Web 2.0 For Business

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Web 2.0 For Business

  1. 1. for Business : Revealing the Best Kept Secrets Sarah “Intellagirl” Robbins August 10, 2007 Web 2.0
  2. 2. Web 2.0: Coined by Tim O’Reilly in 2005
  3. 3. What is Web 2.0 ? Spans all connected devices Continually-updated Gets better the more people use it “ Architecture of Participation” Rich user experiences Engagement with your users Opens data and services for re-use by others Applications that reside in the space “between” devices Death of the “personal” computer
  4. 4. 4 Elements of Web 2.0 Prosumer-Participation
  5. 5. 4 Elements of Web 2.0 Connectedness
  6. 6. 4 Elements of Web 2.0 API: Application Program Interface
  7. 7. 4 Elements of Web 2.0 Remote data storage
  8. 8. 4 Elements of Web 2.0 Prosumer-Participation Connectedness API: Application Program Interface Remote data storage
  9. 9. Prosumer-Participation
  10. 10. Remote data storage
  11. 11. Connectedness
  12. 12. API
  13. 13. Examples of Web 2.0 -ness
  14. 14. User- Generated Content
  15. 15. Data Storage
  16. 16. Social
  17. 17. Googlemaps Attendee list from registration page Technorati Del.icio.us Flickr Mashup
  18. 18. Immersive
  19. 19. Web 2.0 is changing the world
  20. 20. YouTube produces over 3250 hours of content every day That’ s the equivalent of 135 always-on TV channels 91% is NEW content
  21. 21. 71 million blogs
  22. 22. There are over 60 BILLION e-mail messages sent each day  
  23. 23. 40 exabytes (40 Billion Gigabytes) of unique new information will be generated worldwide this year.  That's more than the entire Library of Congress ... a LOT more ... = 296,000 Libraries of Congress  
  24. 24. Wikipedia has 1.8 million English articles Over 600 million words 15x Britannica  
  25. 25. Changing Models of Communication
  26. 32. Let’s see an example
  27. 33. Once upon a time… …
  28. 34. EUREKA!
  29. 36. You won’t believe what I just heard on NPR!
  30. 38. Meanwhile…
  31. 50. SALES!!!!!
  32. 51. Break Time! After the Break: Web 2.0 and YOUR Business
  33. 52. Web 2.0 and YOUR Business Apps you can start using today!
  34. 53. Google: Gmail
  35. 54. Google: Docs
  36. 55. RSS Reader
  37. 56. Del.icio.us
  38. 57. Firefox Post to Del.icio.us Easy Google Search Multiple Tabs Notebook Zotero Music Controls Custom Sidebar Add-ons
  39. 58. LinkedIn
  40. 59. Web 2.0 + Your Business + Media Sauce = Success ! How can we help you?
  41. 60. Website Feeds and Widgets
  42. 61. Facebook Apps
  43. 62. Custom Mashups Instant Resource Location
  44. 63. Second Life
  45. 64. Multi-App Networks
  46. 65. Business is Changing Are you ready?
  47. 66. MediaSauce’s Digital Blueprint <ul><li>We get to know your company, your processes, your product, and your goals. </li></ul><ul><li>We work with you to identify opportunities and hurdles. We then collaborate to establish plans to meet your goals. </li></ul><ul><li>We build a custom, detailed communication technologies strategy that will help you meet your goals and grow your business. </li></ul>
  48. 67. Want to know more?

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