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Twitter broadcast in ukraine paris_speech_nov10,2010

Presentation during 43th annual conference of International Association of Political Consultants, Paris, November 2010 Internews Ukraine / MediaNext Vitaliy Moroz

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Twitter broadcast of Elections
2010 in Ukraine
Vitaliy Moroz, Head of New media
Internews Ukraine
IAPC conference, Paris, Nov 10, 2010
Internews Ukraine / MediaNext, 2010
Ukraine: 2nd territorially largest
country in Europe
Internews Ukraine / MediaNext, 2010
10 key words for Ukraine 2005
Internews Ukraine / MediaNext, 2010
10 key words for Ukraine 2010
Internews Ukraine / MediaNext, 2010
Social media in 2010 (as of October)
Internews Ukraine / MediaNext, 2010
Twitter: 0,08 mln
Facebook: 0,9 mln
Internet users: 11,5 mln
Social media in 2012 (as expected)
Internews Ukraine / MediaNext, 2010
Twitter: 0,3 mln
Facebook: 5 mln
Internet users: 18 mln
´data by MediaNext

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Twitter broadcast in ukraine paris_speech_nov10,2010

  • 1. Twitter broadcast of Elections 2010 in Ukraine Vitaliy Moroz, Head of New media Internews Ukraine IAPC conference, Paris, Nov 10, 2010 Internews Ukraine / MediaNext, 2010
  • 2. Ukraine: 2nd territorially largest country in Europe Internews Ukraine / MediaNext, 2010
  • 3. 10 key words for Ukraine 2005 Internews Ukraine / MediaNext, 2010
  • 4. 10 key words for Ukraine 2010 Internews Ukraine / MediaNext, 2010
  • 5. Social media in 2010 (as of October) Internews Ukraine / MediaNext, 2010 Twitter: 0,08 mln Facebook: 0,9 mln Internet users: 11,5 mln
  • 6. Social media in 2012 (as expected) Internews Ukraine / MediaNext, 2010 Twitter: 0,3 mln Facebook: 5 mln Internet users: 18 mln ´data by MediaNext
  • 7. In 2010 Ukraine had 2 elections Jan 17, runoff Feb 7 Presidential Elections October 31st Local Elections Internews Ukraine / MediaNext, 2010
  • 8. What was Twitter broadcast of elections? Internews Ukraine / MediaNext, 2010
  • 9. Live reporting from my street and my polling station via Twitter: Internews Ukraine / MediaNext, 2010
  • 10. Main idea of project: Internews Ukraine / MediaNext, 2010 Participants report on the “hottest” news and most alarming incidents
  • 11. Reports based on tweets with hashtags: Internews Ukraine / MediaNext, 2010
  • 12. Sample of tweets: Internews Ukraine / MediaNext, 2010
  • 13. Data: 19790 tweets with #elect_ua Internews Ukraine / MediaNext, 2010
  • 14. What tasks of Twitter broadcast? - To read easily - To post easily - To filter tweets by topic/region - To avoid censorship - To alarm on possible violations Internews Ukraine / MediaNext, 2010
  • 15. How readers could read easily? Web-site aggregating all election-related tweets launched – www.electua.org Internews Ukraine / MediaNext, 2010
  • 16. How we filtered tweets by topic / region? #elect_ua – national level tweets #elect_sos – tweets telling on possible violations #elect_te, #elect_zp etc – regional tweets + combination of hashtags: #elect_od + #elect_sos Internews Ukraine / MediaNext, 2010
  • 17. How contributors could post easily? SMS via t.liqpay.com Mobile Internet - MobyPicture.com, Dabr.is Web-interface - Twitter.com Twitter clients – Hootsuite, Tweetdeck Internews Ukraine / MediaNext, 2010
  • 18. How do we avoid censorship? Readers for their convenience could follow Twitter broadcast via ElectUA.org If it would have been shut down all tweets are available via Twitter.com Internews Ukraine / MediaNext, 2010
  • 19. How do we alarm on possible election fraud? Special attention to #elect_sos 1700 violation tweets were generated by 300 participants during local elections to inform target audiences Internews Ukraine / MediaNext, 2010
  • 20. Results / Sum up? • Social media impact on politics • Better civic engagement in election process • National level crowd sourcing • Clear voice for free and fair elections • Civic oversight on violations Internews Ukraine / MediaNext, 2010
  • 21. Next steps for Ukraine? Facebook broadcast of elections?:) Internews Ukraine / MediaNext, 2010
  • 22. Finally How does your network use to the full potential those fabulous things? Internews Ukraine / MediaNext, 2010
  • 23. Thank you! vitaliy.moroz@gmail.com @vitaliymoroz (english) @insider_ua (ukrainian) Internews Ukraine / MediaNext, 2010 Vitaliy Moroz, Head of new media, Internews Ukraine