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InMobi Network Research APAC: Q1,2015

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Q1 2015 Network Research reports on the latest mobile device and OS share trends on InMobi Network for APAC

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InMobi Network Research APAC: Q1,2015

  1. 1. @InMobiwww.inmobi.com/insights / 2% 27% Ad impressions on InMobi network in Asia Pacific are on mobile websites. 73% Ad impressions on InMobi network in Asia Pacific are on mobile apps. Apple iPhone Apple iPad Samsung SM-N900T Samsung SM-G7102 Samsung GT-I9082 ASIA PACIFIC MARKET OVERVIEW Handset Share Of Impressions Manufacturer’s Share Of Impressions 82.4% 12.7% Tablets and Connected Devices Smartphones Mobile App Mobile Web 33% 33% 4% 4% 2% 3% 19% +3.2 -0.3 Others 60.1% 33.1% 2.7% iOS Nokia OSAndroid +4.6 -0.4 -1.2 4.9% Feature Phones -3.0 25.1% 1.1% 7.4% Top Countries by Region Device Share Of Impressions -0.4 +1.1 -2.2 -0.2 +0.2 -0.0 +1.3 +0.1 CHINA 19.3% JAPAN 5.6% INDIA 22.0% INDONESIA 20.5% FASTEST GROWTH #1 1.3% 1.2% SOUTH KOREA 11.2% OS Share Of ImpressionsOS Share Of ImpressionsOS Share Of Impressions Q1 2015 + - Percentage point change since Q4 2014 Q1 2015 Since Q4 2014 Since Q4 2014 Q1 2015 Q4 2014 + - Percentage point change since Q4 2014 Q1 2015

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