The most urgent problems of our times – concerning innovation management processes – are complex and turbulent in nature. In this article we define the vucability approach to innovation management. The VUCA refers to volatile (V), uncertain (U), complex (C) and ambiguous (A) times we are today facing. Many innovation management models do not take these Postnormal Era requirements into consideration. Uncertain and complex VUCA conditions are the fundamental reason to elaborate a new approach for innovation management. Our novel approach focuses in three essential dimensions of innovation management: (1) the density of serendipity thinking, (2) platform utilisation (including business model variety) and (3) innovation ecosystem. We claim that in the evolutionary development of science and technology parks (STPs) should aim to highest sophistication in these three critical fields. In this paper we present the foundations of the ‘vucability’ approach. We also note that in the development of STPs, professionals should evaluate the sophistication level of serendipity thinking, platform utilisation and innovation ecosystem development. Systemic evaluation and development activities will lead eventually to the highest level of vucability excellence. The evaluation and mapping system (EMS-VUCA 1.0) of the vucability assessment will be presented in a robust form in our article.