What is Creativity (Part 2)

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University of Illinois professor David Goldberg analyzes the meaning of creativity. He explores 7 senses of the concept of creativity.

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What is Creativity (Part 2)

  1. 1. What is Creativity? Part 2 David E. Goldberg Illinois Foundry for Innovation in Engineering Education University of Illinois at Urbana-Champaign Urbana, Illinois 61801 [email_address]
  2. 2. Creativity as X: 7 Views <ul><li>Creativity is X versus Creativity as X. </li></ul><ul><li>Simple concepts “is” versus complex concepts “as.” </li></ul><ul><li>7 views: </li></ul><ul><ul><li>C as individual thought process. </li></ul></ul><ul><ul><li>C as group brainstorming. </li></ul></ul><ul><ul><li>C as socially enabled/mediated process. </li></ul></ul><ul><ul><li>C as history. </li></ul></ul><ul><ul><li>C as generative vision. </li></ul></ul><ul><ul><li>C as heuristic inventive process. </li></ul></ul><ul><ul><li>C as eliminating resistance/blocks. </li></ul></ul>
  3. 3. C as History <ul><li>Contingency and dependency of technological advance. </li></ul><ul><li>1911: Charles Nessler created permanent with curlers & borax paste. </li></ul><ul><li>Borax dirt cheap because of deposits in Death Valley, CA. </li></ul><ul><li>Yankee Clippers brought goods to East Coast & UK from California. </li></ul><ul><li>Brought immigrants to California that resulted in the 1849 Gold Rush. </li></ul>
  4. 4. C as Generative Vision <ul><li>Ferguson, E. S. (1992). Engineering and the mind’s eye. Cambridge, MA: MIT Press. </li></ul><ul><li>Engineers produce set of drawings and specs: </li></ul><ul><ul><li>Produce the object itself </li></ul></ul><ul><ul><li>Precision of drawings hides informal choices and inarticulate judgments. </li></ul></ul><ul><li>Artisan v. Engineering: No drawings v. drawings. </li></ul>
  5. 5. C as Inventive Heuristic Process <ul><li>Koen, B. (2003). Discussion of the method: Conducting the engineer’s approach to problem solving. New York: Oxford University Press. </li></ul><ul><li>Weber, R. J. (1992). Forks, phonographs, and hot-Air balloons: A field guide to inventive thinking. New York: Oxford University Press. </li></ul><ul><li>Goldberg, D. E. (2002). The design of innovation: Lessons from and for competent genetic algorithms. Boston, MA: Kluwer Academic Publishers. </li></ul><ul><li>Various works on TRIZ: Russian system of invention due to Genrich Altshuller: www.altriz.org . </li></ul>
  6. 6. Types of Heuristics <ul><li>Addition of variables </li></ul><ul><li>Change of variables </li></ul><ul><li>Tweak variables </li></ul><ul><li>Recombine combinations of variables </li></ul><ul><li>Transform variables </li></ul><ul><li>Change by analogy to another field/domain. </li></ul><ul><li>Heuristics associated with physical laws. </li></ul>
  7. 7. C as Removing Blocks <ul><li>Other approaches positively prescriptive. </li></ul><ul><li>Approaches that remove negativity or obstacles fairly common: </li></ul><ul><ul><li>Adams, J. L. (1986). Conceptual blockbusting: A guide to better ideas (3rd ed.). Reading, MA: Addison-Wesley. </li></ul></ul><ul><ul><li>Pressfield, S. (2002). The war of art. New York: Rugged Land. </li></ul></ul>www.ifoundry.uiuc.edu
  8. 8. What is Creativity? Part 2 David E. Goldberg Illinois Foundry for Innovation in Engineering Education University of Illinois at Urbana-Champaign Urbana, Illinois 61801 [email_address]

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