Chris Lewis - The Broadband Economy

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Chris Lewis' keynote @ Innovation Forum 2009

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  • Title of Presentation Client Copyright 2007 IDC. Reproduction is forbidden unless authorised. All rights reserved. IDC global telecoms and network research benefits from 145 analysts spread around the globe building the worldwide picture through a combination of local and global approaches. Technology is pretty much a global market whereas services are fundamentally local – hence the local nature of IDC’s resources and research are key to building a balanced view of supply and demand for the telecoms services industry. This presentation covers the breadth of the telecoms coverage and shows the depth of our research activity.
  • Chris Lewis - The Broadband Economy

    1. 1. Building a Broadband Economy Chris Lewis Group VP, International Telecommunications [email_address] March 2009
    2. 2. Telecoms Industry Trends
    3. 3. Telecoms is Part of the Global Telecoms Media and Technology (TMT) Market Now IT Telecoms Electronics Media and Info <ul><li>INFORMATION TECHNOLOGY </li></ul><ul><li>Hardware </li></ul><ul><li>Software </li></ul><ul><li>Services </li></ul><ul><li>TELECOMMUNICATIONS </li></ul><ul><li>Mobile </li></ul><ul><li>Fixed line </li></ul><ul><li>Data </li></ul><ul><li>Equipment </li></ul><ul><li>ELECTRONICS </li></ul><ul><li>Semiconductors </li></ul><ul><li>Consumer </li></ul><ul><li>Industrial </li></ul><ul><li>MEDIA AND INFORMATION </li></ul><ul><li>Print media </li></ul><ul><li>Electronic media </li></ul><ul><li>Information content </li></ul><ul><li>Advertising </li></ul><ul><li>Entertainment </li></ul>
    4. 4. What are the Different Pressures on Telcos That Ultimately Drive Strategy? Telcos Shareholders Regulators Government End Users Technology Providers
    5. 5. Worldwide Telecom Outlook: 2008–2012 Source: IDC World Wide Telecommunications Services Database: January 2009 (WW Growth: 2.1%) Mobile Voice 2% Mobile Data 11% Wireline Data 5% Wireline Voice -5%
    6. 6. Next-Generation Fixed Broadband Penetration of Households Penetration is expressed in connections as % of population
    7. 7. Western Europe Fixed and Mobile Broadband Penetration per Population Penetration is expressed in connections as % of population
    8. 8. We Must Consider Telco Transformation From Multiple Perspectives Business Model Organisation Services/Portfolio Infrastructure/Technology INFLUENCE
    9. 9. The Telco Dilemma: Revert to Wholesale or Push Into Adjacent Markets? Telco Wholesale Telecoms Media Consumer Electronics IT/SW Services
    10. 10. Profiling the Internal Customer Home Based Desk Based Office Based Office Based Home Based Field Force International Business Travellers International Sites <ul><li>Functional Profile </li></ul><ul><ul><li>Devices </li></ul></ul><ul><ul><li>Applications </li></ul></ul><ul><ul><li>Voice, CRM, ERP, Messaging </li></ul></ul><ul><ul><li>Access </li></ul></ul><ul><ul><li>Wifi, Cable, DSL, Ethernet </li></ul></ul>
    11. 11. The Path to Unified Communications Service Provider Value Enterprise UC Maturity SP Value To Enterprises Enterprise Cost Savings and Productivity Improvement Messaging IPT Conferencing Messaging Mobile UC Event-Driven Comms Click-to-dial IPT Conferencing Messaging The challenge for the service provider is convincing enterprises to take the leap to a complete end-to-end UC implementation
    12. 12. We Are Close to Needing a Domestic CIO to Run the Complex Home Environment TELEPHONY BROADBAND SATELLITE CABLE INTERNET MOBILE IPOD LAPTOP TV PC DEVICES PEOPLE PHONE HOME NETWORK
    13. 13. Global Use is Growing for Work and Play Web 2.0 Behavior (Mobile, Fixed) Device Ownership and Usage Source: IDC ConsumerScape 360, >15,000 full-time working consumers, 25 countries, December 2008 Hyper Connected Increasingly Connected Connected Essentialists Barebones 24% 25% 17% 25% 9%
    14. 14. Time Spent Online per Day Source: IDC ConsumerScape 360, sample size = 31,146 online consumers
    15. 15. Major Trends and Conclusions
    16. 16. Telecoms and IT Convergence: Gradually Getting There IT Virtualisation On-demand, utility, software as a service Managed services Managed services Voice and data Fixed and mobile Devices TELECOMS Applications as a service Datacentres 2008 2009 2010
    17. 17. Industries Converging on Cloud <ul><li>Services </li></ul><ul><li>IT </li></ul><ul><li>Telecoms </li></ul>Software Hardware - Networking CLOUD
    18. 18. The Economics of Cloud MANAGEMENT SERVICE DELIVERY CENTRE Customers Business Partners Suppliers Service Infrastructure MANAGEMENT
    19. 19. The TMT Sector: The Grass Seems Greener on the Other Side of the Fence Telecoms Media and Consumer Electronics Hardware and Software IT Services SIs
    20. 20. Contact Information <ul><li>My contact details: </li></ul><ul><li>Chris Lewis </li></ul><ul><li>+44 7824 360 747 </li></ul><ul><li>clewis@idc.com </li></ul>

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