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Councillors and social media

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Part of a 3 parter workshop session with Cllr Mary Reid, Anne Rehill from Standards and myself on councillors use of social media - making social networking work for you.

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Councillors and social media

  1. 1. Councillors and social media What social media is and how to use it Cllrs 10 - LGIU Ingrid Koehler 4 February 2010
  2. 2. What is social media Is it a collection of tools?
  3. 3. As common as gossip
  4. 4. As revolutionary as the printing press
  5. 5. Don’t be fooled by the tools Social media is social It’s a new way of connecting
  6. 6. How are some councillors using it?
  7. 7. How are some councils using it?
  8. 8. How are citizens using it?
  9. 9. Wrench2 by Julia Manzerova on Flickr
  10. 10. Your most important social media tool
  11. 11. Blogging <ul><li>Free platforms such as Blogger and Wordpress </li></ul><ul><li>Almost as easy as word processing </li></ul><ul><li>Really, really easy blogging via services like Posterous (just email) </li></ul>
  12. 12. Microblogging <ul><li>As much a listening tool as a broadcasting </li></ul><ul><li>Maybe a bit geeky? </li></ul><ul><li>Important because nodes of community conversation often use it. </li></ul><ul><li>Great source of intel </li></ul>
  13. 13. Facebook <ul><li>More councillors use Facebook than any other social network (I think) </li></ul><ul><li>Difficult to control the medium </li></ul><ul><li>Excellent for organising campaigns </li></ul><ul><li>Go split personality! </li></ul>
  14. 14. Multi-media <ul><li>Rarely used as sole social media channel </li></ul><ul><li>Brilliant for showcasing local people, events and projects </li></ul>
  15. 15. Sources of support <ul><li>www.civicsurf.org.uk a resource for blogging councillors </li></ul><ul><li>www.ideasocial.wetpaint.com draft guide to social media for councillors </li></ul><ul><li>www.socialbysocial.com a primer for harnessing social media for social good </li></ul><ul><li>www.communities.idea.gov.uk IDeA’s communities of practice network </li></ul>
  16. 16. Contact me <ul><li>Email: [email_address] </li></ul><ul><li>Blog: www.ideapolicy.wordpress.com </li></ul><ul><li>www.twitter.com/ingridk </li></ul>

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