Erick Kalugdan

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Erick Kalugdan

  1. 1. www.kalugdan.com January 29, 2011 Kalugdan 3D Studio
  2. 2. ERICK KALUGDAN technopreneur myinfotxt.com using digital camera since 1999 Kodak DC3800 Canon PowerShot A75 Nikon D5000 Nikon D90 Nikon D7000 photo / video enthusiast kalugdan.com
  3. 3. PurposeSelling online is actually selling pictures
  4. 4. PurposeApproximately 90% of all auctions on eBay have imagesMore than 80% of buyers will skip over an auction without photosEven less tangible items like software sell much better online where a photo of the box is provided
  5. 5. PurposeIf the item you are selling has any damage or flaws, make sure to document this with a picturePaypal will not be responsible in the quality of picture you upload on your site. If there is a dispute for an item not significantly described, your product photos will helps to settle the dispute with your clients
  6. 6. Digital Cameras  Cellphone camera  Point and shoot  D-SLR
  7. 7. Resolution12 Mega Pixels 3 MP 8 MP
  8. 8. Facebook photo resolution: 720 x 488 (351,360 pixels or 0.35 Mega Pixel)
  9. 9. QualityLow Quality Medium Quality High Quality
  10. 10. Choosing a Digital Camera  Prioritize quality over resolution  Check sample low light or indoor photos  DSLR is still the best option
  11. 11. Product Photo Shape Movement Size Color
  12. 12. Product Shape
  13. 13. Product Shape
  14. 14. Product Shape
  15. 15. Product Shape
  16. 16. Photography is the art of capturing light
  17. 17. Lighting
  18. 18. Lighting: Built-in Flash  Brightens pic but flattens depth  Very harsh / sharp shadows  Don’t use as much as possible  Use directional flash, point it away from the subject
  19. 19. Lighting: Bounce FlashUse the ceiling or walls as light source X
  20. 20. Lighting: Bounce Flashw/o flash w/ direct flash w/ bounced flash
  21. 21. Product Movement
  22. 22. Product Size
  23. 23. Product Color (White Balance)Warm Cold
  24. 24. White Balance
  25. 25. Product Photo Shape – lighting + shadows Movement – multiple photos Size – place an item to scale Color – adjust white balance
  26. 26. Photography TipsClear and in focus Correct
  27. 27. Photography TipsClean backgrounds
  28. 28. Photography TipsUse a lot of light or use daylight … or use a tripod
  29. 29. Photography TipsSample placements
  30. 30. Photography TipsHow it fits
  31. 31. Photography TipsPhotos that suggest feelings
  32. 32. Photography TipsSignatures and tags
  33. 33. Photography Tips Clear and in focus Clean backgrounds Use a lot of light / daylight Sample placements How it fits Suggest feelings Signatures and tags
  34. 34. Register now at www.kalugdan.com

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