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Optimize Website Load Time

How increased load time can yield better ROI?

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Optimize Website Load Time

  1. 1. LOAD TIME IMPACT
  2. 2. LOAD TIME IMPACT $$$ Walmart raised 2% of conversion rate by improving it’s website load time by 1 second By improving load time by 2.2 second, Mozilla was able to get 60 60 million download in a year With each 100ms of increased load time, Amazon was able to generate 1% more revenue By optimizing the load-time by 4.8 second Shopzilla was able to increase it’s revenue by 12% & it’s page-views by 25%
  3. 3. LOAD TIME IMPACT
  4. 4. LOAD TIME IMPACT
  5. 5. LOAD TIME IMPACT 1. Minimize HTTP Requests Streamline the number of elements on your page. Use CSS instead of images whenever possible. Combine multiple style sheets into one. Reduce scripts and put them at the bottom of the page.
  6. 6. LOAD TIME IMPACT 2. Reduce server response time Yslow – to evaluate your site’s speed and get tips on how to improve performance. Google’s PageSpeed Tools – to learn more about performance best-practice and automate the process.
  7. 7. LOAD TIME IMPACT 3. Enable compression Compression reduces the bandwidth of your pages, thereby reducing HTTP response. You do this with a tool called Gzip.
  8. 8. LOAD TIME IMPACT 4. Enable browser caching
  9. 9. LOAD TIME IMPACT 5. Optimize images
  10. 10. LOAD TIME IMPACT 6. Optimize CSS Delivery

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