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Tina Lally, Axcient MarketingNicole Dirksen, Axcient Account ManagerRameil Yaghoub, Axcient Sales Engineer<br />
2<br />Agenda<br />Current Business Challenges<br />Product Overview<br />Live Demonstration<br />Q/A<br />
Risk Mitigation and Preparedness – Responsible Thing to Do<br />2009 US Average: <br />Cost of Car: $28,400<br />Spent on ...
Employees, Customers & Data  <br />Without all three, you don’t have a business!<br />Yet, Statistics Indicate that:<br />...
60% of companies that lose their data will shut down within 6 months of the disaster. (Gartner)<br />5<br />The Problem is...
The Problem is Big and it’s Getting Bigger<br />6<br /># of Data Protection Vendors<br />Used By Medium-sized Businesses  ...
Natural disasters account for only 1% of all data loss<br />Software corruption accounts for 7% of all data loss<br />Huma...
Continuity (Continuous Access to Data and Applications)<br />You are guaranteed to suffer productivity hits every year<br ...
Recoverability<br />Focus on restore speed and reliability, not on backup<br />How quickly can you access data and applica...
Most SMB Data Protection Solutions are Overly Complicated<br />Backup<br /><ul><li> Application data and files copied</li>...
Lost or corrupted data can be recovered
A inoperable machine can be transferred and brought online</li></ul>Why?<br /><ul><li> Software on each server
 Software on each desktop
 Tape System
 NAS Device
 Software on each server
 Software on each desktop
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09/16/2010 Customized Total Data Protection Presentation

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This presentation was part of a webinar we hosted on 9/16/2010 with our partner Axcient to educate and demonstrate how the Axcient solution functions.

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09/16/2010 Customized Total Data Protection Presentation

  1. 1. Tina Lally, Axcient MarketingNicole Dirksen, Axcient Account ManagerRameil Yaghoub, Axcient Sales Engineer<br />
  2. 2. 2<br />Agenda<br />Current Business Challenges<br />Product Overview<br />Live Demonstration<br />Q/A<br />
  3. 3. Risk Mitigation and Preparedness – Responsible Thing to Do<br />2009 US Average: <br />Cost of Car: $28,400<br />Spent on Insurance: ~$150 per mo.<br />2009 US Average: <br />Cost of Home: $270,000<br />Spent on Insurance: ~$80 per mo.<br />What’s your Business Worth to You?<br />3<br />
  4. 4. Employees, Customers & Data <br />Without all three, you don’t have a business!<br />Yet, Statistics Indicate that:<br />40% of Small and Medium Sized Businesses don’t back up their data<br />Of those that do backup, ~50% of their backups are not fully recoverable. <br />You can buy a new car. You can buy a new house.<br />You CAN’T buy years worth of data!<br />4<br />Your Data & Applications – They’re at the Core of your Business<br />
  5. 5. 60% of companies that lose their data will shut down within 6 months of the disaster. (Gartner)<br />5<br />The Problem is Real: Data Loss Can Cost You Your Business<br />
  6. 6. The Problem is Big and it’s Getting Bigger<br />6<br /># of Data Protection Vendors<br />Used By Medium-sized Businesses <br />Data volume increasing 30+% CAGR<br />Complexity of protection increasing<br />Downtime tolerance decreasing to < 3 hrs<br />1<br />10%<br />1<br />10%<br />2<br />14%<br />2<br />14%<br />4 or<br />more<br />59%<br />4 or more<br />59%<br />3<br />17%<br />3<br />17%<br />Data Protection Often Fails<br />No<br />35%<br />No<br />35%<br />Yes<br />60%<br />Don’t Know<br />5%<br />Don’tknow<br />5%<br />Sources: IDC<br />
  7. 7. Natural disasters account for only 1% of all data loss<br />Software corruption accounts for 7% of all data loss<br />Human error accounts for 11% of all data loss<br />Hardware or system failure accounts for 78% of all data loss<br />7<br />There are Many Causes of Data Loss – Most are Not Disasters<br />
  8. 8. Continuity (Continuous Access to Data and Applications)<br />You are guaranteed to suffer productivity hits every year<br />Every minute without access to key applications costs you money<br />Every minute you spend recovering data costs you money<br />Every piece of information you have to re-create costs you money<br />Disaster Recovery (Total System or Site Failure)<br />You MUST be prepared for the possibility of theft, fire, flood, etc.<br />Need to get up and running as fast as possible<br />8<br />Two Primary Components of Data Protection: Continuity and DR<br />You Need Both!<br />
  9. 9. Recoverability<br />Focus on restore speed and reliability, not on backup<br />How quickly can you access data and applications? How easy is it?<br />Comprehensiveness<br />Fewer vendors is better. One vendor is best.<br />Make sure every source of data and every application is protected<br />Designed for Small and Medium Sized Businesses<br />The solution should be built for the simplicity and ease of use of the SMB<br />Affordability<br />Look at CapEx and Software license costs <br />Expect to pay hundreds a month – you would for your car<br />9<br />There are 4 Key Criteria in Selecting a Data Protection Partner<br />
  10. 10. Most SMB Data Protection Solutions are Overly Complicated<br />Backup<br /><ul><li> Application data and files copied</li></ul>Disaster Recovery Copy<br /><ul><li> All data sent offsite</li></ul>Business Continuity<br /><ul><li>Entire machine image copied</li></ul>What?<br /><ul><li>Recover even in the event of fire, flood, theft, sabotage or the backup becomes corrupted
  11. 11. Lost or corrupted data can be recovered
  12. 12. A inoperable machine can be transferred and brought online</li></ul>Why?<br /><ul><li> Software on each server
  13. 13. Software on each desktop
  14. 14. Tape System
  15. 15. NAS Device
  16. 16. Software on each server
  17. 17. Software on each desktop
  18. 18. Backup server
  19. 19. Spare server to restore to
  20. 20. Tape machine and media
  21. 21. FedEx or other
  22. 22. Vaulting facility OR
  23. 23. Internet-based service</li></ul>Required!<br />RepresentativeBrands<br />10<br />
  24. 24. Most SMB Data Protection Solutions are Overly Complicated<br />Backup<br /> Application data and files copied<br />Disaster Recovery Copy<br /> All data sent offsite<br />Business Continuity<br />Entire machine image copied<br />What?<br /> Recover even are fire, flood, theft, sabotage or the backup becomes corrupted<br /> Lost or corrupted data can be recovered<br /> A inoperable machine can be transferred and brought online<br />Why?<br /> Software on each server<br /> Software on each desktop<br /> Backup server<br /> Software on each server<br /> Software on each desktop<br /> Backup server<br /> Spare server to restore to<br /> Tape machine and media<br /> FedEx or other<br /><ul><li> Vaulting facility OR</li></ul> Internet-based service<br />Required!<br />RepresentativeBrands<br />11<br />
  25. 25. The Axcient Advantage: Complete Data Protection, Simplified<br />
  26. 26. Axcient: One Solution, from One Vendor, Delivered as A Service<br />Complete Data Protection as a Platform<br />13<br />Axcient SAS 70 II Data Centers<br />Customer Site<br />
  27. 27. 14<br />We Even Have You Covered Even if a Server Fails!<br />
  28. 28. 15<br />Axcient in Action: Real World Examples of Axcient Protection<br />
  29. 29. NO Software to purchase<br />NO Hardware to purchase<br />NO Per User licenses<br />Laptop, Desktop and Server Protection (Windows, Mac, Linux)<br />Total Data & Application Protection<br />Even if your server fails, it will run on our platform in under an hour<br />We’ll take care of everything so you can focus on growing your business<br />Fully Managed, All for a Low Monthly Fee<br />16<br />Axcient + IES = Affordable Uptime and Continuity <br />
  30. 30. Tina Lally, Axcient Marketing<br />Nicole Dirsken, Axcient Account Manager<br />Rameil Yaghoub, Axcient Sales Engineer<br />Alexandra Laubacker, IES President & CEO<br />ndirksen@axcient.com<br />arlaubacker@ies-ny.com<br />650-314-7312<br />845-226-9983 ext 112<br />17<br />

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