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Usability audit

How UX designer should prepare usability audit? What it the best method to do it?

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Usability audit

  1. 1. CREATIVE FOR COMMERCE
  2. 2. Creative for commerce Usability audit
  3. 3. UX designer, who prepare usability audit, should know branch, business goals and exact target of website. In that way he can assume the role of user. / Usability expert in user role
  4. 4. How UX designer should prepare audit? There isn't single, universal method to do it. In Ideacto we make audit based on UX heuristic and we separate errors on three categories: minor, major and fatal error. / Categories of errors
  5. 5. / Minor errors Minor errors - that errors can reduce user satisfaction, but it should not make strong irritation in users. For example, small images on website that you can not zoom in. There is a small picture that you can’t enlarge. But it is not the most important part of this webpage (in that context) so it's not the fatal error. >
  6. 6. / Major errors Major errors can very strong reduce user satisfaction, and even (when appears very often) make that user fails to reach the goals. For example, different colours of call to action buttons, not good gradation of buttons size. „Add to basket” buttons have the same size and colours like "Extra warranty". User do not know what should do. >
  7. 7. / Fatal errors Fatal errors can make strong irritation in user and also can do that user fails to reach the goals. For example, completely delete data in form on reload. "Next article" button is less visible than "advert" button. It makes strong irritation in user. >
  8. 8. In Ideacto we make audit based on UX heuristic - mainly based on Jacob Nielsen usability heuristic for user interface designer / Usability heuristic 1. Visibility of system status 2. Match between system and the real world 3. User control and freedom 4. Consistency and standards 5. Error prevention 2. Recognition rather than recall 3. Flexibility and efficiency of use 4. Aesthetic and minimalist design 5. Help users recognize, diagnose, and recover from errors 6. Help and documentation You can read more about Nielsen usability heuritic on http://www.nngroup.com/articles/ten-usability-heuristics/
  9. 9. The other method to check usability is cognitive walkthrough. In this method UX expert will "walk" through user flow and he'll assume the role of user. / Usability audit vs cognitive walkthrough
  10. 10. / Usability audit - advantages & disadvantages it's quite cheap method of checking usability expert can check much more than normally user - for example some of technology cases (RWD, copy) + expert is not the real user expert may be too much accurate and detailed -
  11. 11. Visit our website Ideacto.com

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  • shweoo

    Jul. 18, 2018

How UX designer should prepare usability audit? What it the best method to do it?

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