What Do Frustrated Customers Do When Your Website Lets Them Down?
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What Do Frustrated Customers Do When Your Website Lets Them Down?

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Here's a sobering look at what consumers do when they can't find answers to their questions on a company's website. It's not pretty! A Forrester Research, Inc. survey of US consumers tabulated the actions that customers take, and the millions of dollars in avoidable customer service costs that result.

Published in: Business, Education
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