Social Media from 30,000 feet

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Social Media from 30,000 feet, the Attitude for your Altitude

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Social Media from 30,000 feet

  1. 1. Attitude for the Altitude The high-level view of Social Media Overview
  2. 2. Attitude for the Altitude The high-level view of Social Media Overview
  3. 3. Attitude for the Altitude The high-level view of Social Media Overview broad strokes motives for engaging working definition
  4. 4. Attitude for the Altitude The high-level view of Social Media Social Media “defined”
  5. 5. Attitude for the Altitude The high-level view of Social Media Social Media “defined” I think I’ll go home and do some Social Media! I think I’ll go home and watch some Expanded Cable!
  6. 6. Attitude for the Altitude The high-level view of Social Media Social Media “defined” Social Media is a class of web services with specific attributes Organization People Freedom Technology + + +
  7. 7. Attitude for the Altitude The high-level view of Social Media Social Media “defined” Social Media is a class of web services with specific attributes Organization People Freedom Technology The payoff is in the interactions X
  8. 8. Attitude for the Altitude The high-level view of Social Media Social Media “defined” Social Media is “word of mouth” with two added dimensions Space T i m e
  9. 9. Attitude for the Altitude The high-level view of Social Media Social Media “defined” Social Media is NOT about giving up control Social Media is a loosely-batched class of tools that can help you sort through the noise, for the parts of the web that have context to YOU
  10. 10. Attitude for the Altitude The high-level view of Social Media Broad Strokes Dynamic for success… once was what you knew then was what you could find now is what your network finds human powered search
  11. 11. Attitude for the Altitude The high-level view of Social Media Broad Strokes human powered search Example: research
  12. 12. Attitude for the Altitude The high-level view of Social Media Broad Strokes human powered search Example: research
  13. 13. Attitude for the Altitude The high-level view of Social Media Motives for engaging the conversations happen anyway
  14. 15. Attitude for the Altitude The high-level view of Social Media Social Media “defined” I think I’ll go home and do some Social Media! I think I’ll go home and watch some Expanded Cable!

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