User Experience Just Doesn’t Matter

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Ignite The West #2 - September 10, 2010

User Experience Just Doesn’t Matter

http://www.youtube.com/watch?v=6yp3gNAhCew

Published in: Technology, Business
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User Experience Just Doesn’t Matter

  1. 1. #2User Experience Just Doesn’t MatterMark Congiusta September 10, 2010
  2. 2. 1. Non-existent Choic
  3. 3. 2. Commoditized Offering
  4. 4. 3. Slave To Fashion
  5. 5. 4. Believe The Hype
  6. 6. 5. Ignorance Is Bliss
  7. 7. 6. Buying Whatever They’re Selling
  8. 8. 7. Path Of Least Resistance
  9. 9. 8. Whaddya Mean I Have Options?
  10. 10. 10. Marginal Differentiation

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