Press Release: For Immediate Release
Honda unleashes ambitious Business Plan
for 2014-15 at its 13th
Annual Business meet
in Tokyo, Japan
Starting June 2014, Honda startsaNew Erain India
Honda to Raise the Bar once again in FY’14-15 by:
FASTER than ever before addition of 1000 outlets to its network
STRONGER portfolio with 2 all new two-wheeler launches scheduled in Q2, FY’15
HIGHER target of 45 lac unit sales with sustained momentum of 21% growth
900+ business partners witness Honda DNA at 1st
ever business meet in Japan
Fun time as Honda family experiences Japanese culture and sightseeing!
Tokyo, May 13, 2014: Honda Motorcycle & Scooter India Pvt. Ltd. (HMSI) today
announced its ambitious and aggressive business plan for FY’ 2014-15 at its 13th
Business meet amidst thunderous applause from over 900 business partners, including
dealers, distributors, transporters, stockiest and Honda associates from India.
Starting June, 2014 Honda starts its New Era in India. It is in this background that for
the first time HMSI business meet was held in Japan – the country of Honda’s origin.
Personifying full support to developing India as key global 2wheeler sales hub for Honda,
the annual meet was graced by 6 top board members of Honda Motor Company, Japan.
Reaffirming Honda’s commitment for India, Mr. Takanobu Ito – President, CEO &
Representative Director, Honda Motor Company, Japan said, “I thank our business
partners from India for their unwavering commitment to Honda& it gives me a sense of
Pride & satisfaction on the fantastic relationship you have build with customers. You can
expect enhanced level of support from Honda Motor Company, Japan at all levels.
Together, we will unleash a new Era of Honda progression &customer satisfaction in
After closing its most successful year since inception, Honda announced to its ecstatic
partners how it will ‘Raise the Bar once again’ in FY’2014-15.
Amid high decibel cheers from business partners, Honda announced that it shall launch
two new motorcycles in second Quarter of FY’2014-15. While the first motorcycle shall
be latest addition to Dream series as Honda’s most affordable motorcycle in India, the
second will be a stylish & sporty 160cc high displacement motorcycle for youngsters.
Elaborating on Honda’s targets for the fiscal, Mr. Keita Muramatsu, President CEO,
Honda Motorcycle & Scooter India Pvt. Ltd. announced that, “Sustaining its superior
growth, HMSI has set the challenging target of 45 lac unit sales in FY’2014-15. I
am confident that propelled by 3 new launches including the Activa 125 and aggressive
network expansion, Honda will meet expectations of its valued customers in India.”
Press Release: For Immediate Release
Explaining how Honda will make inroads into hinterlands, Mr. Y. S Guleria, Vice
President – Sales & Marketing, HMSI said, “Reaching closer to customer is a priority.
Moving full throttle with scorching pace, Honda will add 1000 new touch-points to its
network. This translates to adding a phenomenal 3 outlets each day and is significant
as with this expansion, Honda will double its network in just 2 years from 1950 outlets in
FY’2012-13 to 3800 outlets by end of FY’2014-15.”
More than just business, Honda’s 13th
Annual Business Meet was a platform where
business partners experienced firsthand the essence of Honda in its home country.
From witnessing Honda’s racing DNA(via special motorsports activity at theTwin Motegi
race circuit) to its rich legacy (a visit to the famed Honda Collection Hall which houses
300 carefully restored display units) and challenging spirit (special performance by the
World’s most advanced humanoid ASIMO); HMSI business partners were delighted to
witness the world of Honda where Technology meets Emotions.
Honda’s 13th Annual Business Meet was replete with cultural synergy between India and
Japan. Indian representatives wore the traditional Japanese ‘happi’ coat with customized
crest of their respective region and were welcomed by rhythmic beats of wadaiko drums.
Each region thoroughly enjoyed the ancient Japanese sake ceremony of "KagamiBiraki”
which epitomized the beginning of new era and strengthening of relationship.
Tradition and modernity blended in perfectly at Honda’s 13th
Annual Business Meet.
Experiencing traditional Japanese culture, business partners visited the historic Imperial
Palace Plazaand Asakusa (which houses Sensoji temple - Tokyo’s oldest and most
impressive templeand Nakamise Arcade – one of the oldest shopping street).
The modern day Japan too wowed the Indian delegates. Visit to the Tokyo Skytree
(World’s tallest self standing broadcasting tower) and Akihabara (market of hundreds of
gadgets and electronic items) were a hit. A surprise visit to Disneyland Tokyo ensured
that all Honda family members truly had a fun-tastic time.
For more information, please contact:
Public Relations Department
Honda Motorcycle & Scooter India Pvt. Ltd.