Social Is Mobile
What happens on social media is happening on
mobile devices. Users are proactively looking to
social for ...
SOCIAL IS A MOBILE-FIRST ACTIVITY

74%

58%
42%

of all smartphone users
in the US use their
phone for social
networking

...
MOBILE ACCESS OF SOCIAL MEDIA

91%

of mobile internet
access is for social
activities

751M

1.1B

monthly mobile
users f...
JOB SEEKERS MOBILE USAGE

65%

30%

think job search can
be done anywhere

of Job Searches on
Google are from a
mobile dev...
POPULAR SOCIAL MEDIA IN HR

94%
65%
55%
20%

18%
15%

0

20

40

60

80

www.imomentous.com | 888-985-7755 | © 2014 iMomen...
HOW SOCIAL MEDIA IS USED AT WORK?
News

Learning & Development

48%

32%

Look for Jobs

17%

Networking

Promote Our Orga...
MOBILE SEARCH

500%

increase of mobile search in the
past 2 years.

1 in 7

searches are now mobile

1 in 3

mobile searc...
MOBILE RECRUITING STILL IN ITS INFANCY
Fortune 500 Report Findings
13%

Only 200 mobile corporate sites
from fortune 500
O...
SOURCES

• Corporate Mobile Readiness Report by iMomentous.
• Social Media in HR by CIPID
• Social Media Statistics and Fa...
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Social mobile recruiting

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What happens on social media is happening on mobile devices. Users are proactively looking to social for company research, to find job postings, and to see connections and contacts within their prospective employer. And they’re doing those activities on mobile.

Mobile has become the first and primary access point for job seekers to discover and learn about with employers. Integrating a social strategy with a mobile strategy is a critical step to engage and convert candidates.

Published in: Career, Technology, Business
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Social mobile recruiting

  1. 1. Social Is Mobile What happens on social media is happening on mobile devices. Users are proactively looking to social for company research, to find job postings, and to see connections and contacts within their prospective employer. And they’re doing those activities on mobile. Mobile has become the first and primary access point for job seekers to discover and learn about with employers. Integrating a social strategy with a mobile strategy is a critical step to engage and convert candidates. www.imomentous.com | 888-985-7755 | © 2014 iMomentous All rights reserved
  2. 2. SOCIAL IS A MOBILE-FIRST ACTIVITY 74% 58% 42% of all smartphone users in the US use their phone for social networking 57% of total time spent online is dedicated to social networks of users access social networks at least once a day of all online sessions is devoted to social networking www.imomentous.com | 888-985-7755 | © 2014 iMomentous All rights reserved
  3. 3. MOBILE ACCESS OF SOCIAL MEDIA 91% of mobile internet access is for social activities 751M 1.1B monthly mobile users for Facebook monthly active users for Facebook 73% of smartphone owners access social networks through apps at least once a day 44% Growth from June ‘12 - March ’13 Twitter is the fastest growing social network in the world by active users. www.imomentous.com | 888-985-7755 | © 2014 iMomentous All rights reserved
  4. 4. JOB SEEKERS MOBILE USAGE 65% 30% think job search can be done anywhere of Job Searches on Google are from a mobile device 45% think job search can be done immediately 86% who have a smartphone would use it to search for a job 33% Job Search aggregators have reported more than 1/3 of their traffic is mobile www.imomentous.com | 888-985-7755 | © 2014 iMomentous All rights reserved
  5. 5. POPULAR SOCIAL MEDIA IN HR 94% 65% 55% 20% 18% 15% 0 20 40 60 80 www.imomentous.com | 888-985-7755 | © 2014 iMomentous All rights reserved 100
  6. 6. HOW SOCIAL MEDIA IS USED AT WORK? News Learning & Development 48% 32% Look for Jobs 17% Networking Promote Our Organization 38% 25% www.imomentous.com | 888-985-7755 | © 2014 iMomentous All rights reserved
  7. 7. MOBILE SEARCH 500% increase of mobile search in the past 2 years. 1 in 7 searches are now mobile 1 in 3 mobile searches are local 1/2 of all local searches are performed on mobile www.imomentous.com | 888-985-7755 | © 2014 iMomentous All rights reserved
  8. 8. MOBILE RECRUITING STILL IN ITS INFANCY Fortune 500 Report Findings 13% Only 200 mobile corporate sites from fortune 500 Only 71 of them have a link to careers 41 of the links lead to a non-mobile career site Only 13% 9 of those 41 companies actually have a mobile career site that is not linked of fortune 500 companies have a mobile optimized career section. www.imomentous.com | 888-985-7755 | © 2014 iMomentous All rights reserved
  9. 9. SOURCES • Corporate Mobile Readiness Report by iMomentous. • Social Media in HR by CIPID • Social Media Statistics and Facts of 2013 by GrowingSocialMedia.com • 100 Amazing Social Media Statistics, Facts And Figures by Creotivo • Use of Social Media and Mobile by Healthcare Professionals: 2013 Survey Results” www.imomentous.com | 888-985-7755 | © 2014 iMomentous All rights reserved

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