Instructional design

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Instructional design

  1. 1. Creating engaginge-learning course <br />
  2. 2. Instructional designer’s dream: <br />e-learning = ENGAGEMENT!<br />
  3. 3. But moreoftenformula of failure works:<br />e-learning = bullet points = BORING!<br />
  4. 4. A lot of people are killed <br />by bulletpoints right now! <br />
  5. 5. According to recent research<br /><ul><li>E-learning doesn’t kill people
  6. 6. People are killed by other people
  7. 7. Not intentionally
  8. 8. But regularly </li></ul>1<br />2<br />3<br />4<br />
  9. 9. Reasons? Lack of:<br /><ul><li>Good presentation
  10. 10. Balanced color scheme
  11. 11. Suitable feedback </li></ul> Purpose <br /> Concept <br /> Good layout <br />1<br />4<br />2<br />5<br />3<br />6<br />
  12. 12. Vicious circle<br />
  13. 13. That’s the question!<br />WHY<br />developed<br />bad <br />and<br />boring <br />e-learning courses? <br />
  14. 14. Characteristics of memory<br />Like needle’s eye <br />our shirt term-memory can held only 3 items <br />simultaneously.<br />If more – we could notlearn. <br />If don’t use what we have learnt during<br />30 minutes, <br />we lose it.<br />Have you kept it in mind when you developed your last course?<br />
  15. 15. Bad and boring <br />e-learning formula:<br />“<br />“<br />TEST<br />Caterpillar<br />Text<br />Text + Picture<br />Text<br />Oops...<br />
  16. 16. Deadliest mistakes? <br />
  17. 17. Brain aneurysms – <br />he had to read every word on slide.<br />
  18. 18. Visualfatigue - <br />she fall asleep and could not wake up.<br />
  19. 19. Eyestrain– <br />She tried to read each slide with <br />9 pt font.<br />
  20. 20. To much of a text – <br />one more victim<br />of bad e-learning.<br />
  21. 21. No purpose… <br />No emotions… <br />No engagement… <br />death by e-learning course.<br />
  22. 22. MURDER WEAPONS: <br /><ul><li>Purpose not defined.
  23. 23. Flat linear course structure and no story.
  24. 24. No taste,bad graphics.
  25. 25. No sound, no video, no interactivity.
  26. 26. Inharmonious colors.
  27. 27. Boring feedback test as usual.</li></ul>1<br />2<br />3<br />4<br />5<br />6<br />
  28. 28. Main question: <br />HOW <br />to develop <br />good<br />and <br />interesting <br />e-learning courses?<br />
  29. 29. How good e-learning works?<br />Relevant goal creates engagement <br />Engagement keeps attention <br />Attention creates action<br />1<br />2<br />3<br />
  30. 30. Are there EMOTIONS<br />in your course?<br />
  31. 31. Are there <br />FUN <br />in your course?<br />
  32. 32. Is your course МULTITUSKING?<br />Does your course help company?<br />Does your course help EMPLOYEE ?<br />
  33. 33. Course is intermediary between you and learner. <br />Course can help you to show your attitude to something learner is going to know. Try to make course as human and honest as possible.<br />
  34. 34. That’s <br />cool!<br />That’s <br />funny!<br />You can share your attitude this way.<br />Steve Jobs, Apple<br />Bill Gates, Microsoft<br />
  35. 35. Your company wants you to do it!<br />But not <br />this way!<br />Vital knowledge <br />I share with THOU!<br />You are part of our team!<br />
  36. 36. Make it personal - tell your <br />STORY.<br />
  37. 37. Develop goals of learning relevant for learner and that support your company goals. <br />Develop layout and structure that will challengelearners. <br />Visual elements shouldengage learner creating «what’s next?» attitude. <br />To keeplearnerfocused use various visual and interactive elements.<br />Use harmonic color scheme , <br />to manage learner’s mood .<br />Develop engaging feedback to track progress in learning.<br />Making learning happen…<br />
  38. 38. PURPOSE <br />Why and whom for do you develop <br />this course? <br />1<br />Try to explain your learner how your course will solve his/her problems and why it is important for your learner.<br />
  39. 39. CONCEPT <br />What would be structure and form of your content? <br />2<br />Develop concept, choosing from the variety of many decisions the one that will help to achieve defined purpose. <br />
  40. 40. LAYOUT <br />What design you will use in your course?<br />3<br />Design you will use depends on your concept, <br />it might be traditional or innovative. <br />It is your concept that will define your design.<br />
  41. 41. PRESENTATION<br />What media and interactions do you use in your course? <br />4<br />To keep your learner focus on your course – use all possible interactions and media. Believe me, there are plenty of them! <br />
  42. 42. COLOR<br />What color gamut you will use?<br />5<br />You can manage attitude and mood of your learner, using different color solutions. Color can trigger the attention or calm down your learner.<br />
  43. 43. FEEDBACK<br />What questions and how you will ask to get feedback from your learners?<br />6<br />Develop feedback that will track progress of your learner and correct his/her actions. <br />
  44. 44. See more on <br />http://www.premiumconsult.ru<br />Demo<br />http://www.premiumconsult.ru/page19.html<br />

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