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Learn How to Make Email your New Favorite Sales Tool

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Despite reports to the contrary, email is not dead. Indeed, it’s still a critical communications tool for sales reps, especially in the later stages of closing deals. Join us as we discuss:
· Which communications methods are preferred – and most effective – to reach prospects
· How email can be used to know your prospects wants and when they want it
· How insights from Vision by InsideSales.com can help you accelerate your pipeline and close more business today

Published in: Sales

Learn How to Make Email your New Favorite Sales Tool

  1. 1. VISION Making Email Your New Favorite Sales Tool VISION by InsideSales.com Jared Haleck – Director of Product
  2. 2. VISION 2 Agenda •  Critical Communication Channels for Prospecting and Sales •  Benefits and Drawbacks of Email •  How Email can Become your new Favorite Sales Tool •  How Insights from Vision can Accelerate Sales •  Key Features of Vision •  Q&A
  3. 3. VISION 3 Critical sales communication channels Voice 2 3 Web MeetingsEmail 1
  4. 4. VISION 4 Critical sales communication channels by frequency 1:5 2 3 1:20Most Used 1
  5. 5. VISION 84% 79% 81% 86% 17% 49% 18% 15% 17% 72% 39% 67% 83% 28% 31% 8% 10% 12% 0% 20% 40% 60% 80% 100% Email Mobile Phone Text Message Voicemail Office Phone Linked-In Online Instant Message Facebook Twitter Video Chat Fax Likely to Respond Preferred Contact Method 98% 93% 25% Email is the most Preferred Comm Channel
  6. 6. VISION Email is preferred because … •  Trackable & Searchable •  Not Real Time •  Rich Formatting •  Document Transfer Pros +
  7. 7. VISION Email is preferred but … •  No response necessary •  No non-verbal communication •  No audible communication Cons -
  8. 8. VISION Common Problems for Sales Reps 2 3 Who is interested? 1 When are they interested? What are they interested in?
  9. 9. VISION How does Vision overcome the limitations of email? opens 1 links 2 web visits 3 forwards 4 attachments 5
  10. 10. VISION Benefits of knowing “Who” is interested •  Focus & Prioritize •  Maneuver & Negotiate •  Predict & Forecast
  11. 11. VISION Benefits of knowing “When” Prospects are Interested Prioritize •  Engage when you are top of Mind •  Immediate Response Study •  100X Increase Contact Rates •  21X Qualification Rates
  12. 12. VISION Benefits of knowing “What” Prospects are Interested in Prioritize •  Know pages being visited •  Craft your approach
  13. 13. VISION How does management benefit from Vision? Sync & Track PrioritizeReporting
  14. 14. VISION Vision is the only enterprise-class solution on market 1 Track Anywhere™ 2 Multi Recipient 3 Zero Touch
  15. 15. VISION Track Anywhere™ 1 Track Anywhere™ •  Anywhere you can send email it, will be tracked •  Anywhere you can receive email, you will be notified •  Never miss a notification
  16. 16. VISION Multi Recipient Tracking 2 Multi Recipient •  Each recipient will be tracked by name •  Critical for B2B Sales
  17. 17. VISION Zero Touch™ 3 Zero Touch •  The Best User Interface is No User Interface •  100% Rep adoption
  18. 18. VISION Customer Quotes AddictingDynamite Poker “Vision is the equivalent of fishing with dynamite” “100% user adoption. Our reps are addicted.” “Sales is like poker and Vision tips the prospect’s hand.”
  19. 19. VISION Thank You

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