Unique, customized,
            worthy
Image & Value Management have an extended
experience on image and media relations. We are:

 More than 25 years –average- ...
Glob al Affiliations:

                                                  Muchnick, Alurralde y
                           ...
Our services
Image Group offers a wide portfolio of services and products,
conceived as Integrated Marketing Communication...
Our services
Image Group offers a wide portfolio of services and products,
conceived as Integrated Marketing Communication...
Our services

Image Group offers a wide portfolio of services and products,
conceived as Integrated Marketing Communicatio...
Our clients
Some of our clients (past and present):
•Continental Airlines, Copa Airlines, United Airlines, Air France,
Ama...
Our clients

Some of our clients (past and present):

•Del Monte Foods, Kraft Foods, Lactosa, Yes Yogurt
•Appleton Rum, Fi...
Our goal

 To help companies in our region not only to understand
 the relevance of Perceived Value but leverage this
 val...
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Image Value

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Presentación corporativa en inglés, Image Value / Corporate presentation, english

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Image Value

  1. 1. Unique, customized, worthy
  2. 2. Image & Value Management have an extended experience on image and media relations. We are: More than 25 years –average- of experience in our fields. A group of specialized companies working in advertising, public relations, marketing, BTL, among others. We cover all Central American region and Dominican Republic, acting under the concept or Integrated Marketing Communications (IMC).
  3. 3. Glob al Affiliations: Muchnick, Alurralde y Jaspers Latin American Image & Value Management have a wide representative of Manning Selvage & coverage of the Central American region due to: Lee: Argentina, Brasil, Bolivia, Chile, Image Group (affiliates): Seven companies Colombia, Ecuador, acting as network partners and active members México, Paraguay, Peru, Venezuela, of our Central American Group: Uruguay and Puerto Communications Consulting Group, Gutierrez Rico) Machado & Lau (Guatemala), Mass Group Manning Selvage (Honduras), Anle Group (El Salvador), Huella & Lee NY based company, Publicidad (Nicaragua), Image & Value member of Publicis Management (Costa Rica) and Rila Publicidad Group, one of the biggest world (Panama). conglomerates in Public Relations and Also, we have a partnership with Cimple Advertisement. Publicidad (Dominican Republic).
  4. 4. Our services Image Group offers a wide portfolio of services and products, conceived as Integrated Marketing Communications (IMC) to cover all image management areas: •Public Relations: design and developing of comprehensive PR strategies based on IMC. •Advertising: full design of ad campaigns, media placement, media analysis and advisory. •Management of Corporate Image: research of image situation and positioning, creation of full strategies to leverage or modify corporate image. •Media Relations management: from database handling of media to design and developing of publicity campaigns to leverage our clients positioning on media.
  5. 5. Our services Image Group offers a wide portfolio of services and products, conceived as Integrated Marketing Communications (IMC) to cover all image management areas: •BTL: creative concepts and developing of Below The Line (BTL) campaigns, public events and activities. •Corporate Social Responsibility: research and advisory for CSR strategies that have a positive impact on society development. •Crisis Management: evaluation and design por CM strategies, both proactive and reactive. •Direct Marketing: design and developing of direct marketing campaigns.
  6. 6. Our services Image Group offers a wide portfolio of services and products, conceived as Integrated Marketing Communications (IMC) to cover all image management areas: •Creativity and graphic design: creation of graphic image colaterals (logo design, brochures, flyers, printing materials, etc) •Media and messages monitoring: tracking and monitoring of publications on media (our clients, competitors and their market) •Marketing research: developing of marketing researchs to leverage sales strategies.
  7. 7. Our clients Some of our clients (past and present): •Continental Airlines, Copa Airlines, United Airlines, Air France, Amadeus •Abbott Laboratories, Transitions Opticals •Sony Corporation of Panama, Panasonic, Siemens •Epson, Xerox, 3M Guatemala, Samsung Electronics •Banco Industrial of Guatemala, Latin American Financial Services, Interbolsa Stock Group, Corporation of Financial Services (CFS) •Guatemalan Tourism Institute (INGUAT) •Suzuki Motors, BMW, Porsche, SsangYong, Mercedes Benz, Citröen, Castrol Motor Oils, Shell •CNN en Español
  8. 8. Our clients Some of our clients (past and present): •Del Monte Foods, Kraft Foods, Lactosa, Yes Yogurt •Appleton Rum, Finlandia Vodka •GMB Informatics Honduras, Kaspersky Labs, Compaq HP •Texaco Caribbean, Telefonica, FedEx •Credomatic, HB Fuller, VISA, Procter & Gamble, Motorola, Philip Morris •Salvatore Ferragamo, Pianegonda •Albrook Mall Panama
  9. 9. Our goal To help companies in our region not only to understand the relevance of Perceived Value but leverage this value to achieve better ROI and to generate true wealth for society. www.image-value.com Phone (506) 2296-2076 Fax (506) 2296-4083 San Jose, Costa Rica

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