Idiom overview

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Idiom Overview

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Idiom overview

  1. 1. OUR INTRODUCTION
  2. 2. WHO WE ARE
  3. 3. WHO WE AREWe are a young multidisciplinary design companywith experience across categories, passionatelyworking to make design thinking in India an integralpart of business and society.DESIGN to us is a tool for business transformation,potential unlock, cultural change, positioning brands,creating experience. Done with insight. imaginationand a bit of intuition.
  4. 4. WHO WE ARELocated in Bengaluruwe have 100+ diverseprofessionalsGRAPHIC DESIGNERSINTERIOR DESIGNERSARCHITECTSPRODUCT DESIGNERSBRAND SPECIALISTSBUSINESS THINKERS.Supported by a team ofVISUALISERSANIMATORSENGINEERSPRODUCTION ANDPROTOTYPING.
  5. 5. WHAT WE DOBRAND DESIGNwe designcorporate identitiesCORE DEFINITIONPOSITIONINGIDENTITY ELEMENTSSYMBOLTYPEFACEVISUAL LANGUAGEBUSINESS COMMUNICATION
  6. 6. SYMBOLS RITUALS Sone ki chidiya Willing to make mistakes / experiment Revisiting Restoring Empower the young Constant Change Opportunities Maverickness for ideas CORE Rewrite Rules Look at India Young people Retali Values holistically Revisiting past Value/ glory’s, looking Value Lifestyle/ ahead positively LifestyleWHAT WE DO Positive attitude INDIA 1 / INDIA 2BRAND DESIGN Confidence Indian outlookwe designorganisation cultureVISION AND MISSIONCULTURE AND VALUE DEFINITIONCOMPANY BRANDARCHITECTURE
  7. 7. WHAT WE DOBRAND DESIGNwe designbusiness jumpstartsIDEA TO PROTOTYPEMIND TO MARKETLEARN AND REPLICATE
  8. 8. WHAT WE DOBRAND DESIGNwe designbrandsACROSS CATEGORIESBRAND STRATEGYPOSITIONINGBRAND IDENTITYELEMENTSUSAGE GUIDELINES
  9. 9. WHAT WE DOBRAND DESIGNwe designpackagingBRAND LABELSGRAPHICSFORMATS
  10. 10. WHAT WE DOBRAND DESIGNwe designbranding for eventsMILESTONESCELEBRATIONSEVENTSINITIATIVES
  11. 11. WHAT WE DOEXPERIENCE DESIGNwe designoffice spacesWORKSPACE DEFINITIONSEATING AND FURNITUREINTERNAL COMMUNICATIONMOOD AND MATERIAL.
  12. 12. WHAT WE DOEXPERIENCE DESIGNwe designretail spacesSTORE FACADESTORE INTERIORSDISPLAY UNITSVISUAL MERCHANDISINGMERCHANDISE MIx
  13. 13. WHAT WE DOEXPERIENCE DESIGNwe designeducation spacesCONCEPTELEVATIONINTERIORSMASTER PLANSCHOOLS ANDHIGHER EDUCATION
  14. 14. WHAT WE DOEXPERIENCE DESIGNwe designhospitality spacesHIGHWAY RESTAURANTSTAKE AWAYDINE-INSPECIALIzED
  15. 15. WHAT WE DOEXPERIENCE DESIGNwe designhealth and wellnessspacesHOSPITALSSPAHEALTH RETAIL
  16. 16. WHAT WE DOEXPERIENCE DESIGNwe designexhibition spaces
  17. 17. WHAT WE DOEXPERIENCE DESIGNWe have alsodesigned products
  18. 18. OUR DIFFERENCEDiverse talent.Project diversity.Strong foundation in design.Cumulative experience ofover 60 years. We havequietly transformed severalbusinesses, given wings toentrepreneur dreams andsolved complex corporatechallenges.We like to make a differenceat the business end and weare outcome oriented.
  19. 19. INSIGHTS Business insight Consumer insight Strategic directionWHAT IS OURGUIDING PROCESS IDEAS Conceptualise. Visual map Idea starters Mind maps IMPLEMENTATION Design development Application Execution Production Prototyping
  20. 20. GRAPHIC GRAPHIC DESIGN LAB TEAMHOW WE ARESTRUCTURED PROjECT INCUBATION PROjECT PRODUCTION TEAM MANAGEMENT TEAM EXPERIENCE DESIGN TEAM ENGINEERING LAB
  21. 21. THANK YOU

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