1. Is Hybrid Cloud the Best Option
for Your Web Applications?
By Emil Sayegh
President & CEO
Codero Hosting

2. • Home to 4000 businesses
• Broad hybrid hosting Portfolio: Dedicated, Managed & Cloud
• Reliability & Performance with 24/7/365 U.S.-based support &
SSAE16 data centers backed by industry-leading SLAs

3. The Evolution of Man
so far…

4. Cloud:
Truly a New Era of Computing?
The Progress of IT

5. IT is Hundreds of
Applications…

7. The choices for
your web apps
can be
confusing &
daunting.

8. Trade-offs…

9. ERP, OSS, Workflow,
SW Apps (custom),
Website (complex),
Databases, Big Data
Blogs, Wikis,
Subversion,
Test/Dev, SaaS,
Website
Email, Workspaces
Chat, IM, CRM
CUSTOM APPS PACKAGED APPS STANDARD APPS
Apps’ Rightful Homes

10.  Maximum customization
 Security can be as good as you
design it
 Scaling can only be as good as
you design it
 Full control over facility location
Strengths
 Requires significant non-core in-
house expertise
 Requires you to focus on both
your application and your hosting
 Low economies of scale
 Support comes from Google
search
 You actually have to design your
scaling and security configuration
Trade-offs:
Co-lo / in-house
Weaknesses

11.  Mature, well understood
platform that works
 Security compliance and
consulting services
 Best support
 Customization to match needs
 Uptime
Strengths
 On-demand costing in non-
standard
 Works best when combined with
some expertise
 Scale on a per-server basis;
requires foresight and lead-time
 Limited control over facility
location
 Can be some trouble for start-ups
Trade-offs:
Dedicated Hosting
Weaknesses

12.  Flexible costing
 Scalability built-in
 Easy to get started
 Lets customer focus on
application
 No systems expertise required
Strengths
 Overpaying 3X for constant
workloads
 Limited software flexibility
 Security tied to the platform
 No control over facility location
 Support for only what’s included
in the system
 Less maturity than Dedicated
 Must trust the cloud for uptime,
performance, and scale
Trade-offs:
Cloud, Elastic Computing, On-Demand
Weaknesses

13. Meet the Hybrid Cloud

15. Cost Comparison

17. Expertise & Scale Matter
Startup SMB&
Departments
Hyper Growth
web 2.0 Company
Enterprise/Large
Scale
Company Type
Cloud Managed &
Cloud
Managed &
Cloud
In-House/
Colo/
Dedicated/Cloud
In-House/ColoIn-House/ColoIn-House/Colo
Colo,
Dedicated.
&Cloud
Dedicated &/or
Cloud
Software
Development
Sys-Admin
Large
Infrastructure
Expertise
+
+
Dedicated &/or
Cloud
Dedicated &
Cloud
Scale
Managed &
Cloud

18. Your Needs Change!
Cloud Cloud +
Dedicated
DIY
Start-up
Require More
Flexibility
or to Save
Money
Grow to Find
Economies of
Scale
Cloud +
DedicatedDedicated
Colo/DIY
Established
Require More
Scalability
Established
Require Less
Capex
Dedicated
Require More
Scalability
Cloud +
Dedicated
Cloud +
Dedicated

19. Why Hybrid is the Answer

20. Meet the Hybrid Cloud
Hybrid Cloud
Reduces
costs
Delivers
choice
Increases
flexibility
Accelerates
deployment
Improves
reusability
Speeds
innovation

21. Hybrid Cloud:
Best of Both Worlds
Choice & Scalability
Flexibility
Right Tool, Right Workload
Cost

22. Hybrid Eliminates
Public Cloud Concerns
OVER PAYING
DATA ISOLATION
PERFORMANCE
CUSTOMIZATION
REGULATORY

23. Basic Hybrid Architecture Example
Sweet!
cool!
Nice!

24. Advanced Hybrid Architecture Example
Wicked!
Gnarly!
Amazing!

25. Developing Your Strategy
Too easy to get lost by:
• Overspending based on cloud hype
• Locking into false choices
• Spending valuable time on wrong details
• Delayed thinking about scale & architecture
• Not focusing on where you deliver value
It is critical to find the right home where your
application can grow economically!

26. Emil Sayegh, CEO and President
Codero Hosting
email: ceo@codero.com
Twitter: @esayegh or @codero
Thank You!