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Video SEO<br />Pierre Zarokian<br />President/CEO<br />Submit Express<br />
About Submit Express<br /><ul><li>Launched in 1998
Ranked #1 SEO firm by Website Magazine (Oct 2009)
INC 5000 (2007-2009)
Deloitte FAST 500 (2008-2009)
SEO, PPC Management, Optin Email Ads, Press Releases
Social Media Services at iClimber.com</li></li></ul><li>Video SEO<br /><ul><li>Why use videos
What to create
Video SEO tips
Top Video sites</li></li></ul><li>Why Use Videos<br /><ul><li>Product/Service Demos
Youtube: #3 most visited site
Video listings in Google
Generate Traffic</li></li></ul><li>What to Create?<br />Quality content<br />Funny content<br />How-to videos<br />Product...
BlendTec<br />
Will it Blend.com<br />
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Pierre Zarokian - Submit Express - Video Seo

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Pierre Zarokian - Submit Express - Video Seo

  1. 1. Video SEO<br />Pierre Zarokian<br />President/CEO<br />Submit Express<br />
  2. 2. About Submit Express<br /><ul><li>Launched in 1998
  3. 3. Ranked #1 SEO firm by Website Magazine (Oct 2009)
  4. 4. INC 5000 (2007-2009)
  5. 5. Deloitte FAST 500 (2008-2009)
  6. 6. SEO, PPC Management, Optin Email Ads, Press Releases
  7. 7. Social Media Services at iClimber.com</li></li></ul><li>Video SEO<br /><ul><li>Why use videos
  8. 8. What to create
  9. 9. Video SEO tips
  10. 10. Top Video sites</li></li></ul><li>Why Use Videos<br /><ul><li>Product/Service Demos
  11. 11. Youtube: #3 most visited site
  12. 12. Video listings in Google
  13. 13. Generate Traffic</li></li></ul><li>What to Create?<br />Quality content<br />Funny content<br />How-to videos<br />Product demos<br />
  14. 14. BlendTec<br />
  15. 15. Will it Blend.com<br />
  16. 16. Youtube SEO Factors<br />Title / Description / Tags<br />Number of Views<br />Freshness<br />Rating / Likes<br />Links<br />Comments, Favorites, Playlists<br />Channel Pageviews/Keywords<br />
  17. 17. Auto Insurance<br />
  18. 18. Channel Page <br />
  19. 19. Other Considerations<br />Put link in description, but in first 27 characters<br />Don’t do widescreen, 4:3 is good<br />Include URL or Call to action in video<br />Piggyback on other’s popularities<br />
  20. 20. Video SEO on your site<br />Use MPEG, AVI or QuickTime<br />Put Youtube on your page- helps increase views<br />Video File Name<br />Traditional SEO factors: Page Title, Meta Tags, Page Content<br />Backlinks<br />
  21. 21. Top Video Sites<br />YouTube <br />MySpace<br />Break.com<br />DailyMotion<br />Facebook<br /><ul><li>Vimeo
  22. 22. MegaVideo
  23. 23. Yahoo Video
  24. 24. MetaCafe</li></li></ul><li>Where else to use Videos<br />Press Releases<br />Blogs<br />
  25. 25. THANK YOU<br />Blog: http://blog.iclimber.com<br />Twitter: http://twitter.com/submitexpress<br />http://twitter.com/iclimber_smo<br />Email:<br />pierre@submitexpress.com<br />

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