Mobile Marketing Session in Markedu 2010 Event

554 views

Published on

Mobile Marketing Workshop for Markedu 2010 Event
Social Media, Entrepreneurs, Startup, Twitter, Flickr, LinkedIn, Slideshare, Facebook, Startups, Interact, Interact Egypt, Egypt, Interactspa, Fady, Fady Ramzy, Cyberzizo, Business, online, online business, Technology, Marketing, Social, Media, Social Media Marketing, Middle East, Social Networking, Social Media Optimization, Search engine optimization,

Published in: Business, Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
554
On SlideShare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
6
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Mobile Marketing Session in Markedu 2010 Event

  1. 1. Mobile MarketingEngaging your targetaudienceCairo, December 21stFady RamzyInteract Egypt country Manager
  2. 2. LetsInteract
  3. 3. So far so good? #followinteract #SMMC3 Mobile marketing 27/03/2012
  4. 4. 20104 27/03/2012 Mobile marketing
  5. 5. Mobile Applications“the mobile app market will be worth $25 Billion by 2014” - Juniper Research5 Mobile marketing 27/03/2012
  6. 6. 6 Mobile marketing 27/03/2012
  7. 7. Why do I need a mobile marketing strategy? Unmatched Reach: Your brand in customer’s pocket Targeting and personalization: You know your customer Low data rates: Its is accessible The Applications rising tide: Unmatched potential now 7 27/03/2012 Mobile marketing
  8. 8. Popular channels SMS: text + URL Mobile portals Mobile applications: Branded apps, advertising QR codes: Links and coupons Bluetooth marketing Mobile video 8 27/03/2012 Mobile marketing
  9. 9. MobileApplications
  10. 10. 1.Productivity (email, calendar,...) 2.Services / Utilities (information, updates, notification) 3.Entertainment (games, fun, Social media)10 Mobile marketing 27/03/2012
  11. 11. MobileVideo
  12. 12. New landscape for Mobile Video Mobile video services, now are not yet widespread but will grow fastly in the next years. Much of the growth will be fueled by increased bandwidth, lower data costs, and more advanced handheld devices.12 Mobile marketing
  13. 13. Mobile video market – new opportunities A rising demand for Mobile Video services will create major new opportunities for brands13 Mobile marketing
  14. 14. Mobile Video Services - Mobile TV - Video on Demand (VoD) - Video sharing - Viral video sharing Consumer-oriented mobile - Video blogging video services focuse on - Conversational video entertainment and social - Video portal networking - Multimedia ring-back tone - Mobile advertising - Social networking - Video messaging and video SMS - Video training Business-oriented mobile video - Interactive Voice and Video Response services emphasize enhanced (IVVR) communications and collaboration - Video sharing between a business and its customers14 Mobile marketing
  15. 15. QR Codes
  16. 16. 16 27/03/2012 Mobile marketing
  17. 17. Interact Egypt 7B Omar Shaaban, Nasr city, Cairo Grazie! http://Egypt.interact.it Fady Ramzy Fady@interact.mobi Mobile marketing: @Cyberzizo Linkedin: Fady Ramzy 27/03/201217

×