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Maria Tanjala (Co-founder of Big Couch) Digital Media Day 2016

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Maria Tanjala, Co-founder of Big Couch, speaks about "crewfunding" at Digital Media Day 2016 within the framework of the 7th Odessa International Film Festival.

https://www.linkedin.com/in/mariatanjala
http://bigcouch.co.uk/about/
https://oiff.com.ua/en/index.htm
https://www.facebook.com/odessaiff/
https://www.facebook.com/TAVentures2010/

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Maria Tanjala (Co-founder of Big Couch) Digital Media Day 2016

  1. 1. Crew up. Optimize budgets. Make films.
  2. 2. Maria Tanjala Co-founder Irina Albita Co-founder
  3. 3. Global film industry faces changes & challenges Resources diminish Unemployment ‘Hit or Miss’ mindset Raising finance becomes critical hurdle In the new world, ‘misses’ make money too Recruitment is a suboptimal scattered process
  4. 4. Big Couch empowers creatives through crewfunding Database of crews Filmmakers Crewfunding Crews accept reduced rates in return for profit shares and deferred payment
  5. 5. Producer benefits •  Optimize budgets up to 20% •  Bring breakeven point forward •  Take away legal hassle •  Recruit vetted crews 5
  6. 6. Unique offer – case study Film budget £500,000 Recruitment without Big Couch £200,000 Recruitment with Big Couch £100,000
  7. 7. Crewfunding = reduced fee + shares £400/day £200/day % Defer Profit shares + +
  8. 8. Films that used Profit Share Models
  9. 9. Achievements Philip Rymer Partner at Lewis Silkin law firm Steve Clark-Hall Executive Producer & Creative Skillset Mentor Awards Marc Samuelson PACT’s film rep & Deputy Chair Film Committee BAFTA Richard Holmes Creative England Executive
  10. 10. Real time matching algorithm
  11. 11. Our Key Performance Indicators perfectly align everyone’s interests on set Standardize the process Bring transparency Vet crews and producers Build trust
  12. 12. The Big Couch community becomes a strong marketing tool Distributors Financiers Global audiences Discover exciting upcoming films and filmmakers Crews & Filmmakers Engage with key players in the industry
  13. 13. Customers Film Television Corporates
  14. 14. 12% commission on crewfunding Equity portfolio 10% commission on other recruitment 1 2 3 Transparent fees 11
  15. 15. Big Couch is a unique proposition at the intersection of film and recruitment Film Industry Recruitment Industry •  £1.2bn spent on UK film productions •  Film entertainment sector: £62bn in 2015 and growing 5% annually •  47% of the workforce are freelancers •  UK film directly employs 70,000 people •  £6 billion spent on crew in the film sub-sector globally •  UK has the 3rd largest filmmaking market in the world
  16. 16. Shared economy is the future 3846 film & video projects successfully funded in 2014
  17. 17. Loca;ons Industries By 2020 > 40% of the American workforce, or 60 million people, will be freelancers
  18. 18. Get in touch: info@bigcouch.co.uk

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