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  2. 2. <ul><li>Meaning: </li></ul><ul><li>It is an inner feeling that stimulates action that results in a action. </li></ul>
  3. 3. It is driving force within individuals that impels action
  4. 4. Model of The Motivation process Unfulfilled Needs,wants, desires Tension Drive Behaviour Need Fulfillment Tension reduction Cognitive Processes Learning
  5. 5. Needs and Goals are Interdependant
  6. 6. Needs Innate Needs Acquired Needs
  7. 7. Goals <ul><li>Sought After Results of Motivated Behaviour </li></ul><ul><li>Depends on personal experience,physical capacity,cultural norms and values </li></ul><ul><li>Sociably acceptable and physically accesible </li></ul>
  8. 8. Dynamic Nature Of Motivation <ul><li>Needs and goals constantly change </li></ul><ul><li>Needs are never fully satisfied </li></ul><ul><li>New needs emerge as old needs are satisfied </li></ul><ul><li>Success and Failure influence goals </li></ul><ul><li>Multiplicity of Needs </li></ul><ul><li>Needs and goals vary among individuals . </li></ul>
  9. 9. Substitute Goals - <ul><li>Defensive reaction to Frustration a. Aggression </li></ul><ul><li>b. Withdrawal </li></ul><ul><li>c. Projection </li></ul><ul><li>d. Sublimation </li></ul>