Twitter broadcast in ukraine paris_speech_nov10,2010

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Presentation during 43th annual conference of International Association of Political Consultants, Paris, November 2010

Internews Ukraine / MediaNext
Vitaliy Moroz

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Twitter broadcast in ukraine paris_speech_nov10,2010

  1. 1. Twitter broadcast of Elections 2010 in Ukraine Vitaliy Moroz, Head of New media Internews Ukraine IAPC conference, Paris, Nov 10, 2010 Internews Ukraine / MediaNext, 2010
  2. 2. Ukraine: 2nd territorially largest country in Europe Internews Ukraine / MediaNext, 2010
  3. 3. 10 key words for Ukraine 2005 Internews Ukraine / MediaNext, 2010
  4. 4. 10 key words for Ukraine 2010 Internews Ukraine / MediaNext, 2010
  5. 5. Social media in 2010 (as of October) Internews Ukraine / MediaNext, 2010 Twitter: 0,08 mln Facebook: 0,9 mln Internet users: 11,5 mln
  6. 6. Social media in 2012 (as expected) Internews Ukraine / MediaNext, 2010 Twitter: 0,3 mln Facebook: 5 mln Internet users: 18 mln ´data by MediaNext
  7. 7. In 2010 Ukraine had 2 elections Jan 17, runoff Feb 7 Presidential Elections October 31st Local Elections Internews Ukraine / MediaNext, 2010
  8. 8. What was Twitter broadcast of elections? Internews Ukraine / MediaNext, 2010
  9. 9. Live reporting from my street and my polling station via Twitter: Internews Ukraine / MediaNext, 2010
  10. 10. Main idea of project: Internews Ukraine / MediaNext, 2010 Participants report on the “hottest” news and most alarming incidents
  11. 11. Reports based on tweets with hashtags: Internews Ukraine / MediaNext, 2010
  12. 12. Sample of tweets: Internews Ukraine / MediaNext, 2010
  13. 13. Data: 19790 tweets with #elect_ua Internews Ukraine / MediaNext, 2010
  14. 14. What tasks of Twitter broadcast? - To read easily - To post easily - To filter tweets by topic/region - To avoid censorship - To alarm on possible violations Internews Ukraine / MediaNext, 2010
  15. 15. How readers could read easily? Web-site aggregating all election-related tweets launched – www.electua.org Internews Ukraine / MediaNext, 2010
  16. 16. How we filtered tweets by topic / region? #elect_ua – national level tweets #elect_sos – tweets telling on possible violations #elect_te, #elect_zp etc – regional tweets + combination of hashtags: #elect_od + #elect_sos Internews Ukraine / MediaNext, 2010
  17. 17. How contributors could post easily? SMS via t.liqpay.com Mobile Internet - MobyPicture.com, Dabr.is Web-interface - Twitter.com Twitter clients – Hootsuite, Tweetdeck Internews Ukraine / MediaNext, 2010
  18. 18. How do we avoid censorship? Readers for their convenience could follow Twitter broadcast via ElectUA.org If it would have been shut down all tweets are available via Twitter.com Internews Ukraine / MediaNext, 2010
  19. 19. How do we alarm on possible election fraud? Special attention to #elect_sos 1700 violation tweets were generated by 300 participants during local elections to inform target audiences Internews Ukraine / MediaNext, 2010
  20. 20. Results / Sum up? • Social media impact on politics • Better civic engagement in election process • National level crowd sourcing • Clear voice for free and fair elections • Civic oversight on violations Internews Ukraine / MediaNext, 2010
  21. 21. Next steps for Ukraine? Facebook broadcast of elections?:) Internews Ukraine / MediaNext, 2010
  22. 22. Finally How does your network use to the full potential those fabulous things? Internews Ukraine / MediaNext, 2010
  23. 23. Thank you! vitaliy.moroz@gmail.com @vitaliymoroz (english) @insider_ua (ukrainian) Internews Ukraine / MediaNext, 2010 Vitaliy Moroz, Head of new media, Internews Ukraine

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