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THE TVC STORYBOARD<br />
The film opens in a basement parking lot. You see the hero and his wife walking towards their car.<br />They are talking t...
We see the car stopping behind another car, waiting to exit the parking lot.<br />We see a flashy spruced up sedan coming ...
The man gestures to the guys behind to wait<br />But the guys keep honking.<br />The man turns to the lady and notices the...
But the honking keeps continuing<br />The man decides to get off the car to address the situation while the lady tries to ...
He clenches his fist in anger<br />MVO : rearrange<br />You can the smiling face of the driver<br />MVO : his face.<br />W...
We see the man walking towards the other car<br />MVO : Option 2<br />He leans over the window on the Driver’s Side and gi...
We see the shocked reaction on the occupant’s faces<br />We see the man crack up on his own comment<br />MVO: And when you...
The man gets into his Verito and there is an exchange of looks between him and his wife.<br />MVO : you become<br />We see...
We now see drive shots of the vehicle<br />We see the formation of the “Grow up to Verito” Logo<br />Film ends with the Ma...
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Mahindra Verito tvc storyboard

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Mahindra Verito tvc storyboard
Full TVC at - http://www.youtube.com/watch?v=hzLbK30iRPw

Published in: Automotive, Technology, Business
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Mahindra Verito tvc storyboard

  1. 1. THE TVC STORYBOARD<br />
  2. 2. The film opens in a basement parking lot. You see the hero and his wife walking towards their car.<br />They are talking to each other and the heroine is laughing animatedly.<br />We see the car moving out towards the exit gate.<br />The couple come into focus in the car.<br />
  3. 3. We see the car stopping behind another car, waiting to exit the parking lot.<br />We see a flashy spruced up sedan coming and stopping behind the Verito.<br />The occupants of the flashy sedan start honking continuously.<br />The lady in the Verito is disturbed and turns back to see the occupants of the other car.<br />
  4. 4. The man gestures to the guys behind to wait<br />But the guys keep honking.<br />The man turns to the lady and notices the anxiety on her face.<br />The lady senses the tension in the air and ask the man to ignore the honking.<br />MVO : you have 2 options now<br />
  5. 5. But the honking keeps continuing<br />The man decides to get off the car to address the situation while the lady tries to stop him.<br />The man gets off the car.<br />MVO: Option 1<br />You can register the anger on the man’s face.<br />MVO: You could<br />
  6. 6. He clenches his fist in anger<br />MVO : rearrange<br />You can the smiling face of the driver<br />MVO : his face.<br />We see a fadeout to black<br />MVO: Or<br />We can see the anger on the man’s face.<br />
  7. 7. We see the man walking towards the other car<br />MVO : Option 2<br />He leans over the window on the Driver’s Side and gives the occupants a stern look<br />We see the worried lady turning back and looking at the scene through the rear windscreen<br />The man looks at the occupants<br />Hero VO : Tubajatohbahutaccheletahai, gaatabhihaikya!<br />
  8. 8. We see the shocked reaction on the occupant’s faces<br />We see the man crack up on his own comment<br />MVO: And when you <br />We see a smile and sense of relief on the lady’s face<br />MVO: choose<br />The man walks back to his Verito<br />MVO: option 2<br />
  9. 9. The man gets into his Verito and there is an exchange of looks between him and his wife.<br />MVO : you become<br />We see the rear of the Verito as it is driving off<br />MVO : a Verito Man<br />We see the vehicle exiting the parking lot<br />We now see drive shots of the vehicle<br />
  10. 10. We now see drive shots of the vehicle<br />We see the formation of the “Grow up to Verito” Logo<br />Film ends with the Mahindra Rise Logo<br />

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