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Internet Tussles involving Information

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This talk provides a summary of the Tussle Analysis methodology for the economic assessment of Future Internet architectures. The talk was presented at the Future Internet Assembly, Ghent by George StamStamoulis from AUEB.

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Internet Tussles involving Information

  1. 1. Socio-Economic Services forEuropean Research Projects (SESERV)European Seventh Framework CSA FP7-2010-ICT-258138 Internet Tussles involving Information UZH, IT Innovation, AUEB, UOX, ALBLF, AOSAE Information as an Economic GoodGeorge D. Stamoulis Ghent Sessionand Kostas Kalogiros, AUEB December 17, 2010 © 2010 The SESERV Consortium 1
  2. 2. The SESERV CSA Socio-Economics Service for European Research Projects Main topic: the socio-economic impact of tussles in FI Tussle investigation methodology:– Identify stakeholders for a certain functionality & tussles among them– Then, identify distribution of control across stakeholders– If control is imbalanced: assess the socio-economic impact– Identify potential gains of disadvantaged stakeholders by using other protocols/tricks • And possible negative impact on other functionalities (tussle spill-over)– For each new protocol/trick, apply the methodology again. © 2010 The SESERV Consortium 2
  3. 3. Tussle Taxonomy: Main PatternsContention over a resource: – Consumer – consumer or provider – providerRepurposing of a resource: – Consumer – providerControl of the selection of a complementary resource: – Consumer/provider – providerResponsibility for the misuse of a resource: – Provider – providerC. Kalogiros, C. Courcoubetis, G. D. Stamoulis, M. Boniface, E. T. Meyer,M. Waldburger, D. Field and B. Stiller, “An Approach to Investigating Socio-economic Tussles Arising from Building the Future Internet“, in FIA Book 2011© 2010 The SESERV Consortium 3
  4. 4. Information AsymmetryISPs have private access to information– This can be used for controlling the service outcome in a distributed scenarioSharing of SLA-monitoring info: responsibility tussle:– In case of SLA violation, ISPs have no incentive to report truthfully their effort for inter-domain service provisionPropagation of routing information: contention tussle– An ISP can manipulate BGP routing advertisements, in order to attract more traffic • i.e. by announcing de-aggregated prefixes © 2010 The SESERV Consortium 4
  5. 5. Information MonetizationProviders can collect personaldata from consumer activity – This data can be turned into Interest Interest valuable information by identifying consumer behaviour patterns Provider – E.g.: Recommendation of products based on consumer’s R1 purchasing and search history ConsumerRepurposing tussle betweenproviders and consumers Interestregarding how their data isexploited© 2010 The SESERV Consortium 5
  6. 6. Thank you for your attention!© 2010 The SESERV Consortium 6

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