The Power of Your Story - Kimanzi Constable

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The Power of Your Story - Kimanzi Constable

  1. 1. The Power of your Story Kimanziconstable.com Twitter: @KimanziC #WCJERU Kimanzi Constable
  2. 2. Why do you want to be heard? •Fame •Money •Impact #WCJERU @KimanziC
  3. 3. You Need A HookThe Only Reason Anyone Spends Any Time On Your Website Is: The Content
  4. 4. What’s your core message?I help people………………. and/or…………….. so that…………….. #WCJERU @KimanziC
  5. 5. An open door for us little guys •Social media ‘nuf said Kimanziconstable.com
  6. 6. How active are your followers? •Comments •Retweets #WCJERU
  7. 7. People are 100% emotional “People buy with their hearts, not their minds.”-Peter Drucker Kimanziconstable.com
  8. 8. You have to make an emotional connection “We are not just selling coffee, we are selling a relationship and an experience. Emotional connection is our true value proposition.” -Howard Schultz #WCJERU @KimanziC
  9. 9. People want to connect with… •Your story •Not spam! Kimanziconstable.com
  10. 10. Here’s my story It Won’tBore You  #WCJERU @KimanziC
  11. 11. The best example! Apple Kimanziconstable.com
  12. 12. What We Usually See
  13. 13. How are making an emotional connection?
  14. 14. What story could you tell? •Honest • To the Point • Use It Kimanziconstable.com
  15. 15. Use story to amplify your social media platform •Connect •Thank •Share #WCJERU @KimanziC
  16. 16. Network, Network, Network Kimanziconstable.com
  17. 17. What’s your strategy? -“like our page” “Subscribe to our list” -build a massive following -overwhelm them This doesn’t work anymore PEOPLE WANT A REAL CONNECTION!Use the power of story to build a tribe.
  18. 18. I’m here to help you • Website: http://kimanziconstable.com/ • Email: kimanzi@talesofwork.com Twitter: https://twitter.com/KimanziCFacebook: https://www.facebook.com/#!/kimanzic

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