Innovation Summit Presentation 2007 Miami

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  • Great presentation, could you please email-it to me?
    srabhi@yahoo.com
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    Love your presentation on innovation, how can I download a copy of the presentation?
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Innovation Summit Presentation 2007 Miami

  1. 1. Strategies for Discovering the Next Big Opportunity Idris Mootee SVP Strategy and Innovation Blast Radius
  2. 2. Social Innovation Business Service Experience Model Innovation Innovation Innovation Product Innovation Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved
  3. 3. Source: BusinessWeek Online, Special Report: “Get Creative!” August 1, 2005
  4. 4. What is innovation?
  5. 5. Three innovation myths Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved
  6. 6. 1/ Successful innovations are mostly accidents Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved
  7. 7. How far it went outside the original intention? Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved
  8. 8. 2/ Market research is effective for validation Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved
  9. 9. 900,000 2003
  10. 10. Estimated Total Market Size 900,000 2000 Actual Sales US Only 100,000,000
  11. 11. 3/ Radical innovations can be achieved by good strategic planning Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved
  12. 12. A fluid notion of organizational boundaries Held to a specific planning timeline Wrong tools Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved
  13. 13. 4/ Innovation is about being first in the market Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved
  14. 14. What is the number one enemy of innovation? Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved
  15. 15. Size Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved
  16. 16. Yes innovation is about ideas.. but not ideas alone…. Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved
  17. 17. Where do we look for big ideas? Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved
  18. 18. + + Value Chain Customer Industry Reconfigurations Unmet Foresight Needs Discontinuities Horizontal Industry Evolution Market Shift Vertical Transformation Disruptive Innovation Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved
  19. 19. Disruptive Innovation Discontinuities Market Shift Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved
  20. 20. Maturity Discontinuities Discontinuity Takeoff Performance Ferment Time Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved
  21. 21. Market Shifts Your Product Markets Customer Needs Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved
  22. 22. al f e o logic c Pa hno s ns atio Tec gres nov g in Pro nin stai Su Disruptions t customers Performance tha y can handle or complexity the can utilize Performance Disruptive technologies Time Source: Clayton M. Christensen 2001
  23. 23. Toolbox Extreme Users Interview Customer Immersion Days Unmet Shadowing (Shopping Trips etc.) Needs Self Documentary (User camera study) Behavioral Mapping Discontinuities Twitter Journal Customer Pathways Market Shift Customer Journey Mapping Storytelling Disruptive Innovation Un-focus group Human Factors Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved
  24. 24. Watching for shifts Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved
  25. 25. 1/ Look anywhere but the leading incumbent Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved
  26. 26. 2/ Don’t over focus on competitive threat and miss the big opportunity Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved
  27. 27. 3/ Look down and sideways — not up Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved
  28. 28. 4/ Watch out for start-up democratizers Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved
  29. 29. 5/ Don’t underestimate the power of socially-minded innovations Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved
  30. 30. Use human factors to dig up deeper human inspirations that can drive new ideas Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved
  31. 31. Synthesize ideas around not only new technology or products but people behaviors Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved
  32. 32. Use prototyping as a problem solving tool and a language for innovation Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved
  33. 33. Explore under the radar options and develop multiple scenarios for futures Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved
  34. 34. Reminder: We now live in a Google- Youtube-iPod-iPhone-MySpace- eBay-Flickers-Twitter-Walmart world. Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved
  35. 35. Thank you. Gracias. Merci. Grazie. www.mootee.typepad.com

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