Ignition five 16.05.11

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Ignition five 16.05.11

  1. 1. 5<br />16th May 2011<br />
  2. 2. C <br />1. New lynx app refreshes your memory about the night before<br />Have you ever had that feeling on a Sunday morning where you completely forget everything that happened the night before because the party was jut too good? Well Lynx have launched an app that helps you to remember every little minute detail in a very visual way and means that you might just be hanging your head in shame. <br />The Lynx Stream mobile app basically works like all the latest group texting apps in that it collates rich media content from a group of friends and places it on a timeline that you can view either on your mobile or online the next day. <br />The app works by pulling in your Facebook, Twitter and location based services information and it mashes all of that info from you and your friends in to a simple timeline that you can look over the next day and see where it all went wrong! There are prizes that you can win for uploading your night out and in an interesting twist you can also browse through the nights out that other people have uploaded. <br />
  3. 3. 1. New lynx app refreshes your memory about the night before<br />http://www.youtube.com/watch?v=0i7Nt_L_obs<br />
  4. 4. C <br />2. Bear Facts<br />I may have a soft spot for bears, but this campaign really tickled my funny bone.<br /> spotted an adshel 6 sheet with this on it:<br />There was copy there too, a warning about bear sightings , telling us to stay cal and take it easy. <br />‘bearfacts.ie’ was on the poster…<br />So I typed it into my address box and I got…….<br />
  5. 5. 2. Bear Facts<br />
  6. 6. 3. Ben & Jerry’s Fair Tweets Campaign<br />Ben & Jerry’s have just launched a new social campaign highlighting the importance of World Fair Trade Day. Called “fair tweets“, the campaign leverages your unused twitter characters as messages, hash tags and links to help promote World Fair Trade Day… And depending on how many characters you have spare in each tweet, the Ben & Jerry’s Fair Tweets app automatically generates a relevant message to fill that space, and is then posted with each of your tweets!<br />Fair Tweets invites visitors to compose their tweets on a dedicated site or via a browser plug-in, which will transform all the unused character space into a message promoting World Fair Trade Day. <br />
  7. 7. 3. Ben & Jerry’s Fair Tweets Campaign<br />http://www.youtube.com/watch?v=QX7busQUJo0<br />
  8. 8. C <br />4. Google chromebook<br />Its been heralded as a ‘game changer’…is it better than an ipad?<br /> “Chromebooks are built and optimized for the web”, we’re otld, “where you already spend most of your computing time. So you get a faster, simpler and more secure experience without all the headaches of ordinary computers.”<br />The key benefit is that it has a browser-based operating system, which means there is so little hardware that start up is almost instant. <br />
  9. 9. 4. Google Chromebook<br />
  10. 10. C <br />5. Coca-Cola 3D 125th anniversary<br />Coca-Cola is celebrating its 125th birthday in style. They’ve got a spectacular building illumination featuring some of the most amazing Coca-Cola moments of the past 125 years.<br />They’ve turned their headquarters in to one of the most stunning 3D projections A spokesman for the company says it takes 45 projectors to create the effect shown in the video above. It’s also one of the largest 3D projections ever (26 stories high). There’s also a social media component. Coke will pick photos from fans on its facebook/twitter page to be projected into the stream.<br />
  11. 11. 5. Coca-Cola 3D 125th anniversary<br />http://www.youtube.com/watch?v=KFshiUe_Mmw<br />

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