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Sales Acceleration Summit - This session is now available on demand: http://www.insidesales.com/events/2014/sales-acceleration-summit/kurt-shaver
As B2B buying habits have changed due to the Internet, Social Selling has proven to be an effective way to reach decision makers early in the sales cycle. Still, Social Selling has been a bottoms-up approach for most corporations. That is because apps like LinkedIn and Twitter are free tools that salespeople started using before most corporations implemented any standards or training.
Now, sales leaders are wondering how to manage social activities to achieve higher sales productivity. In this session, you will learn:
- The Current State of Corporate Social Selling
- 3 Steps to Building a Social Selling Culture
- New Methods for Managing a Social Selling Team