IDC Product
Brochure
idc products
subscription services

4

5

pg

idc subscription
services

8-9

custom
research
2

7

pg

it executive
progr...
about idc
IDC is the premier global provider of technology
market intelligence and advisory services
Whether you are a ven...
subscription services
IDC has 1,100 analysts providing global, regional, and local
expertise on technology and industry op...
idc it executive programs
consists of a family of research programs intended to help today’s
time-constrained technology p...
it buyer resources
IDC HELPS TECHNOLOGY PROFESSIONALS AND INFLUENCERS
MAKE INFORMED BUSINESS DECISIONS
Strategic IT Planni...
idc tracker products
providing accurate and timely market
size, vendor share and forecasts
For hundreds of technology mark...
idc custom research
would you like to harness the power
of global research and reach, thought
leadership, and innovative b...
idc custom research
With proven approaches and research-backed
methodologies, IDC helps you
• Build successful business st...
idc go-to-market services
develop compelling content, messaging, and campaigns
That engage your target audience and compel...
idc events
idc produces more events around the world than any
other market intelligence provider!
for more information
IDC...
idc worldwide
IDC’s 1,100 analysts are located in more than 50 countries

idc analysts located
in emerging markets

12

Un...
idc fast facts
corporate facts
1,100 ANALYSTS
covering trends
in more than 110
countries

social media

5,000 published
re...
get in touch directly with the
person that can answer your
questions!
Worldwide
headquarters
IDC Corporate USA
5 Speen Str...
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IDC Product Brochure 2014

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IDC is the premier global provider of technology market intelligence and advisory services.

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IDC Product Brochure 2014

  1. 1. IDC Product Brochure
  2. 2. idc products subscription services 4 5 pg idc subscription services 8-9 custom research 2 7 pg it executive program custom services pg 6 pg pg it buyer resources tracker other pg 10 go-to-market services pg 11 events pg 12 idc worldwide pg 13 idc fast facts
  3. 3. about idc IDC is the premier global provider of technology market intelligence and advisory services Whether you are a vendor or a technology professional and influencer, IDC’s offerings help you make fact-based technology decisions. More than 1,100 IDC analysts provide global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries worldwide. Take advantage of the full spectrum of value that IDC can deliver across your organization: the IT industry’s 3rd platform for innovation and growth strategic advice market & customer analysis channel & partnering technology selection & purchase data tracking go to market © IDC Visit us at IDC.com and follow us on Twitter: @IDC 3
  4. 4. subscription services IDC has 1,100 analysts providing global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries worldwide. Energy Insights 2014 worldwide subscription services these services may be segmented by: Energy Insights IDC delivers dependable, high-impact Energy Insights Financial Insights Financial Insights Government Insights intelligence and advice on the future of technology, and industry adoption of technology, to help our clients make better business decisions. technology Energy Insights vertical Financial Insights geography Insights Government (Including emerging markets) industry Health Insights job function Financial Insights Government Insights Health Insights Manufacturing Insights Energy Insights Financial Insights Government Insights Health Insights Manufacturing Insights Retail Insights Financial Insights Government Insights Health Insights Manufacturing Insights Retail Insights Government Insights Health Insights Manufacturing Insights Retail Insights Health Insights Big Data Energy Insights Manufacturing Insights Retail Insights Manufacturing Insights Retail Insights Cloud Security Mobility Trillions of Things Social Business 4 Retail Insights
  5. 5. idc it executive programs consists of a family of research programs intended to help today’s time-constrained technology professionals and influencers make more effective technology decisions. The program offers actionable and timely fact-based research that will assist technology professionals and influencers in mitigating technology risks, maximizing the effectiveness of IT investments, identifying, and capitalizing on new opportunities and creating solutions that are aligned with your organization’s business objectives. Our comprehensive portfolio is skillfully curated and prompty delivered to meet each individual client’s customized needs. We provide the data and due diligence to ensure that it is always relevant. idc’s it executive programs offer you: Technical expertise matched to line of business challenges 5 A dedicated CIO advisor Open access to all IT professional events & web conferences Personalized analyst access Peer access Personal through the CIO dedicated analyst Executive Council account manager
  6. 6. it buyer resources IDC HELPS TECHNOLOGY PROFESSIONALS AND INFLUENCERS MAKE INFORMED BUSINESS DECISIONS Strategic IT Planning Price Benchmarking CIO Agenda SmartAnalysis CIO Executive Council SmartIndex IT Executive Program SmartBuy companies using IDC’s research, IT Executive Advisor Smart Fair Market Value IDC assists IT Professionals and IT Service SmartAnalysis Influencers make more effective With 50% of Fortune 500 IT in the context of Industry Product Evaluation Service (PES) Energy Insights Qualified Performance Indicator (QPI) technology decisions! Financial Insights Government Insights Financial Strategies Health Insights Leasing Evaluation Service Manufacturing Insights Technology Financial Strategies Retail Insights Technology Valuation Services Vendor Assessment & Selection IDC MarketScape BuyerPulse Analysis BuyerPulse Deals Database 2012 IT Cloud Decision Framework Tool IT Cloud Decision Economics 2006 2001 $2B IT purchases benchmarked 3.5% Fortune 1000 6 $20B IT purchases benchmarked 18% Fortune 1000 $100B IT purchases benchmarked 36% Fortune 1000 Over 50% Fortune 500
  7. 7. idc tracker products providing accurate and timely market size, vendor share and forecasts For hundreds of technology markets (including Emerging Markets and even by city, state, and province) around the globe. Using proprietary tools and research processes, IDC’s trackers are updated on a semiannual, quarterly and monthly basis. With the largest global analyst team in the industry, IDC delivers tracker data on over 110 countries across the globe. Explore our coverage areas • • • • • • • • • • • • • • 7 Imaging Insights Mobile & Wireless Monitors Personal Computers Security Appliances Server Virtualization Servers Services Software Storage Telecom & Networking Workstations Other
  8. 8. idc custom research would you like to harness the power of global research and reach, thought leadership, and innovative best practices to drive your business forward? planning and budgeting driving revenue managing and measuring Strategic decisions based on insights, Improve demand generation, achieve 3rd party competitive analysis, market data, and expert advice. Aligning your faster conversion rates, increase revenue, benchmarking, strategy validation, assets for success in target markets. and develop long-term customer and opportunity identification. • Strategy Development • Budgeting and Resourcing • Organizing and Planning 8 partner relationship with effective go-to-market initiatives. • Assessment • Control • Compensation
  9. 9. idc custom research With proven approaches and research-backed methodologies, IDC helps you • Build successful business strategies • Create campaigns to engage your audience • Make informed decisions for planning and budgeting • Support sales throughout the customer buying cycle • Develop relevant, impactful marketing messages • Measure all aspects of your business business value partnering custom analytics 9 buyer behavior integrated marketing thought leadership
  10. 10. idc go-to-market services develop compelling content, messaging, and campaigns That engage your target audience and compel actions that move your prospects and customers along the buying cycle. Explore our go-tomarket services • • • • • • • • • 10 IDC Market Spotlight IDC Vendor Spotlight IDC Technology Spotlight IDC Workbook Infographics Translation and Localization IDC Video IDC iView Custom Multimedia
  11. 11. idc events idc produces more events around the world than any other market intelligence provider! for more information IDC events bring together technology sellers with technology professionals and influencers that are looking for the latest best practices. Our events focus on opportunities for new solutions and how decision makers can use technology to gain competitive advantage and improve business value. 11
  12. 12. idc worldwide IDC’s 1,100 analysts are located in more than 50 countries idc analysts located in emerging markets 12 United States • Argentina • Brazil • Canada • Chile • Columbia • Mexico • Peru • Venezuela • Austria • Bulgaria • Croatia • Czech Republic • Denmark • France • Germany • Greece • Hungry • Ireland • Italy • Netherlands • Poland • Portugal • Romania • Russia • Serbia • Slovenia • Spain • Sweden • Ukraine • United Kingdom • Israel • Kenya • Morocco • Nigeria • South Africa • Turkey • UAE • Australia • China • Hong Kong • India • Indonesia • Japan • Korea • Malaysia • New Zealand • Philippines • Singapore • Taiwan • Thailand • Vietnam
  13. 13. idc fast facts corporate facts 1,100 ANALYSTS covering trends in more than 110 countries social media 5,000 published reports annually wall street influence approx. 150,000 times per year >117,000 followers 190+ idc analysts 5,200 members IDC insight on-line community over 36,000 client interactions in 2012 8,600 Wall Street mentions 24,734 ww media mentions Our financial & end-user customers access our documents (or 700,000 for all clients) 4,600 IDC Analysts Calls with Wall Street annually up 47% from last year buyer influence More Than 47,000 Buyers Annually 137 MARKETSCAPES IDC Events Influence IT Buyer delegates annually Published to aid IT buyers in vendor selection decisions Influencing More Than 10,000 CIOs $100 billion IT Investment benchmarked by IDC Procurement Tools per year 13 IDC Events Insights Newsletters >50,000 IT buyer recipients More than 2,000,000 End User Impressions Per Year (US) through GMS and White Papers
  14. 14. get in touch directly with the person that can answer your questions! Worldwide headquarters IDC Corporate USA 5 Speen Street Framingham, MA 01701 +1.508.872.8200 Connect with us talk to us idc subscription services - Sales sales@idc.com (508) 988-7988 tracker - Kathy Nagamine knagamine@idc.com (650) 350-6423 idc insights - Shannon Roche sroche@idc.com (508) 935-4277 go-to-market services - Laura Nurzynski lnurzynski@idc.com (508) 935-2387 custom research - Scott McLarnon smclarnon@idc.com (508) 935-4392 it buyer resources - Shannon Roche sroche@idc.com (508) 935-4277 all other inquiries - Main Office sales@idc.com (508) 872-8200

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