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SuperMinds Talks: Dimitri Schuurman (SuperMinds 2013)
Distributed Innovation
MADUF
Maximizing DVB-usage in Flanders
MADUF
                 Maximizing DVB-usage in Flanders



                                 




                       Broad-        Content
Juridical   Cellular                  & app-     Field    Ex-post
                        cast
analysis    network                  lications   Trials   survey
                       network
MADUF
                 Maximizing DVB-usage in Flanders



                                 




                       Broad-        Content
Juridical   Cellular                  & app-     Field    Ex-post
                        cast
analysis    network                  lications   Trials   survey
                       network
SuperMinds Talks: Dimitri Schuurman (SuperMinds 2013)
SuperMinds Talks: Dimitri Schuurman (SuperMinds 2013)
SotA                                     Co-
                      Field                                  Ex-post
market &                                creation
                    Trial app                                survey
 user                                   session
                                Field          Site visits
           PSAP
                                Trial           & inter-
           survey
                                STB              views
SotA                                     Co-
                      Field                                  Ex-post
market &                                creation
                    Trial app                                survey
 user                                   session
                                Field          Site visits
           PSAP
                                Trial           & inter-
           survey
                                STB              views
User Innovation
Innovation-related characteristics
Innovation-related characteristics

   Extreme
    user
Innovation-related characteristics

   Extreme    Expert
    user       user
Innovation-related characteristics

   Extreme    Expert
                       Defector
    user       user
Innovation-related characteristics

   Extreme          Expert
                             Defector
    user             user




             Lead
             user
Innovation-related characteristics

   Extreme          Expert
                               Defector
    user             user




             Lead
                         Innovator
             user
SuperMinds Talks: Dimitri Schuurman (SuperMinds 2013)
planza.tumblr.com

Extreme
          Expert user   Defector
 user




     Lead user   Innovator
Involve end-users

           from start to finish
taking into account their characteristics

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SuperMinds Talks: Dimitri Schuurman (SuperMinds 2013)