presenting My LocalMarketing System To A Group Of Small Business Owners At Our Chamber Of Commerce ...
  44. 44. …There Were Painters, Plumbers And Landscapers ...
  45. 45. Lawyers, CPA’s And Chirporactors...
  46. 46. And…
  47. 47. A Woodworker Who DidCommercial Work For Restaurant Chains…
  48. 48. On The Way To My Car, After MyPresentation, The Woodworking Guy Came Up To Me…
  49. 49. He Told Me To Call The CEO Of A Restaurant Franchise Which Happened To Be Based In Our City…
  50. 50. He Overheard Them DiscussingProblems With Local Marketing For Their 60 Franchisees Throughout The Country…
  51. 51. And He Was Very Impressed With My Local Marketing System…
  52. 52. Within A Week I Was Sitting InFront Of The CEO, The CFO, And The VP Of Marketing For This Restaurant Chain…
  53. 53. Two Days Later, I Was RetainedFor A One Year Project To Take Their Six Worst Performing Locations And Try To Help Them…
  54. 54. Just Like That- I Was In TheRestaurant Local Store Marketing Field…
  55. 55. The Plan Was To Travel To EachOf The Six Locations, Spend 2 or 3 Days And Then Leave Them With My Techniques.
  56. 56. My Next Order Of Business Was To Learn As Much About LocalStore Marketing For Restaurants As Possible, To See What My Competition Offered…
  57. 57. I Searched Online, I Built AndOptimized My Website And Kept My Former Business Name- IntriMarketing…
  58. 58. I Attended Seminars Of All The Self Proclaimed Restaurant Marketing “Goo-Roos”…
  59. 59. I Read Any And Every Book On The Subject Of Local Store Marketing For Restaurants…
  60. 60. I Spoke To Large Advertising Agencies Of Record ForRestaurant Chains And PickedTheir Collective Brains On The Topic…
  61. 61. And In 4 Short Months - The Facts Were These…
  62. 62. I Knew As Much Or More About The Topic Of Local StoreMarketing For Restaurants, AndMy Website Was Ranked NumberOne On Google For The Search Term “Local Store Marketing”…
  63. 63. I Truly Had Fallen Into A Narrow, Deep Niche…
  64. 64. However, Things Were About To Get Worse…
  65. 65. Remember The Six Locations I Had To Help?
  66. 66. 5 Of Them Succeeded.
  67. 67. But Here’s The Dark TruthAbout Why I Couldn’t Save One Of Them From Failing…
  68. 68. This Particular Location Was In A Small Western Community That Was Going Through A Lot Of Economic Strife …
  69. 69. To Put It Mildly, It Was A VeryWeird Location, With A Tanking Economy…
  70. 70. The Franchisees Were TwoSisters Transplanted From NewYork Working Day And Night To Keep The Doors Open…
  71. 71. On My Initial 3 Day Visit, The Owners Shared With Me How Much Money They Spent OnCoupons And Other Advertising Gimmicks…
  72. 72. And Then I Proceeded To ShowThem My Sure Fire Techniques And Systems…
  73. 73. But, I Didn’t Pay EnoughAttention To The Fact That TheyDidn’t Understand How Or When To Use My Material…
  74. 74. Nor Did They Know How To Write The Local Plan I Advised…
  75. 75. Three Months After My Visit I Got A Shocking Phone Call…
  76. 76. The Corporate Office Said This Store Was In Deep Trouble…
  77. 77. The Store Was Literally 6 DaysFrom Closing It’s Doors, And The CEO Decided To Fly Me There Again As A Last Ditch Effort…
  78. 78. When I Got To The Store IWalked In The Back Area Where The Office Was Located…
  79. 79. My System And Materials WereOn The Same Shelf I Left Them Three Months Ago…
  80. 80. I Assumed These Owners Had The Ability To Use My Stuff…
  81. 81. I Assumed Wrong.
  82. 82. Without Much Time I VenturedInto The Surrounding Area And Formed Two Partnership Arrangements…
  83. 83. In 3 Hours, I Discovered ThereWas A Large US Air Force Base, And Of All Things, A Culinary College Across The Street!
  84. 84. By The Next Day I Visited Both Facilities And Arranged Partnerships That GeneratedOver $1800 In Food Revenue…
  85. 85. But I Was Still Too Late…
  86. 86. I Will Never Forget My Final DayThere As The Owner Thanked Me For A Valiant Effort While A Tear Rolled Down Her Cheek…
  87. 87. At That Moment I Realized A Key And Critical Piece Of What Was Missing From My System…
  88. 88. The Realization That I Needed To Make Damn Sure People Were Taught Local Store Marketing Properly…
  89. 89. I Vowed I Would Never Again Let One Of My Clients Fail Because They Didn’t Have Proper Instruction…
  90. 90. That One Day Caused My Entire Life To Change...
  91. 91. I Vowed Never To Let That Happen Again...
  92. 92. The Good News For You Is This:
  93. 93. Not Only Do I Know How ToAttract Customers To YourRestaurant Like Moths To A Campfire And In Your Particular Area…
  94. 94. I Figured Out How To Make It Easy For Anyone!
  95. 95. No Restaurant Owner Should Be Kept From The Knowledge OfMarketing His Or Her Restaurant Locally …
  96. 96. WHICH BRINGS US BACK TO THE FISH PICTURE…
  97. 97. 0
  98. 98. That’s Where I Screwed Up…
  99. 99. In A Way, I Was Just Like All The Other Goo-Roos, Just Like TheSleazy Advertising Salespeople…
  100. 100. I Was Just Delivering Lots Of Techniques (Albeit Very Good Techniques) To My Clients,Assuming They Knew How And Where To Use Them…
  101. 101. I Was Delivering Fish Over And Over As Needed…
  102. 102. I Should Have Been TeachingThem How To Catch Those Fish, Just Once.
  103. 103. Because When I Was Finished At The Store, I Would Leave…AndSales Started Gradually Tanking Again…
  104. 104. They Relied On Me Being There.
  105. 105. OK, I’ll Get To Some Specifics And Details In Just A Few Minutes With You… So Keep Watching…
  106. 106. First, You Absolutely Must Be Told The Truth:
  107. 107. You Have To Know About The Real Problem…
  108. 108. The Real Reason You AreStruggling With Sales Today… And It Will Surprise You:
  109. 109. Because It’s The One Thing That’s Been Holding You BackFrom Realizing The True SuccessAnd Fulfillment Of Your Dreams…
  110. 110. And The Reason Why So Many Folks Like Us Have Failed ToHelp You Build Your Restaurant Business…
  111. 111. The Real Problem Is The Fact That You’ve Been Lied To For Years… And These Lies AreKeeping You From The Freedom You Desire and Deserve…
  112. 112. One Of These Lies Is That YouHave To Advertise A Lot…I Bet You’ve Heard That Or Maybe Even Believed This At One Point In Your Life… YET:
  113. 113. This Is Not Even Close To The Truth…
  114. 114. If You Are One Of The MillionsWho Fell Victim To This Lie, ThenYou Must Decide Now To Believe The Truth Instead… Because:
  115. 115. If You Do Not, You Will Continue Down The Road Of Wasting Money To “Get Your Name Out There”…
  116. 116. The Stress Of This Lie Can HaltAll Of Your Local Store Marketing Dead In It’s Tracks…
  117. 117. And, Eventually, No Matter HowStrong You Are, You Simply Give Up On Local Store Marketing, And Become Cynical About All Marketing…
  118. 118. Listen: This Is Not What IWant For You, And I Know It’s Not What You Desire For Yourself...
  119. 119. And, This Is The Reason ThatYour Struggle With Marketing Is Not Your Fault…
  120. 120. If You Really Want To BlameSomething For Your Struggles With Local Store Marketing, Don’t Blame Yourself…
  121. 121. Blame The Goo-Roos, Like AdSalespeople, Internet Experts, And The Like!
  122. 122. You’ve Been Bombarded ForAlmost As Long As You’ve Been Alive With False, Misleading Claims From These Crooks…
  123. 123. And They Depend On YourSuffering To Make A Buck!
  124. 124. All The Misinformation Out There That They Love To Exploit IsEnough To Confuse Anyone…It Confused Me For Years…
  125. 125. The Truth Is None Of ThesePeople Care If You Learn How ToPerform Local Store Marketing…
  126. 126. In Fact, They Would Prefer You Not Learn How To Market Properly, Because Then You Don’t Need Them!
  127. 127. Now, There’s Another Lie:And This One Is The GranddaddyOf All The Local Store Marketing Lies…
  128. 128. This Is The Lie That Says YouMust Run An Ad Over And Over Until It Begins To Work…
  129. 129. Well, Guess Again… This IsAs Wrong As Wrong Gets!
  130. 130. If An Ad Doesn’t Pull The FirstTime, It Ain’t Going To Produce On Try Number 4 or 7…
  131. 131. It’s Like Telling A Drowning ManHe Needs To Drink More Water
  132. 132. This Lie Didn’t Come From AMarketing Pro, It Was Probably Created By An Ad Salesman.
  133. 133. There’s No Way I Want You To Experience Pain Like This… Ever Again…
  134. 134. Well, Just Like That First NastyLie, There’s Some Good News:
  135. 135. You Are Not To BlameFor Falling For This Lie…
  136. 136. The Real Villain Here Is CertainlyNot You… It’s Actually Been Used For Years By These Cheesy Salespeople.
  137. 137. Now, I Like Marketers… Yet The Sad Fact Is That Most Ad Agencies Don’t Know Squat About Local Store Marketing Techniques That Work…
  138. 138. That’s Because Most Of ThemAre Graphic Artists At Heart Who Care Little About Financial Results And More About Art…
  139. 139. And Very Few Understand The Power And Principles BehindLocal Store Marketing That Truly Works.
  140. 140. Now That You Know TheProblem… That Your Success In Getting New Customers Has Been Held Back Due To Lies You’ve Been Told…
  141. 141. Let’s Dive Into The Specific Tips I Have For You Today…
  142. 142. These Are The Same Tips ThatCountless Thousands Have Used To Successfully Achieve The Marketing Results They Desire And Deserve…
  143. 143. And The Most Important Of These Tips Is My Marketing To Kids Principle…
  144. 144. I’ll Go Into Specifics On TheMarketing To Kids Principle In Just A Second, So By All Means, Keep Watching…
  145. 145. First, You Absolutely Need To Know About The One MistakeYou Can’t Make If You Want ToBe Successful In Marketing Your Restaurant…
  146. 146. Actually, This Is Going To Surprise You:
  147. 147. By Doing This One ThingProperly, You’ll Know What’s Working…
  148. 148. You’ll Know Why A Specific Marketing Technique Is Working…
  149. 149. And You’ll Know If You Should Keep Doing It.
  150. 150. Just Doing This 1 Tip Will AllowYou To Manage Your Marketing Immediately…
  151. 151. Just Picture It:
  152. 152. You Make This Small Change… And Without Sacrificing More Money, You Are Improving Marketing Efforts Like Never Before…
  153. 153. Isn’t That An Awesome Thing To Imagine, All From Such A Simple Tip?
  154. 154. More About That In Just A Moment…
  155. 155. Now, How Would You Like ToActually Enjoy Coming In To Open Your Restaurant In The Morning…
  156. 156. …Suddenly Your Manager Runs Up To Tell You The NewFundraiser Technique Brought In 150 People Yesterday!
  157. 157. All Of A Sudden You’re Starting To Take A Real Interest In Local Store Marketing
  158. 158. Most People Believe That TheyHave To Spend Lots Of Money To Attract Customers WithCoupons And Other Gimmicks…
  159. 159. And That’s A Lie!
  160. 160. Consider This Your Personal Handbook To Local Store Marketing Success…
  161. 161. And, It Gets Even Better:Here Comes The Really Big, Massive, Crucial Tip:
  162. 162. This Is The Tip That Will AllowYou To See Quick Results And Will Build Your Confidence In Local Store Marketing…
  163. 163. While Changing Your Entire MoodAbout Owning Your Restaurant…
  164. 164. This Is OurMarketing To Kids Principle
  165. 165. I’m Going To Cover Some Exact Specifics About This Tip INCLUDING Examples That I Normally Am Paid For…
  166. 166. You’re Going To Get TheseTechniques FREE, In Just A Moment…
  167. 167. But First, I Must Give Credit To ALong Time Associate And Part Of My Team…
  168. 168. His Name Is Larry Roekle And HeIs The Marketing Genius Behind This Technique…
  169. 169. Larry Produces Incredible LocalStore Marketing Printed Pieces And I’m Blessed To Work With Him On Certain Projects…
  170. 170. Larry Actually Helped TomMonahan During The Founding Of Domino’s Pizza In The Early 60’s!!
  171. 171. (I Point That Last Fact OutTo Remind Larry That I’m Younger Than Him)
  172. 172. OK, If Possible Reach Over And Grab A Pen And NotepadYou’ll Want To Take Notes Here…
  173. 173. Marketing To Kids Principle
  174. 174. Don’t Take My Word For This…
  175. 175. I Have Personally Spoken AtLength With Marketing VP’s In 4 Of The Top 10 RestaurantFranchise Systems In The Free World…
  176. 176. I Have Implemented AndPerfected This Technique Under The Advice Of Larry Roekle…
  177. 177. I Have Seen Technique AfterTechnique FAIL Only To HaveThis Technique Succeed With Flying Colors.
  178. 178. I Could Introduce You To Restaurant Owners Across TheCountry Who ONLY MARKET TO THIS DEMOGRAPHIC!
  179. 179. And That Demographic?
  180. 180. Kids Aged 7-12…
  181. 181. I’ll Say It Again, Kids 7-12…
  182. 182. If You Stop Watching Now, Go Back To Your Restaurant And Start Thinking About How To Appeal To These Kids…
  183. 183. You Will Be Light Years Ahead Of Where You Were.
  184. 184. But I Advise You ContinueWatching, Because I’m Going To Lay Out Some Specific Techniques That You Can And Should Implement Tomorrow…
  185. 185. Basically This Means You Have Two Choices On Where You Go From Here:
  186. 186. Choice 1:Take The Information In ThisPresentation And Try To Go At It Alone…
  187. 187. And Who Knows? You May See Some Success If YouTook Really Careful Notes…
  188. 188. Or, There’s Choice 2: The Savvy Choice
  189. 189. This Is The Quickest, Easiest,And Smartest Way To Get The Business You Deserve:
  190. 190. Let Me Do The Work For You…And, You Know, I Already Have!
  191. 191. But First, I Want To Answer AQuestion That’s Rolling Around In Your Head…
  192. 192. Why Would I Give YouInformation Now, That I Routinely Receive Money For?
  193. 193. Simple, I Am Determined To Expand And Expose The Goo-Roos..And The Only Way To DoThat Is Through Word Of Mouth.
  194. 194. From Experience, I Know That20% Of You Reading This AreGoing To Implement Some OfThis Information And Succeed.
  195. 195. And You Will Talk About “This Guy Named Scott Mader” And His IntriMarketing Stuff That Actually Works…
  196. 196. So, You’ve Been Patient – Let’sGet Right To It…Have Pen And Paper Ready…
  197. 197. The Marketing To Kids Principle Sample 1…
  198. 198. Elementary School Technique 001
  199. 199. This Technique Involves CreatingA Unique Teaching Reward, Such As A Bookmark, That A TeacherCan Use to Reward Her Students.
  200. 200. This Teaching Aid Will Of Course Use A “Free Kids Meal” At YourPlace As A Reward (With A Paid Adult Of Course)..
  201. 201. WARNING:Pay Close Attention To The Next Fact…
  202. 202. It Is Common For My Clients To Receive An Average Ticket Redemption Of $35-$45 (FastCasual) For The Following LSM Piece:
  203. 203. Here’s A Sample Of A Bookmark That We Designed:
  204. 204. The Magic Behind This Technique Is That By The Simple Act Of Giving This Bookmark Teaching Aid To The School…
  205. 205. You’ve Created A 5 Way-Win, Win, Win, Win, Win Scenario!
  206. 206. Winner Number 1- The School
  207. 207. The School Wins Because They Have A Local Partner In The Community That Has Taken An Interest In Working For A Common Goal…
  208. 208. Winner Number 2- The Principal
  209. 209. The Principal Wins Because SheIs Able To Give Something To Her Teachers That Teachers Absolutely Love…
  210. 210. Winner Number 3- The Teacher
  211. 211. The Teacher Wins Because She Has A Really Cool Teaching Aid To Give To Her Students…
  212. 212. Winner Number 4- The Student
  213. 213. The Student Wins Because HeRushes Home To Show Mom AndDad What He Earned At School… Mom Slaps It On The Refrigerator, And…
  214. 214. Guess Where The Family IsGoing To Eat On Friday Night?
  215. 215. That’s Right, Mom, Dad, Big Sister And Older Brother Are Headed To Your Place ToCelebrate Little Billy’s Reward!
  216. 216. Winner Number 5- You
  217. 217. You And Your Restaurant Win Big Because You Have Built A Relationship With A School…
  218. 218. …You Have Obtained A NewCustomer In Your Restaurant …
  219. 219. And You Are Learning How To GoInto Your Community In Order To Make Your Restaurant A Success…
  220. 220. The Only Real Way To MakeYourself Successful, And That Is By Utilizing…
  221. 221. Local Store Marketing That Works.
  222. 222. This Radically Simple Technique Will Work For You… Even If You Have…
  223. 223. A Terrible Location, A Bad Economy, Bad Employees, No Sales Experience, No Free Time,[Insert Excuse Here]…
  224. 224. Even If You Think You’ve Tried Everything!
  225. 225. Now, Let Me Tell You What The Marketing To Kids Principle Is Not… Just So You KnowExactly What You’re About To Experience…
  226. 226. This Is Not Yet Another CouponGimmick Or Fundraiser Plan…
  227. 227. This Is Not Some “Swallow This Magic Pill” Solution That Promises Something Silly…
  228. 228. You Know, Like, Do This One Time And Your Sales Will Skyrocket Overnight OrSomething Ridiculous Like That…
  229. 229. You’ve Been Lied To Enough! It’s Time For A Solution ThatWorks Without The Gimmicks…
  230. 230. Rather, The Marketing To Kids Principle Is The Result Of Over30 Years Of Study, Analyzing TheMost Successful Long-Term Local Store Marketing Case Studies Ever…
  231. 231. As Well As Looking At The Real Reasons Behind Local Store Marketing “Failures”…AndCreating Solutions To The Age-Old Problem Of Ineffective Local Store Marketing Programs…
  232. 232. And Now, Starting Today,This Success Can Be Your Success, Too!
  233. 233. The Success Patterns I StudiedAnd Successfully Duplicated Give You The Freedom To…
  234. 234. Easily Build A Permanent Local Store Marketing Plan In Your Local Village…
  235. 235. All While Your Stress Level Melts Away, And You Finally Reclaim The Life You Absolutely Deserve…
  236. 236. And Trust Me…There Is Nothing More Empowering To Your Psyche Than Learning How To Go Out And Create Business From Virtually Nothing!
  237. 237. Before We Go Any Further…
  238. 238. It’s Only Fair That I BeAbsolutely 100% Honest With You:
  239. 239. If You Are Looking For That“Magic Pill” Marketing Answer…Or If You Want Just Another Get Rich Quick Lie…
  240. 240. Or Some Other Plan ThatYou Already Know Will Never, Ever Work For You…
  241. 241. Then Leave This Page Now
  242. 242. This Program Is For Men And Women Who Are Ready To Put Down The “Miracle Answers”…Yet Still Want The Most EffectiveWay To Achieve Long-Term Local Store Marketing Success
  243. 243. In Short, There Are No “Easy”Answers… Yet, I’ve Made ThisLocal Store Marketing Plan As Easy As It Can Get
  244. 244. So, If You’re Wanting The Real Answer To Local Store MarketingThen Here’s What You Can Expect:
  245. 245. If You Want To:
  246. 246. Build A Local Store MarketingProgram In Your Restaurant In Less Than 30 Days…
  247. 247. Sleep Nights Again,While Getting Positive And Energized…
  248. 248. Put An End To Fear, Self-Doubt And Criticism…
  249. 249. And Get The Business You Desire Without Sacrificing Your Entire Lifestyle To Do It…
  250. 250. Then This Isn’t Just “A” System For You…
  251. 251. It Is The Only System For You!
  252. 252. “Our business was doing pretty well to start with butIntriMarketing’s program opened a whole new world for us! We are now in full control of marketing ourrestaurant, saving money, reaching out to our local community and we love it.” Levi M. BWR- New Braunfels, TX.
  253. 253. “When I first met Scott in the restaurant on a Thursday afternoon, our plans were to close the doors by the end of the month. Things were that bad. But by that weekend -ONLY 3 SHORT DAYS LATER- we had a huge increase, a new plan and everything turned around!!!! I am truly grateful. Let us know if you need a reference.” Tracie S. Newark, New Jersey
  254. 254. “Targeting kids from 7-12 with free kids meal certificates is nothing short of pure genius.And the idea you had about using frisbee’s as the kidstray for the food has continued to make us the “talk of the town.” Let me know when your Membership Site comes out- I’m ALL IN!”Frank Z. Rising Roll Owner Columbus, Ohio
  255. 255. “There’s no question that your local store techniques are right on the money. As you know, I am VERY active at tracking the results of your Free Kids Mealcoupons and this is far and away the best marketing we have ever done…Tell Larry I will be sending him pictures of the redeemed coupons!”David B. Franchisee Owner BWR Northport, FLA.
  256. 256. Now For Your System…
  257. 257. First, Instant Download Bonus #1- The Definitive Guide To Local Store Marketing
  258. 258. Here’s Where I Reveal My Plug And Play Template That You Can Use Immediately…
  259. 259. …Enabling You To Build Your Own Local Store Marketing System.
  260. 260. On Page 6, You’ll Discover How To Build Your Lunch Business Again
  261. 261. This Includes The Exact Timing And Thoughts Behind This Concept.
  262. 262. On Page 9, You’ll Start Thinking About College Students And How To Get Them To Your Restaurant…
  263. 263. Most Importantly, This Guide ServesAs An Overview Strategy For All Of The Tactics That Are Forthcoming.
  264. 264. As You’ve Probably Noticed By Now,This Definitive Guide To Local Store Marketing Is By FarThe Easiest Marketing Strategy You Could Follow…
  265. 265. The Results Come Fast Too…
  266. 266. In Fact, Many Of Our Clients ReportThat They Have Their Local Plan Up And Running In Less Than 30 Short Days!...
  267. 267. Now, You May Believe That A System That Can Do This MuchFor You Would Cost A Pretty Penny…
  268. 268. And In All Honesty? It Really Should… After All, ThisSystem Has Helped Thousands Of Folks Just Like You Build New Business Quickly…
  269. 269. I’ll Get To The Price In Just A Few Moments…
  270. 270. First, I Want To Share A Few Other Unique Benefits This One-of-a-Kind System Will Deliver To You:
  271. 271. I’ve Proven That Marketing Your Restaurant Can And Should Be Enjoyable… And I Want To Share Those Secrets With You Too!...
  272. 272. PLUS:I’ll Be Revealing Exactly How To Fully Utilize OurMarketing To Kids Principle…
  273. 273. The Price Of Our Local StoreMarketing System Sold By Itself Is Valued At $495…
  274. 274. Yet, You’re Not Just ReceivingOur Local Store Marketing System Today:
  275. 275. Just For Watching This Presentation,I’d Like To Give You Free Of Charge These Value-Added Items So You Have Everything You Need ToStart Attracting Customers For Life…
  276. 276. The Definitive Guide Is Simply TheStrategy…You Also Are Getting The Tactics…
  277. 277. First,“Local StoreMarketingSecrets…On A SilverPlatter”…
  278. 278. This InstantDownload HasSpecificTactics UsedIn TheTrenches...
  279. 279. That You CanSwipe FromMe And UseOr Modify AsYou See Fit..
  280. 280. …SpecificTacticsGuaranteedTo Get YourCreative JuicesFlowing!
  281. 281. …Tactics LikeThe“PermanentFundraiserCard” OnPage 20, Or…
  282. 282. …The“PolicemanAnd FiremanTactic” OnPage 24
  283. 283. If I Stopped Right Now, With Those Two Downloads- The Price I’m Going To Ask Would Be More Than Fair
  284. 284. But, Get Ready For ATruly Incredible Bonus…
  285. 285. You Will Receive A Full And Lifetime Membership ToOur Online Training Site… Value: $2500 FREE!
  286. 286. LSM UniversityValue: $2500 FREE!
  287. 287. Years Of Work Have Went Into This Online Training Manual…
  288. 288. …There Are Videos, LSM Downloads, And More…
  289. 289. …Learn What To Do With Churches, Hotels, Elementary Schools, HighSchools, Colleges, Golf Courses And More…
  290. 290. …30 Plus Years Of Local StoreMarketing Genius In One Place.
  291. 291. OK Let Me Ask You- How MuchShould All Of This Information Cost?
  292. 292. At The Risk Of Modesty, I’ve Had Individual Owners Pay Me Over500.00 Per Hour To Consult And Build Their Plans For Them…
  293. 293. With All My Hours Spent Building This Information, The Price Could Easily Be Over $2,000.00…
  294. 294. But Remember Why I’m Doing This… I Want To Spread The Word About How Effective My Methods Are…
  295. 295. And I Know If I Give Away My Information To You For A GreatPrice…You’ll “Talk Me Up” To Others!
  296. 296. Now For The Price…
  297. 297. You’ll Get My Newest LSM Ebook…
  298. 298. Next You’ll Get “LSM Secrets On A Silver Platter”…
  299. 299. And Finally You’ll Receive A Lifetime Membership To LSM University (www.lsmuniversity.com)...
  300. 300. I Could And Should Easily Price This Total LSM Package At $900.00…
  301. 301. Or I Could Shave It Down To$500.00 And Still Provide You With Incredible Value…
  302. 302. But I Want You To Have Access To This And I Want You To Succeed Now, So You’ll “Talk Me Up”…
  303. 303. So Let’s Make This A Really Easy Decision, Okay?
  304. 304. I’m Tired Of Beating On Doors AndTrying To Compete With Million Dollar Ad Agencies Who Know Nothing About Local Store Marketing…
  305. 305. I Want You To Succeed Wildly And Help Me Build My Reputation.
  306. 306. (LSM Secrets )(LSM Ebook) (LSM University Lifetime Membership)Your Total Investment Today, Which IncludesThe Total LSM System, And All The Bonuses You See Above Is NOW…
  307. 307. Only 1 Payment Of Just $197
  308. 308. Listen: Don’t Decide Right Now…Take Advantage Of My Unconditional Triple Guarantee:
  309. 309. No Questions! No Hassles!
  310. 310. Just Try My Local Store Marketing System For Yourself For A Full 60 Days…
  311. 311. If You Don’t Agree This Is Not Only A Better Way To Market Your Restaurant BUT:
  312. 312. …It’s The BEST Way To Market YourRestaurant And Improve Your Life…
  313. 313. Even If You Just Don’t Like The Way The Materials Are Designed… I’ll Gladly Refund Every Penny…
  314. 314. Click TheSecure Order Page Button And…
  315. 315. You’ll Simply Look For The SecurePayPal Logo And Click On It To Get Started…
  316. 316. That Brings Your Total Value To Over $2000… Yet Today, IfYou Act Now, It’s All Yours For Just1 Payment Of Only $197!
  317. 317. Remember: It’s Not Just A GreatBargain You’re Getting Today…
  318. 318. You’ll Be Joining In On The BiggestLocal Store Marketing Movement In History…
  319. 319. You’ll Be A Part Of An Ever-Growing Lifestyle-Friendly Local Store Marketing Community…
  320. 320. Click The Secure Order Page Button To Claim Your Success
  321. 321. You’ll Be Granted Immediate Access To Everything: Our LSM Complete System And All The Bonuses…
  322. 322. Here’s What Will Happen The Moment You Click The Secure Order Page Button
  323. 323. First, You’ll Be Taken To Our 100% Secure Order Page( It Looks Like What You’ll See On The Next Slide…)
  324. 324. When You Get To The Page, SimplyScroll Down And Click Directly On The PayPal Logo
  325. 325. If You Have A PayPal Account, YouSimply Log In And Use Your Credit Card…If Not You Simply Create A Free Account And Then Use Your Card…
  326. 326. It’s That Simple!
  327. 327. Remember:You’ve Been Struggling With Your Restaurant For Far Too Long…
  328. 328. And The Pain Of Continuing In A State Of Inaction Will Only LeadTo More Despair, More Frustration…
  329. 329. And Continued Apathy
  330. 330. Yet, All Of This Can Change The Moment You Begin Applying The Quick-Start Principles InOur Local Store Marketing System…
  331. 331. Picture The Moment You Finally Have The Answer You’ve BeenLooking For And Begin The Path To The Ideal “You”…
  332. 332. You Feel Alive…
  333. 333. Full Of Hope And Optimism…
  334. 334. You See The Weekly Sales NumbersBegin To Climb This Week And Every Week After…
  335. 335. You Are Experiencing The Energy,Vitality, And Life-Renewing Results You Deserve…At Long Last!
  336. 336. Yes, It’s True:Your Inability To Acquire More Customers, Up Until Today,Has Largely Been No Fault Of Your Own…
  337. 337. It’s True You’ve Been Lied ToBy All The Magic Bullet Solutions…
  338. 338. The Get Rich Quick Tricks…
  339. 339. And The False Promises No One Stands Behind…
  340. 340. However, Today Marks Your Day To Take Responsibility…
  341. 341. To Take The Action Necessary To Put An End To The Lies, AndBegin Anew And Be The Architect Of A Local Store Marketing System That Simply Works!
  342. 342. And Unlike Those Phony Solutions, This One Is Guaranteed To Work:
  343. 343. Click The Secure Order Page Button To Claim Your Success
  344. 344. You’ll Be Granted Immediate Access To Everything
  345. 345. Your Free [bonus name] Bonus Worth $[97]…Just For Taking Immediate Action Today!
  346. 346. Immediately After You Order, You Need To Download This: [product name]Quick-Start To Local Store Marketing!
  347. 347. Then Flip To Page 4 To BeginYour [personal] Assessment…
  348. 348. This Simple, 1-Page Assessment Will Guarantee You Begin On TheSpecific [product name] Plan That’s Best For Your [body, business, personality, etc] Type…
  349. 349. Just Do Not Put This Off One Second Longer… Here’s Why:
  350. 350. First, As You Recall,The Price Is A Fraction Of What I Could Begin To Charge…Just So You Can Jump In Now…
  351. 351. Yet, Eventually, I’m Going To Raise That Price Back Up ToWhere It Really Deserves To Be…
  352. 352. So Act Now Before That Happens!
  353. 353. Only The First-Comers Will Be Guaranteed Access To This…Everyone Else Will Be Out Of Luck…
  354. 354. And Let’s Not Forget: Unless You Take Action Now,Today, You May Never Take Action…
  355. 355. You May Do What Some People DoAnd “Put It Off”… Just A “Few More Days”… Which Will Turn Into “Months”… Then “Years”…
  356. 356. So Let’s Make Sure YouGet What You Really Want:
  357. 357. And Do The Only Smart Thing You Can Do:
  358. 358. Take Advantage Of This Limited-Time Offer, While You Still Can…
  359. 359. And Wisely Get On The Right Path To A Sane, Simple, And FriendlyJourney To Local Store Marketing Today!
  360. 360. Click Secure Order Page Button Here And Let’s Get Started
  361. 361. If You’re Still Watching, I BetYou Still Have Some Questions…
  362. 362. Here Are The Most CommonQuestions I Get, And The Answers To Help You Out:
  363. 363. What Happens If I Need Additional Support Or HaveQuestions On The Material?Remember, we are a brick and mortar company. You can email us directly orcall with any questions related to the material and we’ll get you on track.Phone –(513) 341-1112.Do I Have To Do All Of The Local Store Marketing WorkMyself?Absolutely not! If you own the restaurant- you’ll learn the system thendelegate it like anything else. It’s time you enjoyed life!If I Have ANY Issues Or Problems Downloading The MaterialOr With The Online Membership- What Do I Do?Most likely, you will have no problems at all. Relax though, we’re only a phonecall away (513) 341-1112 , or if you prefer email, scott@intrimarketing.com.
  364. 364. You’re Getting A LIFETIMEMembership To LSM University.ComThis Is Your Easy-To-Follow FormulaFor A Marketing System That Works!
  365. 365. You’re Getting…The Definitive Guide To Local Store Marketing
  366. 366. And You’reGetting…“Local StoreMarketingSecrets…On A SilverPlatter”…
  367. 367. Click Secure Order Page Button Here And Let’s Get Started

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