IBM Collaboration Forum - Dispelling the myths about the value of social software

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Many organisations are expressing an interest in social software, and IBM is helping thousands of clients get real business value from social tools. However, there are many myths around the real value of social software, and how it can drive business processes. This session will help you understand the true value of social software based on real world experiences.

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IBM Collaboration Forum - Dispelling the myths about the value of social software

  1. 1. Jon MellSocial Collaboration, North Europetwitter.com/jonmell
  2. 2. ‹#›
  3. 3. 4 03/08/11 © 2011 IBM Corporation
  4. 4. @jonmell #getsocial115 03/08/11 © 2011 IBM Corporation
  5. 5. 6 03/08/11 © 2011 IBM Corporation
  6. 6. http://www.flickr.com/photos/m00by/2539347606/
  7. 7. http://www.flickr.com/photos/carbonnyc/3268320322/
  8. 8. http://www.flickr.com/photos/dpstyles/3091707912/
  9. 9. Your Business Social13 03/08/11 © 2011 IBM Corporation
  10. 10. http://www.flickr.com/photos/adforce1/2539903964/
  11. 11. 15 03/08/11 © 2011 IBM Corporation
  12. 12. ‹#›Chris Rasmussen, US National Geospatial Intelligence Agency
  13. 13. DO NOT BE THIS GUY.....
  14. 14. OR THIS GUY.....
  15. 15. http://www.flickr.com/photos/m00by/2539347606/
  16. 16. http://www.flickr.com/photos/honou/3792130154
  17. 17. http://www.flickr.com/photos/honou/3792130154
  18. 18. ‹#›Chris Rasmussen, US National Geospatial Intelligence Agency
  19. 19. http://www.flickr.com/photos/calliope/69902372
  20. 20. A Social Business embraces networks of people to create business value At its core, Engaged a Social Transparent Business is: Nimble© 2011 IBM Corporation
  21. 21. Engaged Connecting people – whether customers, partners or employees – as networks to drive innovation© 2011 IBM Corporation
  22. 22. Transparent Removing unnecessary boundaries inside and outside the organization to allow your people and culture to reflect your brand and your values© 2011 IBM Corporation
  23. 23. Nimble Leveraging these networks to speed up business, gain real-time insight and make quicker and better decisions© 2011 IBM Corporation
  24. 24. Your Business Social39 03/08/11 © 2011 IBM Corporation
  25. 25. Headline Text...4 03/08/11 © 2011 IBM Corporation

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