e.g. 55% of UK adult internet users admit they use the same password for most, if not all, websites. 26% admit to using easy to remember passwords such as birthdays or names, potentially opening themselves up to the threat of account hacking.
Attitudes to online Privacy and Security
Attitudes to Privacy and SecurityDamian RadcliffeSocial Impact Department ManagerICT and SocietyDamian RadcliffeEmail: email@example.comTwitter: @damianradcliffe
2MENA fastest growing online regionOnline penetration still quite low, especially in NorthAfrica, but the MENA region will see the fastest levelsof take up in the coming years.
Many similarities to those not onlineSkills: Don’t know how to do a certain task.Knowledge: Don’t understand how the Internet benefits them.Trust: Don’t trust the Internet for certain tasks.Or the Internet more generally.Fear of virus and malware.Preferences: Face to face communication remains popular.9
12Online activity does notnecessarily equate to feeling safe online
An idea perhaps reflected inwhat people in MENA do online13
14Especially when comparedwith online activities globally
Yet compelling propositions canhelp override many user concerns15UK data suggests concernsrelating to personal privacy,security or fraud don’tappear to inhibit onlinebehaviors.People’s propensity to trusta website increases if theirdesire for the product orservice on offer is great
• Concerns re privacy and security will continue especiallyas new technology is rolled out e.g. NFC, newer Apps etc.• We need to continue to sell the benefits of being online toboth non-users and users.• You can also play a role in helping promote being safe andsecure online.16Future ConsiderationsWe look forward to working with youand making this happen.
1717Thanks for listening.Find out more on Internet usage in Qatar: www.ictqatar.qaGet our quarterly digest of emerging issues and evidence ofICT behaviors in the MENA region at:www.slideshare.net/ictqatar