3 things skateboarders can teach us about innovation


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3 things skateboarders can teach us about innovation

  1. 1. 3 THINGS SKATEBOARDERSCAN TEACH US ABOUTINNOVATIONFor additional information about Innovationplease visit www.InnovationGrow.com
  2. 2. www.InnovationGrow.comMost people don’t see the connect between a professional business,such as data management or IT consulting, with a skateboardingcompany.When you consider the numbers though, there are plenty of positivetakeaways that you can gain from looking to successful businessesoutside of your industry for inspiration and their unique take oninnovation. Successful skateboard companies are in fact successfulbusinesses that can be modeled for components, which can tune upareas of your business that you may not always pay as much attentionto as you should.There are plenty of things that skateboard companies can teach aboutinnovation and here are 3 of those things.2
  3. 3. www.InnovationGrow.comEXPERIMENTATIONFor innovation to work at its best you have to make sure that the fear offailure is removed. This translates to not being afraid to try new thingsand experiment, which can often bear the best results and biggestblockbuster innovations.Making sure that you create an environment that not only reduces thefear of failure but encourages it in a controlled process, your staff willcome up with more innovative ideas that can be tested andimplemented.Balancing the failures and using them as teaching tools will let your staffknow that they can strive to think outside of the box and be rewardedfor this.3
  4. 4. www.InnovationGrow.comPEER RECOGNITIONPeople that innovate, and most people in general, are motivated bythings other than money and notoriety. Once they have a comfortableamount of stability and success, people are then more motivated bybeing connected to the community and peer recognition.By building this into your compensation model you can encouragemore creative and innovative thinking as your staff tries to increase theamount of recognition that they receive, especially once they havesome success or see their peers have success.4
  5. 5. www.InnovationGrow.comTIGHTER FEEDBACK LOOPSMaking sure that you get actionable data to work from right away willmake sure that you can make faster decisions when you areimplementing or testing a new innovation.It is important to try and get the information as soon as possible so thatyou can allocate the appropriate amount of resources and achieve themost efficiency. Building a process and relying on the data, will give youan edge and allow you to make the decisions more quickly. Finding newfeedback loops and ways of analyzing the data will also allow you tospeed up the process and save even more time and money.5
  6. 6. GROWING BUSINESS WITH INNOVATIONFor additional information about Business Innovationplease visit www.InnovationGrow.com